At a Glance
- Tasks: Lead and shape Capital One's social media strategy in the UK, driving brand growth.
- Company: Join a dynamic team at Capital One, a leader in financial services.
- Benefits: Enjoy hybrid work, competitive salary, generous leave, and funding for qualifications.
- Other info: Fast-paced environment with opportunities for growth and collaboration.
- Why this job: Make a real impact on brand perception through creative social media campaigns.
- Qualifications: Creative thinker with strong communication skills and social media experience.
The predicted salary is between 50000 - 60000 £ per year.
We're looking for a creative yet analytically-minded individual to take on the exciting role of Social Media Lead, who is ready to hit the ground running and help grow the Capital One brand through our social media channels in the UK. This role is key to shaping how people view Capital One externally and will lead on developing and executing our social media strategy in the UK.
Responsibilities
- Own the overarching strategy for Capital One's social media presence in the UK, defining the role and content plan for each channel and ensuring a cohesive narrative and tone of voice.
- Work with the PR and paid media teams to deliver integrated, multi-channel campaigns from briefing to final sign-off.
- Champion our content creator strategy, identifying partners and ensuring content is compliant and on message.
- Collaborate with the performance marketing team to integrate social media with the wider marketing agenda, including GEO and AI discoverability.
- Work with international partner teams to ensure compliance with International Brand Governance Standards.
- Brief internal and external creative teams on insights and best practice for marketing activity.
- Oversee production of social media campaign materials, including visual assets and copy, ensuring communications remain on brand and relevant.
- Report on KPIs, including campaign measurement and brand metrics at a regular agreed cadence.
- Facilitate connections between Brand and wider teams to generate a regular drumbeat of content.
- Own projects end-to-end, both long-term and short-term, seeking new opportunities to drive impact.
Qualifications
- Creative and analytical mindset to craft campaigns grounded in insight while navigating data.
- Strong written and verbal communication skills; able to present the value of social media to stakeholders.
- Excellent relationship-building skills, with experience working collaboratively with internal and external stakeholders, including agencies.
- Curiosity to stay attuned to emerging trends and opportunities within social media.
- Experience managing a busy workload and strong organisational skills.
- Experience working with creative agencies.
- Ability to work in a fast-paced environment, managing multiple projects simultaneously without losing attention to detail.
- Resilience and a solution-focused mindset.
- Tenacity to grow and develop quickly, taking on larger responsibilities as they arise.
- Demonstrable experience in developing and implementing an organic social media strategy, preferably in-house.
- Preferred but not essential: experience in financial services or another regulated sector.
- Preferred but not essential: CIPR/CIM qualified.
Benefits
- Hybrid work approach: three days a week in the office (Tuesday–Thursday) and two days remote.
- Competitive pension and performance-based bonus schemes.
- Holidays: Start with 25 days of annual leave, increase with tenure; option to buy 5 extra days.
- Private medical insurance through a premium care plan.
- Enhanced parental leave.
- Up to £5,000 in funding for external qualifications.
- Comprehensive benefits package that grows with you.
Social Media Lead (Senior Associate) in Nottingham employer: VELOCITY MOBILE LTD.
Capital One is an exceptional employer that fosters a dynamic and inclusive work culture, encouraging creativity and analytical thinking in its employees. With a hybrid work approach, competitive benefits including a generous pension scheme, and opportunities for professional growth through funding for external qualifications, employees are empowered to thrive both personally and professionally. The role of Social Media Lead offers a unique chance to shape the brand's narrative in the UK, making a meaningful impact in a fast-paced environment while collaborating with diverse teams.
StudySmarter Expert Advice🤫
We think this is how you could land Social Media Lead (Senior Associate) in Nottingham
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy about reaching out to folks on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your best social media campaigns and content. This is your chance to shine and demonstrate how you can elevate Capital One's brand through your creativity and analytical mindset.
✨Tip Number 3
Prepare for interviews by researching the company and its social media presence. Be ready to discuss how you would approach their strategy and what trends you see shaping the future of social media. We want to see your passion and knowledge!
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining our team at Capital One. Let’s make it happen!
We think you need these skills to ace Social Media Lead (Senior Associate) in Nottingham
Some tips for your application 🫡
Show Your Creative Side:When applying for the Social Media Lead role, let your creativity shine through! Share examples of past campaigns you've worked on and how you used innovative ideas to engage audiences. We want to see your flair for storytelling and how you can bring our brand to life.
Be Data-Driven:We love a good mix of creativity and analytics! Make sure to highlight your experience with data in your application. Talk about how you've used insights to shape social media strategies and measure success. This will show us that you can balance creativity with a results-oriented approach.
Tailor Your Application:Don’t just send a generic application! Take the time to tailor your CV and cover letter to the specific role at Capital One. Mention how your skills align with the responsibilities listed in the job description. This shows us that you're genuinely interested and have done your homework.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way to ensure your application gets into the right hands. Plus, it gives you a chance to explore more about our company culture and values while you’re at it!
How to prepare for a job interview at VELOCITY MOBILE LTD.
✨Know Your Social Media Inside Out
Before the interview, dive deep into Capital One's current social media presence. Familiarise yourself with their tone of voice, recent campaigns, and how they engage with their audience. This will not only show your genuine interest but also help you discuss how you can enhance their strategy.
✨Showcase Your Analytical Skills
Be prepared to discuss how you've used data to inform your social media strategies in the past. Bring examples of KPIs you've tracked and how you've adjusted campaigns based on performance metrics. This will demonstrate your analytical mindset, which is crucial for the role.
✨Highlight Collaboration Experience
Since this role involves working closely with PR, paid media teams, and creative agencies, share specific examples of successful collaborations from your previous roles. Emphasise your relationship-building skills and how you’ve managed to align different teams towards a common goal.
✨Stay Ahead of Trends
Show your curiosity about emerging trends in social media by discussing recent developments or innovative campaigns you've noticed. This will highlight your proactive approach and passion for the industry, making you a standout candidate who can bring fresh ideas to the table.
