Team: MarketingCountry:
United Kingdom Remote Work Available: Yes
Veeva Systems is a mission-driven organization and pioneer in industry cloud, helping life sciences companies bring therapies to patients faster. As one of the fastest-growing SaaS companies in history, we surpassed $3B in revenue in our last fiscal year with extensive growth potential ahead.
At the heart of Veeva are our values: Do the Right Thing, Customer Success, Employee Success, and Speed. We're not just any public company – we made history in 2021 by becoming a public benefit corporation (PBC), legally bound to balancing the interests of customers, employees, society, and investors.
As a Work Anywhere company, we support your flexibility to work from home or in the office, so you can thrive in your ideal environment. Join us in transforming the life sciences industry, committed to making a positive impact on its customers, employees, and communities.
The RoleWe are seeking a Marketing Director to lead global marketing for Falcon MLR, our agentic MLR solution. Partnering closely with marketing, strategy, and product management, you will develop the positioning, messaging, value propositions, and go-to-market strategy for Falcon MLR. You will also execute global marketing strategies that drive brand awareness, pipeline growth, and engagement with existing customers and target accounts.
You will ensure seamless territory alignment and make a measurable impact across demand generation, events, communications, and digital marketing in a fast-paced, innovative environment. What You'll DoDevelop and drive global marketing strategy and go-to-market execution for Falcon MLR, aligning marketing initiatives with business objectives and market opportunitiesOwn the integrated marketing strategy, partnering closely with cross-functional teams on key objectives and campaign themesCreate awareness, nurture, and educate key contacts within target accounts to drive pipeline growth and accelerate sales opportunitiesDevelop compelling marketing content—including customer stories, presentations, web content, videos, webinars, and sales tools—to support every stage of the customer journeyPartner with Product Management and Strategy to build differentiated positioning, messaging, and value propositions that speak directly to key target buyers and influencersRepresent the voice of the customer by bringing market insights, competitive intelligence, and customer feedback into product and marketing strategiesIdentify and act on opportunities to improve programs and ABM effectiveness through better audience segmentation, marketing techniques, and processesWork cross-functionally with Sales, Enablement, Strategy, and Marketing teams to ensure optimal orchestration and execution of global marketing programsBuild and maintain a complete and accurate account and contact databaseMeasure marketing performance, evaluate business impact, and continuously optimize programs to improve awareness, pipeline, and customer adoptionRequirementsBased in Copenhagen10+ years of enterprise B2B software marketing experienceMust have a proven track record of building global, multi-channel campaigns and driving strategic go-to-market executionHands-on experience spanning GTM strategy development through content creation and editing (including customer stories, presentations, web content, videos, and sales tools)Deep understanding of database management, audience segmentation, and targeted nurture programs (including ABM) to accelerate pipeline growth and sales opportunitiesProven ability to build trusted relationships and drive alignment across multiple product lines (PromoMats, Medical, MedTech) and matrixed global regions (NA & EU, LATAM, APAC)Experience leading end-to-end integrated marketing programs across product launches, field programs, demand generation, webinars, events, and sales enablementDemonstrated experience defining success metrics, tracking campaign performance, evaluating business impact, and continuously optimizing programs based on data and customer insightsNice to HaveExperience marketing high-value solutions to the life sciences industryExperience with MarketoInterviewing with VeevaWe value your time and believe in a transparent hiring process. Here is the process you can expect.
Follow the application process and submit your resume.
Within 3 days, you will receive a link to a personality assessment administered by a third party.
Once you complete the assessment, our team will review your full application package and follow up via email with our decision.
If moving to the interview stage, the process is as follows:
A conversation with the hiring managerA practical case exerciseA final conversation with our group's Senior Leader.
Once all interviews are complete, the manager will be in touch with a final decision. #LI-Director#RemoteUKVeeva's headquarters is located in the San Francisco Bay Area with offices in more than 15 countries around the world.
As an equal opportunity employer, Veeva is committed to fostering a culture of inclusion and growing a diverse workforce. Diversity makes us stronger. It comes in many forms. Gender, race, ethnicity, religion, politics, sexual orientation, age, disability and life experience shape us all into unique individuals. We value people for the individuals they are and the contributions they can bring to our teams. If you need assistance or accommodation due to a disability or special need when applying for a role or in our recruitment process, please contact us at talent_accommodations@veeva.com.
Work Where It's Best for YouWork Anywhere means you can work in an office or at home on any given day. It's about getting the work done in the way and place that works best for each person. This applies across all locations and departments.
Work Anywhere does not mean work at any time. We have predictable core hours where employees are generally available for meetings and collaboration. Employees are focused and available during core hours.
We invest in our offices to make them places where our employees like to go. If you work in the office three or more days a week, you will have a dedicated office workspace. Our offices function as hubs to draw people in, create social bonds, and where random connections and mixing of ideas happen. We're investing more in offices, culture, and offsite meetings, not less.
Product teams are organized in regional product hubs for optimal collaboration and live within a time zone of their hub. Our current product hubs are located in Pleasanton, Columbus, Boston, Kansas City, New York City, Raleigh, and Toronto. We create opportunities for teams to get together in person regularly.
Customer-facing roles, such as Sales and Professional Services, live near and/or travel to their customers.
When an employee moves within a country it does not cause a change in salary. Where you live impacts you and your family. Not knowing if your compensation will change if you move can cause stress and uncertainty for everyone. We wanted to eliminate that.
Work at Veeva. Work where it's best for you.
Director of Marketing - Falcon MLR in London employer: Veeva Systems
Veeva Systems is an exceptional employer that champions a Work Anywhere culture, allowing you the flexibility to choose between home or office work. With a strong focus on employee growth, you will have the opportunity to lead significant global projects, mentor talented teams, and engage in thought leadership, all while being part of a collaborative and innovative environment that values your contributions.
