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- Tasks: Lead targeted marketing initiatives and develop personalised campaigns for high-value accounts.
- Company: Join Vector Talent, a leader in B2B marketing solutions with a focus on innovation.
- Benefits: Enjoy remote work flexibility, hybrid setup, and opportunities for international collaboration.
- Why this job: Shape impactful ABM campaigns in a dynamic global environment while driving measurable outcomes.
- Qualifications: Bachelor's degree in Marketing or related field; experience in ABM and omni-channel campaigns required.
- Other info: Willingness to travel globally as needed.
The predicted salary is between 28800 - 48000 ÂŁ per year.
Account Based Marketing Manager – Remote Based UK or Spain
Join to apply for the Account Based Marketing Manager – Remote Based UK or Spain role at Vector Talent
Account Based Marketing Manager – Remote Based UK or Spain
Join to apply for the Account Based Marketing Manager – Remote Based UK or Spain role at Vector Talent
Get AI-powered advice on this job and more exclusive features.
We are looking for a strategic and dynamic Account-Based Marketing (ABM) Manager to lead highly targeted, insight-driven marketing initiatives across our specialized B2B services. This role plays a key part in developing personalized campaigns focused on high-value accounts, partnering closely with commercial teams to shape engagement strategies and support business growth.
What You’ll Be Doing
- Develop and implement tailored ABM strategies aligned with commercial objectives and sales priorities.
- Collaborate with sales teams to identify and prioritize high-value target accounts and define strategic account plans.
- Design and execute personalized, multi-channel campaigns including digital advertising, email, social media, and events.
- Apply strategic consulting approaches to analyze client needs, market trends, and deliver customized solutions.
- Conduct in-depth research to develop insights-based messaging and campaign content.
- Build strong cross-functional relationships with internal teams including sales, product, and operations.
- Leverage marketing automation platforms (e.g., Demandbase, Salesforce Marketing Cloud) to streamline campaign workflows.
- Track, analyze, and report on campaign effectiveness, using data to inform and optimize future strategy.
- Stay current on industry trends, competitor activity, and ABM best practices to guide campaign innovation.
What We’re Looking For
- Bachelor’s degree in Marketing, Business, or a related field.
- Significant experience in Account-Based Marketing or related B2B marketing roles.
- Strategic consulting background with the ability to translate insights into actionable marketing strategies.
- Experience managing omni-channel campaigns with measurable results.
- Proficiency with ABM platforms such as Demandbase and CRM tools like Salesforce.
- Strong project management and organizational skills.
- Excellent analytical thinking and data interpretation capabilities.
- Strong interpersonal and communication skills with a collaborative mindset.
- Willingness to travel globally as needed.
Why Apply?
- Play a strategic role in shaping high-impact ABM campaigns in a global business environment.
- Join a team committed to innovation, personalised engagement, and measurable outcomes.
- Enjoy flexibility with a hybrid work setup and opportunities to collaborate internationally.
Seniority level
-
Seniority level
Mid-Senior level
Employment type
-
Employment type
Full-time
Job function
-
Job function
Marketing
-
Industries
Pharmaceutical Manufacturing and Biotechnology Research
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Account Based Marketing Manager - Remote Based UK or Spain employer: vectorta
Contact Detail:
vectorta Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Account Based Marketing Manager - Remote Based UK or Spain
✨Tip Number 1
Familiarise yourself with the latest trends in Account-Based Marketing (ABM). Understanding current strategies and tools will not only help you in interviews but also demonstrate your commitment to staying ahead in the field.
✨Tip Number 2
Network with professionals in the ABM space. Attend industry events or webinars, and connect with people on platforms like LinkedIn. This can provide valuable insights and potentially lead to referrals.
✨Tip Number 3
Showcase your experience with specific ABM platforms like Demandbase or Salesforce. If you have case studies or examples of successful campaigns you've managed, be ready to discuss them in detail during interviews.
✨Tip Number 4
Prepare to discuss how you would approach collaboration with sales teams. Highlight your ability to build strong cross-functional relationships and how this has led to successful marketing initiatives in your past roles.
We think you need these skills to ace Account Based Marketing Manager - Remote Based UK or Spain
Some tips for your application 🫡
Understand the Role: Read the job description thoroughly to grasp the key responsibilities and required skills for the Account Based Marketing Manager position. Tailor your application to highlight how your experience aligns with these requirements.
Craft a Targeted CV: Ensure your CV is tailored specifically for this role. Emphasise your experience in Account-Based Marketing, omni-channel campaigns, and any relevant tools like Demandbase or Salesforce. Use metrics to showcase your achievements.
Write a Compelling Cover Letter: In your cover letter, express your enthusiasm for the role and the company. Discuss your strategic approach to ABM and provide examples of successful campaigns you've managed. Make it personal and engaging.
Highlight Relevant Skills: Make sure to highlight your analytical thinking, project management skills, and ability to collaborate with sales teams. These are crucial for the role and should be evident in both your CV and cover letter.
How to prepare for a job interview at vectorta
✨Understand the ABM Landscape
Before your interview, make sure you have a solid grasp of Account-Based Marketing principles and how they apply to B2B services. Familiarise yourself with current trends and best practices in ABM, as well as the specific challenges faced by the company you're interviewing with.
✨Showcase Your Campaign Successes
Be prepared to discuss specific examples of successful omni-channel campaigns you've managed. Highlight measurable results and how your strategies aligned with sales objectives. This will demonstrate your ability to drive business growth through targeted marketing initiatives.
✨Emphasise Collaboration Skills
Since this role involves working closely with sales and other internal teams, be ready to share experiences where you've successfully collaborated across departments. Discuss how you built relationships and leveraged insights from different teams to enhance campaign effectiveness.
✨Prepare Insight-Driven Questions
During the interview, ask insightful questions that reflect your understanding of the company's goals and challenges. Inquire about their current ABM strategies and how they measure success. This shows your genuine interest in the role and your strategic mindset.