Digital Consultant

Job Description We are searching for a Digital Strategy Consultant who will be crucial in driving the development of a comprehensive digital strategy for a newly established healthcare services provider. This role involves working closely with business stakeholders and existing digital teams to define, build, and present a scalable, results-driven digital roadmap aimed at increasing new customer acquisition and optimising performance across all digital channels. Responsibilities Assess the current digital marketing activities and customer engagement tactics in place Collaborate with internal teams to understand existing workflows, data sources, and campaign execution Design and articulate an end-to-end digital strategy tailored to new customer acquisition Evaluate and incorporate key digital channels including email marketing, social media, SEO and website optimisation Leverage available customer and market data to inform campaign and engagement decisions Identify performance gaps and areas of opportunity across the digital marketing landscape Define KPIs to track the success of the digital strategy and inform future iterations Present the final strategy to key stakeholders for feedback and approval Build a scalable framework that the internal team can maintain and grow over time …