At a Glance
- Tasks: Lead biddable media strategies and drive innovative campaigns for diverse clients.
- Company: Join VCCP, a challenger agency redefining media with creativity and collaboration.
- Benefits: Competitive salary, dynamic work environment, and opportunities for professional growth.
- Other info: Inclusive culture that values diversity and encourages personal authenticity.
- Why this job: Be at the forefront of creative advertising and make a real impact in a fast-paced setting.
- Qualifications: Experience in biddable media, strong leadership skills, and a passion for creativity.
The predicted salary is between 50000 - 65000 £ per year.
We are the challenger agency for challenger brands. We specialise in communications planning and activation that integrates creative with media and so much more. Our strategy and planning teams include specialists from SEO, social, PPC, data, technology, creative partnerships, and media, to name a few. Some might say we are a full‑service media agency but we go much further. We are the only media agency whose strategists and planners incorporate insights from behavioural science, production, creative, PR, brand design, UX and beyond. From the first search right through to post‑purchase management of data, we make everything compelling, coherent and cohesive. That’s how we transform a client’s business. We are VCCP. We do media. We just do it differently.
The Role
We’re hiring a Biddable Account Director to support the Biddable Media product across all our clients and take responsibility for best‑in‑class delivery, team development, and future growth. You will lead two Biddable Account Managers and work alongside strategy, planning, and channel leads to ensure Paid Social is delivering business results across a range of sectors and objectives. You will need to balance brand‑led and performance‑driven campaigns and be a hands‑on Biddable Media specialist, with particular strengths in platform execution and creative best practices. Though we are looking for a specialist, cross‑channel knowledge, especially in areas like PPC and Amazon, is highly valued in this role. You will be a key collaborator across integrated digital and performance plans, working closely with the Head of Digital and other senior digital leads.
Duties and Responsibilities
- Biddable Media Output
- Own the biddable output across all agency clients
- Act as the senior Biddable point of contact for key stakeholders, internal and external
- Develop and champion campaign planning, briefing, delivery, and reporting processes
- Drive update of creative/media integration and adherence to creative best practices
- Apply your expertise to both performance and brand marketing briefs
- Team Development
- Line manage and support two Biddable Account Managers
- Create clear objectives, mentoring plans, and development frameworks
- Shape a positive, innovative, and high‑performing team culture
- Help recruit and scale the social team as the agency grows
- Product and Innovation
- Stay ahead of platform updates, trends, and innovations with platform reps
- Develop and document biddable best practices across channels
- Drive innovation and test‑and‑learn programmes across clients
- Contribute to case studies, internal showcases, and award entries
- Cross‑Channel Collaboration
- Collaborate with digital, strategy, planning and creative leads to drive stronger social output
- Input into cross‑channel performance strategies and media plans
- Support in bridging biddable with e‑commerce and retail media activity
- New Business
- Lead biddable elements of new business responses and pitches
- Support pitch development and contribute to compelling proposals
About You
- A passion for all things creative and advertising
- Resilience to keep going in a fast‑paced environment
- Thrives on working in a high‑energy and fast‑paced environment, where no two days are the same
- Proactive with a can‑do attitude – eager to get sleeves rolled up and learn
- Strive for excellence – proud of work and meticulous attention to detail
- Friendly and approachable
- Build rapport and able to quickly establish excellent working relationships
- Live and breathe the agency’s values
Biddable Account Director in London employer: VCCP Media
VCCP Media is an exceptional employer that fosters a dynamic and collaborative work culture in the heart of London. With a strong emphasis on employee growth, we offer numerous opportunities for professional development and creative expression, ensuring that our team members thrive in their roles. Join us to be part of a forward-thinking company that values innovation and results-driven strategies in the ever-evolving media landscape.
StudySmarter Expert Advice🤫
We think this is how you could land Biddable Account Director in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for VCCP Media and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like VCCP Media are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with VCCP Media on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at VCCP Media. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Biddable Account Director in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit VCCP Media. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of VCCP Media:Show us that you’ve done your homework! In your application, briefly mention what you admire about VCCP Media’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at VCCP Media
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at VCCP Media will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At VCCP Media, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
