At a Glance
- Tasks: Lead Veeqo's product marketing strategy and drive impactful launches.
- Company: Join a dynamic team at Amazon's innovative shipping software, Veeqo.
- Benefits: Competitive salary, diverse culture, and opportunities for growth.
- Other info: Collaborative environment with a focus on continuous improvement and innovation.
- Why this job: Make a real impact in e-commerce by shaping product narratives.
- Qualifications: Experience in marketing, data analysis, and cross-functional collaboration.
The predicted salary is between 59400 - 72600 £ per year.
We're looking for a Senior Product Marketing Manager to own Veeqo's end-to-end product marketing engine. Do you have the skills to fill this role? Read the complete details below, and make your application today.
From positioning and messaging, to launch strategy, to adoption, to understanding what resonates with sellers and why. In this role, you'll be the strategic bridge between Product and the market. You'll ensure every new Veeqo release (from advanced shipping tools to Listings to inventory automation) has a clear value proposition, a defined audience, and a compelling story that drives awareness, activation, and long-term usage. You'll set the standard for product marketing excellence at Veeqo and raise the bar on delivery, collaboration, and seller impact.
Key job responsibilities
- Product Marketing Operations & GTM Ownership
- Own how product marketing operates at Veeqo — setting the standard for how we plan, prioritise, and execute launches
- Translate product priorities into clear, actionable GTM plans across Marketing, Product, and Sales
- Ensure every launch has defined goals, target segments, messaging direction, and success metrics
- Drive clarity on what we launch, when, and why — balancing business impact, product readiness, and team capacity
- Cross-Functional Leadership & Stakeholder Management
- Act as the central point of alignment between Product, Sales, Lifecycle, and Design
- Proactively manage stakeholders to ensure alignment on priorities, timelines, and expectations
- Ensure teams are working towards shared outcomes, not siloed deliverables
- Launch Execution & Delivery Excellence
- Lead end-to-end execution of product launches, ensuring high-quality delivery across all touchpoints
- Coordinate cross-functional teams to ensure launches are delivered on time and to a high standard
- Identify risks early and proactively resolve blockers to maintain momentum
- Ensure launches are outcome-driven — focused on adoption, usage, and revenue impact, not just output
- Building Scalable PMM Mechanisms
- Establish and continuously improve repeatable processes for:
- Launch planning and execution
- Messaging and asset development
- Sales enablement
- Post-launch measurement
- Create clear frameworks, templates, and ways of working that enable the team to scale effectively
- Raise the bar on quality, consistency, and efficiency across all product marketing outputs
- Adoption, Feedback Loops & Continuous Improvement
- Partner with Product and Lifecycle to ensure launches translate into real seller adoption and usage
- Identify gaps in adoption and work cross-functionally to address them
- Establish feedback loops from Sales, Support, and sellers to inform future launches and messaging
- Continuously iterate on GTM approach based on performance and insights
- Sales Enablement & Internal Readiness
- Ensure Sales and Customer-facing teams are equipped with clear, actionable materials for every launch
- Drive consistency in how Veeqo is positioned across internal teams
- Partner with Sales leadership to ensure priority initiatives are effectively rolled out and adopted
- Measurement & Business Impact
- Define and track success metrics for launches and GTM initiatives
- Own reporting on launch performance, adoption, and impact in business reviews
- Use data to inform prioritisation, improve execution, and drive continuous improvement
- Ensure product marketing efforts are clearly tied to measurable business outcomes
About the team
Veeqo is Amazon's free multi-channel shipping software, used by 100,000 ecommerce sellers to ship orders, sync inventory, and grow across marketplaces. We combine Amazon-level innovation with a fast-moving startup culture. We're building tools that help sellers ship smarter, list products faster, and scale efficiently across all their sales channels.
As part of Amazon, we benefit from deep integrations, access to Amazon's sellers and carrier programs, and a rapidly expanding feature set across shipping, inventory, reporting, listings, and more. The Integrated Marketing team uses data, seller insights, and creative experimentation to raise awareness, drive adoption, and help sellers get value quickly. We're a collaborative group of PMMs, lifecycle marketers, designers, and content specialists who ship fast and learn quickly. You'll partner closely with the wider Marketing team, Product, Sales, Design, and Amazon orgs to bring new features to market.
Basic qualifications
- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
- Experience building, executing and scaling cross-functional marketing programs
- Experience leading go-to-market for consumer software or hardware product launches
- Experience in marketing or marketing research
- Experience using data and metrics to measure impact and determine improvements
- Experience presenting metrics and progress to goal to senior leadership
Preferred qualification
- Experience using any of SQL or other analytical tools for conducting data analysis
- Experience with customer segmentation, profiling, and targeting
Amazon is an equal opportunities employer. We believe passionately that employing a diverse workforce is central to our success. We make recruiting decisions based on your experience and skills. We value your passion to discover, invent, simplify and build.
Protecting your privacy and the security of your data is a longstanding top priority for Amazon. Please consult our Privacy Notice to know more about how we collect, use and transfer the personal data of our candidates. Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status. Our inclusive culture empowers Amazonians to deliver the best results for our customers.
If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit for more information.
Senior Product Marketing Manager, Veeqo employer: Veeqo
Veeqo is an exceptional employer, offering a dynamic work environment where creativity and technical skills thrive. Located in Swansea, the company fosters a collaborative culture with opportunities for professional growth, especially in the fast-evolving e-commerce sector. With the recent acquisition by Amazon, employees benefit from enhanced resources and support while enjoying a pet-friendly office atmosphere that promotes a healthy work-life balance.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Product Marketing Manager, Veeqo
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Veeqo and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Veeqo are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Veeqo on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Veeqo. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Senior Product Marketing Manager, Veeqo
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Veeqo. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Veeqo:Show us that you’ve done your homework! In your application, briefly mention what you admire about Veeqo’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Veeqo
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Veeqo will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Veeqo, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
