We are currently recruiting for an innovative and fast-growing luxury beauty and lifestyle business seeking a Brand Partnerships & Experiences Manager. This is an exciting opportunity for a commercially minded and creative professional to lead strategic partnerships, high-profile activations and premium brand experiences that drive awareness, engagement and revenue growth across the UK and beyond.
Our client is an award-winning luxury beauty and lifestyle brand known for combining innovation, design and exceptional customer experience. The business is experiencing significant growth and is focused on building its presence through meaningful collaborations, premium experiences and strategic partnerships across the beauty, fashion, travel, wellness and lifestyle sectors.
Reporting into the Founder and Senior Leadership Team, the Brand Partnerships & Experiences Manager will take ownership of developing and delivering a high-impact partnerships and experiences strategy. This is a highly commercial role focused on building brand awareness, driving customer acquisition and generating revenue through innovative collaborations, influencer engagement and premium activations. The successful candidate will work closely with external partners, agencies, creators and stakeholders while helping shape the future direction of the partnerships and experiences function.
Responsibilities
- -Develop and execute strategic partnerships across beauty, fashion, wellness, travel, hospitality and lifestyle sectors.
- -Identify, negotiate and manage commercial collaborations that support brand growth and customer acquisition.
- -Deliver premium brand experiences including product launches, creator events, retail activations, masterclasses and community events.
- -Create and manage partnership campaigns, exclusive collaborations and gifting programmes.
- -Build and maintain strong relationships with influencers, creators, ambassadors and key industry contacts.
- -Lead VIP, influencer and founder gifting initiatives to increase brand visibility and engagement.
- -Manage partnership budgets and negotiate commercial agreements.
- -Measure and report on campaign performance, ROI, earned media value and commercial impact.
- -Work with external agencies, venues, suppliers and partners to ensure successful execution of activations.
- -Identify opportunities to scale successful partnerships and expand brand reach.
- -Generate earned media, social engagement and customer advocacy through creative partnership activity.
- -Represent the brand externally and maintain strong relationships with strategic stakeholders
Requirements
- -Experience developing and managing premium brand partnerships and collaborations.
- -Strong commercial awareness with proven negotiation and relationship-building skills.
- -Experience delivering high-quality events, activations and experiential marketing campaigns.
- -Understanding of influencer, creator and ambassador marketing.
- -Ability to manage multiple projects and stakeholders simultaneously.
- -Strong budget management and analytical capabilities.
- -Excellent organisational and project management skills.
- -Experience measuring campaign performance and commercial effectiveness.
- -Existing network within beauty, fashion, lifestyle, hospitality or wellness industries would be advantageous.
- -Ability to build relationships with senior external contacts and partners.
- -Creative mindset with strong attention to detail.
- -Passion for luxury brands, beauty and customer experience.
- -Proactive, entrepreneurial and commercially driven approach to work.
Brand Partnerships & Experiences Manager employer: Veblen International
Veblen International is an exceptional employer that champions creativity and innovation in the skincare industry. With a dynamic work culture that prioritises collaboration and professional development, employees are encouraged to grow their skills while contributing to impactful brand strategies. Located in a vibrant market, this role offers unique opportunities to lead transformative marketing initiatives and make a significant mark on a global scale.