At a Glance
- Tasks: Lead TikTok Shop strategy and drive sales growth through creative content.
- Company: Join an award-winning UK beauty brand disrupting the haircare industry.
- Benefits: Enjoy a dynamic work environment with opportunities for growth and creativity.
- Why this job: Be part of a trend-driven team making waves in ecommerce and beauty.
- Qualifications: Experience with TikTok Shop and strong analytical skills are essential.
- Other info: Collaborate closely with co-founders and marketing to shape brand success.
The predicted salary is between 36000 - 60000 £ per year.
We are currently recruiting for a high-growth, trend-driven haircare brand in the UK. They are looking for a TikTok Shop Exec/Manager to lead growth on one of the most dynamic sales channels in ecommerce today. This award-winning UK beauty brand is disrupting the haircare industry with its high-performance, cruelty-free products and bold brand personality. Recognised by the Sunday Times and UK Beauty Awards, they are scaling fast and expanding their DTC presence across TikTok Shop, ecommerce, and retail channels. This newly created role will report to the Co-Founders and own the TikTok Shop strategy, execution, and performance.
You’ll collaborate closely with the marketing team, lead affiliate and creator partnerships, and drive measurable sales growth through creative content and performance strategies.
RESPONSIBILITIES- Build and execute a TikTok Shop strategy across content, affiliate, and promotional activity
- Create and optimise product listings, bundles, and TikTok live events
- Analyse performance data and adjust strategies to maximise ROI
- Partner with TikTok creators and affiliates to build an engaged community
- Manage relationships with TikTok platform reps and remain informed on trends and new features
- Lead affiliate seeding programmes and manage on-platform campaigns
- Collaborate with marketing to plan and deliver impactful content that drives conversion
- Ensure compliance with TikTok Shop policies and best practice
- Demonstrable experience working with TikTok Shop, in-house, at an agency, or TikTok directly
- Strong understanding of the TikTok ecosystem and consumer buying behaviour
- Proven ability to drive performance and ROI via affiliate and creator-led campaigns
- Proficiency with video editing tools such as CapCut or Adobe Premiere
- Excellent analytical skills and ability to act on performance insights
- Comfortable operating in a fast-paced, test-and-learn environment
TikTok Shop Manager/Executive employer: Veblen International
Contact Detail:
Veblen International Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land TikTok Shop Manager/Executive
✨Tip Number 1
Familiarise yourself with the latest TikTok trends and features. Being up-to-date will not only help you understand the platform better but also demonstrate your passion and knowledge during interviews.
✨Tip Number 2
Engage with TikTok creators and affiliates before applying. Building relationships in advance can give you insights into the community and may even lead to referrals, which can significantly boost your chances.
✨Tip Number 3
Showcase your analytical skills by preparing examples of how you've used data to drive performance in past roles. Be ready to discuss specific metrics and outcomes that highlight your ability to maximise ROI.
✨Tip Number 4
Prepare to discuss your experience with video editing tools like CapCut or Adobe Premiere. Having a portfolio of your work can set you apart and demonstrate your capability to create engaging content.
We think you need these skills to ace TikTok Shop Manager/Executive
Some tips for your application 🫡
Understand the Brand: Before applying, take some time to understand the haircare brand's values, products, and target audience. This will help you tailor your application to show how you align with their mission and can contribute to their growth on TikTok Shop.
Highlight Relevant Experience: In your CV and cover letter, emphasise any experience you have with TikTok Shop or similar platforms. Mention specific campaigns you've worked on, your role in them, and the results achieved to demonstrate your capability in driving performance and ROI.
Showcase Analytical Skills: Since the role requires strong analytical skills, include examples of how you've used data to inform strategies in previous roles. Discuss any tools you’ve used for analysis and how your insights led to improved outcomes.
Craft a Compelling Cover Letter: Your cover letter should not only express your enthusiasm for the role but also outline your understanding of the TikTok ecosystem. Discuss how you would approach building a TikTok Shop strategy and your ideas for engaging content that drives sales.
How to prepare for a job interview at Veblen International
✨Showcase Your TikTok Knowledge
Make sure to demonstrate your understanding of the TikTok ecosystem during the interview. Discuss trends, consumer behaviour, and how you can leverage these insights to drive sales growth for the brand.
✨Prepare Examples of Past Success
Be ready to share specific examples of how you've successfully managed TikTok Shop campaigns or similar projects. Highlight measurable results, such as increased ROI or engagement rates, to showcase your impact.
✨Familiarise Yourself with Their Brand
Research the haircare brand thoroughly before the interview. Understand their products, values, and target audience so you can tailor your responses and show genuine interest in their mission.
✨Demonstrate Analytical Skills
Since the role requires strong analytical skills, be prepared to discuss how you analyse performance data and adjust strategies accordingly. Bring examples of tools you've used and how they helped improve campaign outcomes.