At a Glance
- Tasks: Lead financial strategy and design frameworks for Veezu's growth and performance.
- Company: Join Veezu, the UK's fastest-growing taxi tech platform.
- Benefits: Flexible location, inclusive culture, and opportunities for professional growth.
- Other info: Collaborate with top executives and lead a high-performing team.
- Why this job: Shape the future of mobility while driving impactful financial decisions.
- Qualifications: Experience in recurring-revenue businesses and strong analytical skills.
The predicted salary is between 43200 - 72000 £ per year.
Your role at Veezu: The Commercial Finance Director will act as the architect of Veezu's commercial operating system, designing the frameworks, metrics and insight that connect acquisition, engagement, supply density and profitability. Operating at the centre of Veezu's growth strategy, this role will build the financial nervous system that underpins how the business scales.
Partnering directly with the Chief Commercial Officer and Chief Operating Officer, the Commercial Finance Director will ensure that ambition is matched by commercial clarity, grounding every initiative in a deep understanding of the input metrics that drive outcomes. The role will own the financial architecture of Veezu's growth engine, bringing discipline to customer acquisition management, extending LTV curves through increased frequency and weight of purchase, designing and evolving the commercial flywheel, and shifting the organisation toward mastering input metrics as the primary means of controlling output performance.
Acting as the arbiter of honesty, the Commercial Finance Director will balance enthusiasm for growth with rigorous economic thinking, ensuring that acquisition, engagement and retention translate into durable enterprise value.
What you'll do:
- Define the hierarchy of input metrics that govern Veezu's performance, including activation and conversion behaviours, frequency and engagement signals, and supply utilisation and marketplace balance.
- Shift the organisation from retrospective reporting toward forward-looking control of performance drivers.
- Lead financial governance of customer acquisition and lifecycle economics, including CAC efficiency, channel performance, LTV modelling, cohort analysis, growth efficiency and payback.
- Partner with Growth teams to extend LTV curves by increasing frequency, improving retention and deepening customer engagement.
- Architect and refine the commercial flywheel across acquisition, engagement, experience, retention and reinvestment.
- Build models that connect behavioural inputs to financial outcomes and ensure growth decisions are aligned to long-term value creation.
- Challenge assumptions with data and ensure initiatives are evaluated honestly and anchored in measurable drivers.
- Personally partner with the Chief Growth Officer and Chief Operating Officer, translating complex marketplace dynamics into clear executive insight.
- Elevate analytical capability through leadership of a high-performing team of growth and data analysts.
Projects include:
- Designing and embedding a driver-led commercial performance framework across the organisation
- Building cohort-driven lifecycle economic models and CAC governance structures
- Architecting and evolving Veezu's commercial flywheel and growth engine
- Developing forward-looking performance control mechanisms focused on input metric mastery
- Enhancing analytical capability and insight generation across Growth and Operational leadership
What you'll need:
- Experience operating in recurring-revenue or marketplace-led businesses
- Deep fluency in CAC, LTV, unit economics and growth efficiency
- Strong capability in cohort analysis and lifecycle financial modelling
- Demonstrated ability to identify and operationalise input metrics that drive performance outcomes
- Strong intellectual honesty with the ability to champion growth while constructively challenging assumptions
- Proven experience building frameworks and systems that support scalable commercial decision-making
- Leadership capability managing and developing analytical and commercial finance teams
Where you'll be: This role is flexible on location, but you will be expected to regularly attend meetings in our Cardiff HQ. Veezu is committed to fair and inclusive recruitment, welcoming applications from all backgrounds, experiences, and communities.
Commercial Finance Director in Cardiff employer: Veezu
Veezu is an exceptional employer, offering a dynamic work environment where innovation meets community impact. As the UK's fastest growing taxi and private hire technology platform, employees benefit from a culture that prioritises collaboration, professional growth, and a commitment to data-driven decision-making. With flexible working arrangements and a focus on developing analytical capabilities, Veezu empowers its team members to thrive while contributing to the success of local communities.
StudySmarter Expert Advice🤫
We think this is how you could land Commercial Finance Director in Cardiff
✨Tip Number 1
Network like a pro! Reach out to people in your industry, especially those at Veezu. A friendly chat can open doors that applications alone can't.
✨Tip Number 2
Prepare for interviews by diving deep into Veezu's business model. Understand their metrics and be ready to discuss how you can enhance their commercial flywheel.
✨Tip Number 3
Showcase your analytical skills! Bring examples of how you've used data to drive decisions in past roles. Veezu loves a candidate who can balance growth with economic thinking.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you're genuinely interested in being part of the Veezu team.
We think you need these skills to ace Commercial Finance Director in Cardiff
Some tips for your application 🫡
Know the Role Inside Out:Before you start writing, make sure you really understand what the Commercial Finance Director role is all about. Dive into the job description and highlight key responsibilities and skills. This will help you tailor your application to show how you fit the bill.
Showcase Your Experience:When you're putting together your application, don’t just list your previous jobs. Instead, focus on specific experiences that relate to the metrics and frameworks mentioned in the job description. Use examples that demonstrate your expertise in CAC, LTV, and growth efficiency.
Be Honest and Analytical:Veezu values intellectual honesty, so make sure your application reflects that. If you’ve faced challenges in your previous roles, mention them and explain how you tackled them. This shows you can balance enthusiasm for growth with a realistic approach.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way to ensure your application gets to the right people. Plus, it shows you’re genuinely interested in joining our team at Veezu!
How to prepare for a job interview at Veezu
✨Know Your Metrics Inside Out
As a Commercial Finance Director, you'll need to demonstrate a deep understanding of key metrics like CAC, LTV, and unit economics. Brush up on these concepts and be ready to discuss how they apply to Veezu's growth strategy. Prepare examples from your past experience where you successfully used these metrics to drive performance.
✨Showcase Your Analytical Skills
Veezu is looking for someone who can elevate analytical capability. Be prepared to discuss specific frameworks or systems you've built in previous roles that supported scalable decision-making. Bring along any relevant models or analyses you've created to illustrate your point.
✨Prepare for Scenario Questions
Expect questions that challenge your assumptions and require you to think critically about growth strategies. Practice articulating how you would approach various scenarios, such as improving customer retention or optimising acquisition costs. Use data-driven examples to back up your thought process.
✨Connect with the Leadership Team
Since you'll be partnering with the Chief Commercial Officer and Chief Operating Officer, it's crucial to show that you can communicate complex ideas clearly. Think about how you can translate marketplace dynamics into actionable insights. Prepare to discuss how you would foster collaboration with these leaders to achieve Veezu's goals.
