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- Tasks: Lead brand activations and manage event marketing efforts for Vault X.
- Company: Vault X Ltd enhances gaming experiences with premium protective accessories for trading card games.
- Benefits: Enjoy 24 days holiday, birthday off, modern workspace, and fun team events.
- Why this job: Join a creative team making a real impact in the gaming community.
- Qualifications: 2+ years in event marketing or brand activations, strong relationship-building skills required.
- Other info: Opportunity for personal growth in a supportive and innovative culture.
The predicted salary is between 28800 - 43200 £ per year.
Join to apply for the Brand Activations Executive (Events) role at Vault X Ltd. Vault X Ltd is a premium provider of protective accessories for trading card games, catering to players and collectors across demographics and nationalities. Our mission is to enhance the gaming experience through high-quality products while actively engaging with the TCG and tabletop gaming community. We are looking for a Brand Activations Executive to lead brand activations, manage strategic partnerships, and oversee event marketing efforts. This role will be key in driving brand engagement through live events, in-store promotions, and digital activations while strengthening our relationships with customers, retailers, and community partners. If you’re passionate about community, partnerships, and developing unforgettable brand activations, we want to hear from you!
Key Responsibilities
- Brand Activations & Events
- Plan and execute Vault X activations at industry events, conventions and tournaments in line with brand and strategic objectives.
- Deliver engaging and unique brand experiences, product showcases and interactive booths at large customer facing events such as Comicon, UK Games Expo and Spiel Essen.
- Manage event logistics with in house and 3rd party teams to ensure the smooth delivery of events to a high standard.
- Understand key ROI metrics and objectives to ensure events are delivered in line with wider company strategic goals.
- Retail Partner Engagement
- Establish and nurture relationships with key retail partners to drive and deliver value.
- Develop and implement support programmes for retail partners, including in-store events and brand activations.
- Coordinate exclusive Vault X tournament kits and in-store promotional items for retail activations.
- Orchestrate marketing collateral and promotional support to retail partners to drive product engagement.
- Community Engagement & Influencer Collaboration
- Collaborate with the community team to develop promotional packs for influencers, key partners and press to drive brand engagement.
- Work with streamers and tournament organisers to integrate Vault X products into online and offline events.
- Develop grassroots engagement strategies to enhance brand loyalty within the TCG community.
- Performance Analysis & Reporting
- Track and measure event engagement, partnership ROI, and brand activation success.
- Provide insights and recommendations for future activations and strategic collaborations.
- Work closely with sales and marketing teams to optimise retail activations based on performance data.
Ideal Candidate Profile
Must-Have Skills & Experience
- 2+ years in partnerships, event marketing, or brand activations, preferably in gaming, collectibles, or FMCG industries.
- Strong relationship-building skills with retail partners, promoters, and industry stakeholders.
- A confident communicator, comfortable presenting ideas and reports to senior stakeholders.
- Ability to work cross-functionally with marketing, sales, and community teams.
- Strong project management skills (budgeting, scheduling, team coordination).
- Willingness to travel for trade shows, tournaments, and partner events.
- A self-starter ready to contribute from day one.
Preferred Qualifications
- Experience working with gaming brands, esports organizations, or retail marketing campaigns.
- Knowledge of digital activations, social media partnerships, and community engagement strategies.
- Familiarity with event KPI’s, project management tools, and retail sales analytics.
Why Join Us?
- Career Growth: This role offers strong opportunities for personal and professional development in a growing company.
- Friendly Team: Work with a group of passionate, creative professionals who love what they do. You’ll make a real impact and feel valued for your achievements.
- Culture: Our culture is built on creativity, collaboration, and innovation, fostering a supportive environment where all team member’s contributions are valued and celebrated.
- 24 days holidays + birthdays off +++ Modern, stylish work environment, weekly yoga, monthly team events, Summer and Christmas parties.
Brand Activations Executive (Events) employer: Vault X Ltd
Contact Detail:
Vault X Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Brand Activations Executive (Events)
✨Tip Number 1
Familiarise yourself with the gaming and collectibles industry, especially trading card games. Understanding the community and current trends will help you connect better with potential employers and demonstrate your passion during interviews.
✨Tip Number 2
Network actively within the TCG community by attending events, conventions, and tournaments. Building relationships with industry professionals can lead to valuable insights and potential job opportunities.
✨Tip Number 3
Showcase your project management skills by volunteering to organise local gaming events or community meet-ups. This hands-on experience will not only enhance your resume but also provide concrete examples to discuss in interviews.
✨Tip Number 4
Engage with influencers and content creators in the gaming space on social media. Building these connections can give you a deeper understanding of brand activations and may even lead to referrals for job openings.
We think you need these skills to ace Brand Activations Executive (Events)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in event marketing, partnerships, and brand activations. Use specific examples from your past roles that demonstrate your skills in managing events and building relationships.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for the gaming community and your understanding of Vault X Ltd's mission. Mention specific events or campaigns you admire and explain how your experience aligns with their goals.
Showcase Your Project Management Skills: In your application, emphasise your project management abilities. Provide examples of how you've successfully coordinated events or partnerships, including any metrics that demonstrate your impact on ROI or engagement.
Highlight Community Engagement Experience: If you have experience working with influencers or in community engagement, make sure to include this in your application. Discuss any strategies you've implemented that enhanced brand loyalty or community involvement.
How to prepare for a job interview at Vault X Ltd
✨Know Your Brand
Before the interview, make sure you understand Vault X's mission and products. Familiarise yourself with their brand activations and community engagement strategies. This will help you demonstrate your passion for the role and how you can contribute to their objectives.
✨Showcase Your Experience
Prepare to discuss your previous experience in event marketing or brand activations. Highlight specific examples where you've successfully managed events or partnerships, especially in the gaming or collectibles sectors. Use metrics to showcase your impact.
✨Engage with the Community
Since community engagement is key for this role, be ready to share your ideas on how to enhance brand loyalty within the TCG community. Discuss any past experiences working with influencers or community partners that could relate to Vault X's goals.
✨Ask Insightful Questions
Prepare thoughtful questions about Vault X's future events, partnerships, and community initiatives. This shows your genuine interest in the company and helps you assess if it's the right fit for you. It also demonstrates your proactive approach to understanding their strategic goals.
