Social Media Manager

You will be joining the social and content marketing arm of the VCCP Partnership. The team are specialists in making social-first content that is grounded in native social behaviour. They live and breathe social media and have an in-depth knowledge of all existing and emerging social platforms and formats. The team do everything from creative content ideas and production through to live reportage, community management guidelines, moderation, and influencer marketing.

The Role:

This is a unique opportunity to join the rapidly growing team at VCCP as a client-facing Social Media Manager. The role is perfectly suited for someone with experience working either agency or client side in a fast-moving social media management role, with extensive B2C experience. The ideal candidate can work from our London office, with occasional travel to the client\’s office in Manchester.

Key Responsibilities

• Week-to-week and month-to-month planning of content to align with the existing marketing calendar, both in terms of brand/product and cultural moments.
• Preparing and sharing presentations outlining responses to briefs, summaries of live content, and content performance for the marketing teams and the wider client business.
• Liaising with client and agency side stakeholders to ensure that social media output is integrated with other channels and campaign work.
• Writing copy for social media content and ensuring that best practice is adhered to and enforced across all content shared on the social platforms.
• Briefing, reviewing, and approving assets with the social media creative team, design, and post-production teams.
• Working with the Account Management and Strategy teams to formulate agency briefs and strategies to respond to client briefs.
• Oversight of social media production budget, assisted by the Account Manager and Account Director.
• Working alongside the team to develop content plans and strategies to help position our client as a membership organisation.
• Reviewing competitor approaches and identifying opportunities to test or improve our output.
• Analysing and reporting on the performance of published content.
• Working alongside the client\’s customer service and PR teams to respond to customer queries and coordinate crisis responses when required.

Skills & Experience:

• The ideal candidate will have experience within a social media role, either client or agency side.
• Fully versed in the use of Facebook, X, Instagram and YouTube for the purposes of advertising, using both organic and paid strategies.
• Good understanding of the use of Snapchat, Reddit, Pinterest for the purposes of advertising, using both organic and paid strategies.
• Full understanding of how social media is analysed and reported upon to determine its success.
• Experience with Sprinklr and Sprout as platforms for planning and publishing social media content.
• Thorough understanding of influencer marketing.
• Confident presenter and autonomous worker.
• Understanding of community management and knowledge of working with online communities.
• Used to responding to briefs within set deadlines.
• High level of attention to detail and an appreciation for the written word.
• Prior experience in FMCG or retail is preferred but not necessary.

VCCP DE&I Statement: We believe that DE&I is about creating a strong culture of inclusion within our agency, where everyone can thrive and be their authentic self. VCCP is an equal opportunity employer and does not discriminate on the basis of gender, age, disability, religion, belief, sexual orientation, marital status, or ethnicity. If you require any adjustments during the application or interview process, please let us know via joinus@vccp.com.