At a Glance
- Tasks: Create engaging copy for products, websites, and marketing materials in a fast-paced environment.
- Company: Join Varley, a trendy fashion brand with a family-run vibe and global presence.
- Benefits: Flexible working hours, mix of remote and office work, and a chance to grow your portfolio.
- Other info: Collaborate with creative teams and enjoy a dynamic work atmosphere.
- Why this job: Make your mark in the fashion industry while honing your copywriting skills.
- Qualifications: Experience in copywriting, especially in fashion or e-commerce, with a keen eye for detail.
The predicted salary is between 30000 - 40000 € per year.
Location: London Head Office
Contract: Up to 3 months (can be open to self-employed consultancy)
Working Pattern: Full-time or part-time considered, with a mix of office-based and remote working
Who we are
Varley is a contemporary fashion brand for the modern woman. Founded in 2014 by husband-and-wife Lara and Ben Mead, we are an international, family-run business headquartered between London, Los Angeles, and New York.
We are looking for a highly organised and detail-oriented Copywriter to join Varley on a short-term contract of up to 3 months. This role is focused on supporting day-to-day copywriting needs across the business, with a particular focus on product, website, CRM, and newsletter copy, as well as broader marketing support where needed. It would suit a highly experienced copywriter with strong fashion and e-commerce experience, who can quickly embed into the team, take ownership of a varied workload, and dedicate focused time across the contract period.
Responsibilities
- Product & Website Copy
- Write and update PDP copy, ensuring all product detail is accurate, clear and aligned with Varley’s tone of voice
- Write and maintain PCP copy and other product-adjacent website copy as required
- Support product knowledge copy where needed
- Work closely with Product teams to build a strong understanding of product features, fabrics, fit and key selling points
- Ensure product and website copy is kept up to date across launches and ongoing trade activity
- CRM & Newsletter
- Support copy for CRM flows, targeted email campaigns, and newsletters
- General Copywriting Support
- Support day-to-day copy needs across the business, including social and marketing
- Work closely with the in-house Copywriter to help manage priorities and maintain consistency across outputs
- Manage multiple briefs and deadlines across business-as-usual and seasonal activity
Key Success Measures
- Accuracy and consistency across all copy outputs
- Strong and consistent use of Varley’s tone of voice
- Reliable support across day-to-day copy needs
- Ability to manage multiple workstreams efficiently
- Strong collaboration across Product, E-commerce, CRM and Marketing teams
Experience and Skills
- Proven experience as a copywriter, ideally in fashion, retail or e-commerce
- Strong experience across product copy, website copy, CRM and newsletter copy
- Confident writing across multiple formats, including social and marketing support copy
- Excellent writing and editing skills with strong attention to detail
- Strong understanding of tone of voice and copy consistency across channels
- Ability to manage multiple deadlines and work at pace
- Comfortable working cross-functionally with a range of teams
- Interest in fashion is a plus
Copywriter (3 month contract) in Slough employer: Varley
Varley is an exceptional employer that fosters a dynamic and inclusive work culture, perfect for creative minds looking to make an impact in the fashion industry. With flexible working arrangements and a supportive team environment, employees are encouraged to grow their skills and collaborate across various departments. Located in London, our head office offers a vibrant atmosphere where innovation thrives, making it an ideal place for passionate individuals to contribute to our brand's success.
StudySmarter Expert Advice🤫
We think this is how you could land Copywriter (3 month contract) in Slough
✨Tip Number 1
Network like a pro! Reach out to your connections in the fashion and e-commerce world. Attend industry events or join online forums where you can meet people who might know about job openings. Remember, sometimes it’s not just what you know, but who you know!
✨Tip Number 2
Show off your skills! Create a portfolio that highlights your best copywriting work, especially anything related to fashion or e-commerce. When you apply through our website, make sure to include a link to your portfolio so we can see your style and expertise right away.
✨Tip Number 3
Prepare for interviews by researching Varley and understanding our brand voice. Think about how your experience aligns with our needs and be ready to discuss specific examples of your work. We love seeing candidates who are genuinely interested in what we do!
✨Tip Number 4
Follow up after your application! A quick email thanking us for the opportunity and expressing your enthusiasm can go a long way. It shows initiative and keeps you on our radar as we sift through applications.
We think you need these skills to ace Copywriter (3 month contract) in Slough
Some tips for your application 🫡
Tailor Your Application:Make sure to customise your CV and cover letter for the Copywriter role at Varley. Highlight your experience in fashion and e-commerce, and show us how your skills align with our needs. A personal touch goes a long way!
Show Off Your Writing Skills:Since this is a copywriting position, we want to see your best work! Include samples of your previous copy that demonstrate your ability to write in different formats, especially product and marketing copy. Let your creativity shine!
Be Clear and Concise:When writing your application, keep it straightforward and to the point. We appreciate clarity and precision, so make sure your writing reflects that. Avoid fluff and focus on what makes you the perfect fit for our team.
Apply Through Our Website:We encourage you to submit your application through our website. It’s the easiest way for us to review your materials and get back to you. Plus, it shows us you’re keen on joining Varley!
How to prepare for a job interview at Varley
✨Know Your Stuff
Before the interview, dive deep into Varley's brand identity and tone of voice. Familiarise yourself with their product lines and recent campaigns. This will not only help you answer questions confidently but also show your genuine interest in the brand.
✨Showcase Your Portfolio
Bring along a well-curated portfolio that highlights your best copywriting work, especially in fashion and e-commerce. Be ready to discuss specific projects, your thought process, and how you adapted your writing style to fit different brands.
✨Prepare for Practical Tests
Expect to be tested on your copywriting skills during the interview. Brush up on writing product descriptions or email campaigns on the spot. Practising these tasks beforehand can help you feel more at ease and demonstrate your quick thinking.
✨Ask Smart Questions
Prepare insightful questions about Varley’s current marketing strategies, upcoming product launches, or team dynamics. This shows that you're not just interested in the role but also in how you can contribute to their success.
