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- Tasks: Lead sales and marketing initiatives for a popular children's accessories brand across Europe.
- Company: Join V&C Associates, experts in retail recruitment, partnering with top brands globally.
- Benefits: Enjoy a dynamic work environment with opportunities for international travel and professional growth.
- Why this job: Be part of a fast-paced role that drives brand growth and impacts the children's market.
- Qualifications: Experience in sales management, ideally in kids' goods or fashion, with strong negotiation skills.
- Other info: Fluency in English is essential; additional languages are a bonus.
The predicted salary is between 36000 - 60000 £ per year.
V&C Associates are excited to be working with a known Children’s Accessories Brands, owned by a very successful and popular entrepreneur. The business is recruiting for a highly motivated, dynamic, and experienced International Sales Manager to drive the sales and distribution of the brand, reporting directly to the GM/Head of Brands.
Key Responsibilities:
- Develop and execute strategic sales and marketing initiatives.
- Manage key retail and distribution partnerships.
- Expand the brand presence across Europe.
- Manage relationships with existing accounts across Europe, Asia, and the Middle East while expanding into new territories.
- Identify and onboard high-quality retail and distribution partners.
- Develop and implement a sales strategy to grow revenue across all international markets.
- Drive sell-in and sell-through performance, ensuring brand growth across all channels.
- Negotiate pricing, contracts, and promotional plans with partners.
- Attend trade shows and distributor meetings to strengthen relationships and identify new opportunities.
Marketing & Brand Positioning:
- Ensure the brand is positioned correctly in high to mid-end retail spaces.
- Work closely with marketing teams and retailers to develop promotional campaigns and in-store activations.
- Collaborate on digital and influencer marketing strategies that align with regional trends.
- Monitor market trends and consumer insights to refine the brand’s retail approach.
Distribution & Operations:
- Oversee the logistics and distribution strategy, ensuring smooth supply chain operations.
- Work closely with distributors to optimize stock levels, pricing, and product placement.
- Ensure timely and efficient delivery of products to partners worldwide.
Sales Strategy & Reporting:
- Drive sales strategy across international markets, ensuring alignment with business objectives.
- Monitor performance and provide regular reports to senior management.
- Manage individual targets and budgets for all accounts to maintain consistent growth.
- Collaborate with Operations, Marketing, Product Development, and Finance teams to ensure seamless execution of sales and promotional strategies.
- Manage and maintain the IP protection platform.
Key Requirements:
- Proven experience in sales management, ideally within the kids' goods, fashion, toys, or lifestyle sectors.
- Strong network within high to mid-end European retail and distribution markets.
- Ability to develop and execute strategic sales and marketing plans.
- Commercially driven with strong negotiation and account management skills.
- Experience working across multiple markets and adapting strategies to local consumer trends.
- Excellent communication and presentation skills.
- Fluent in English; additional European languages are a plus.
- Willingness to travel internationally as required.
V&C Associates are trusted experts in Retail and Brand recruitment with a track record of successful placements across Multiple Retail Sectors. We are a trusted partner for leading FTSE 500 and Private organisations.
Sales Manager - English Speaker employer: V&C
Contact Detail:
V&C Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Sales Manager - English Speaker
✨Tip Number 1
Network strategically within the children's accessories and retail sectors. Attend industry events, trade shows, and networking functions to connect with key players and potential partners. Building relationships in these spaces can give you an edge when applying for the Sales Manager position.
✨Tip Number 2
Familiarise yourself with the latest trends in children's fashion and accessories. Understanding what’s currently popular will help you speak confidently about market positioning and sales strategies during interviews, showcasing your knowledge and passion for the industry.
✨Tip Number 3
Prepare to discuss your experience with international markets and how you've adapted sales strategies to local consumer trends. Highlight specific examples where you've successfully expanded into new territories, as this is a key requirement for the role.
✨Tip Number 4
Brush up on your negotiation skills and be ready to demonstrate them. The role requires strong negotiation abilities, so think of scenarios where you've successfully negotiated contracts or pricing in previous roles, and be prepared to share these experiences.
We think you need these skills to ace Sales Manager - English Speaker
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in sales management, particularly within the children's goods or fashion sectors. Emphasise your achievements in driving sales and managing key accounts.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for the brand and your understanding of the market. Mention specific strategies you would implement to expand their presence across Europe.
Highlight Your Network: In your application, mention your existing relationships within high to mid-end retail and distribution markets. This will demonstrate your ability to hit the ground running in this role.
Showcase Your Strategic Thinking: Provide examples of how you've developed and executed successful sales and marketing strategies in previous roles. This will illustrate your commercial acumen and ability to adapt to different markets.
How to prepare for a job interview at V&C
✨Research the Brand
Before the interview, take some time to understand the brand's history, values, and current market position. Familiarise yourself with their product range and recent marketing campaigns. This knowledge will help you demonstrate your genuine interest in the role and how you can contribute to their success.
✨Showcase Your Sales Achievements
Prepare to discuss specific examples of your past sales successes, particularly in the kids' goods or fashion sectors. Highlight your experience in managing key accounts and expanding into new markets. Use metrics to quantify your achievements, such as revenue growth percentages or successful partnerships you've established.
✨Demonstrate Strategic Thinking
Be ready to discuss how you would develop and execute a sales strategy for the brand. Think about potential retail partnerships, promotional campaigns, and market trends. Showing that you can think strategically and adapt to different markets will impress the interviewers.
✨Prepare Questions
At the end of the interview, you'll likely be asked if you have any questions. Prepare thoughtful questions that show your interest in the role and the company. You might ask about their future expansion plans, how they measure success in this role, or what challenges they currently face in the market.
