At a Glance
- Tasks: Lead a dynamic retail team to deliver exceptional customer experiences and achieve commercial goals.
- Company: Join Varley, a vibrant fashion brand rooted in movement and community since 2015.
- Benefits: Enjoy a 50% employee discount, 25 days holiday, and enhanced parental leave after 2 years.
- Why this job: Be part of a close-knit, female-led team that values quality, inclusivity, and innovation.
- Qualifications: 3+ years in a similar role with strong leadership skills and a passion for fashion.
- Other info: Work in a supportive environment that prioritises ethical practices and personal growth.
The predicted salary is between 28800 - 43200 £ per year.
The Assistant Store Manager will act as a brand ambassador and provide inspirational and motivational leadership. They are accountable for leading the retail team to deliver the highest level of customer experience, driving commercial and operational objectives and ensuring compliance to all operational policies and procedure.
The Assistant Store Manager will work in close partnership with the Store Manager and lead the team in their absence. They play a key role in developing and delivering the retail strategy with a focus on commercial performance, operations and customer experience.
People and Leadership:
- Provide clear direction to the team and foster a culture of teamwork and collaboration.
- Hold regular team and individual meetings to support, coach and nurture talent.
- Set objectives in line with business goals and regularly review progress.
- Ensure the team can perform their roles successfully through regular training and ongoing feedback.
- Lead the team to deliver exceptional levels of customer experience and achieve commercial objectives.
Commercial and Operations
- Regularly review and analyse business performance and develop growth strategies to maximise commercial opportunities.
- Ensure the correct implementation of all operational procedures and policies and ensure the team are compliant.
- Support with visual merchandising roll outs and maintain store standards in line with brand guidelines.
- Maintain back of house standards to optimise business efficiency.
Customer Experience
- Act as an ambassador for the brand, cultivating a culture of trust and community by building long term relationships with existing and new customers.
- Ensure the brand service ceremony is delivered in all customer interactions.
- Support the execution and implementation of retail events and activities.
- Identify and recommend innovative opportunities to elevate the customer experience.
Key Knowledge and Experience
- Strong leadership and communication skills
- Experience working in an omni-channel environment and using a variety of digital systems and tools.
- Able to solve problems and provide tactical and strategic solutions.
- Ability to prioritise and manage multiple tasks in a fast-paced retail environment.
The Candidate
- A hands-on leader who leads from the front and by example.
- A strong passion and love for all things fashion and is up to date with current market trends.
- Agile in ways of working and can adapt to meet the needs of the business.
- Minimum of 3 years’ experience in a similar role.
- Experience leading teams of 15+ preferred.
Benefits
- Employee discount of 50%
- Friend and Family Purchase Scheme with 20% off.
- Uniform allowance.
- Access to Bupa health care after 2 years
- 25 Days holiday
- Enhanced Maternity and Parental Leave after 2 years.
Who We Are
Founded in 2015, Varley is a fashion brand rooted in movement. Headquartered between London, Los Angeles and New York, it remains an international, family-run business, with quality and community at its heart. Offering a curated wardrobe of contemporary and active collections for the modern woman, Varley exists to instil quiet confidence with clothing that is made to move and evolve with your everyday.
Our People
We think of ourselves as an international family-run business that embodies our founders’ commitment to creating timeless collections for the modern woman. What started as a company of two, has grown into a close-knit team of thinkers, creators, and innovators, taking care of our clothes, each other, and our community.
Split across the UK and USA, our team is 85% female, making us proud to be a brand for women, by women.
We are guided by two core beliefs: the pursuit of quality in everything we do and looking after one another. Everything else should take care of itself.
Company Values
WE ARE THE SUM OF MANY PARTS
We may have two founders, but we are the sum of many parts. The journey is just as important as the destination. We look after one another. We promote diversity and inclusivity as central parts of the culture we are building. We are less when we don’t include everyone. Our successes and our failures we make as a team not as individuals.
WE PURSUE QUALITY IN EVERYTHING WE DO.
We should chase perfection in everything we do. Growth is a result of improvements to every aspect of what we do, not just reliant on an individual or department. We grow together.
WE EMBRACE POSSIBILITY AND PUSH BOUNDARIES:
We believe that there are no limits to what we can achieve. We encourage innovative thinking, pushing boundaries, and embracing new possibilities. We constantly challenge ourselves to think beyond the ordinary and create extraordinary outcomes.
DATA-DRIVEN DECISIONS AND PURPOSEFUL ACTIONS:
We base our decisions and actions on data and reason, not on hope. We prioritize and justify our choices through thoughtful analysis. We think before we act, understanding the impact of our actions.
OUR BRAND IS TIMELESS AND VALUABLE:
Our brand is our most valuable asset, and we treat it with the utmost respect. We recognize that our brand will outlive us and strive to enhance its value through everything we do. We prioritize long-term growth over short-term gains, ensuring the longevity of our brand\’s reputation.
WE NEVER COMPROMISE OUR PRODUCT.
We believe the best form of marketing is to make better product. Let word of mouth be the most powerful marketing channel. Constantly improve, however marginal a gain. Our product is defined by the quality not price.
WE RESPECT AND EXCEED CUSTOMER EXPECTATIONS:
We deeply appreciate and value those who choose to consume our brand. We consistently strive to surpass their expectations in every interaction. Our goal is to transform customers into passionate advocates who enthusiastically share their positive experiences with others.
WE CHOOSE PARTNERS WHO REFLECT OUR VALUES:
We view our suppliers, service providers, and stockists as partners, not mere business relationships. We carefully select partners who align with our values and standards. We understand that the company we keep reflects our brand\’s integrity and reputation.
WE GROW OUR BRAND BY EMPOWERING OTHERS:
We understand that the way we present information is just as crucial as the information itself. We focus not only on what we do but also on how our actions positively impact others. We aim to empower and support those around us, fostering growth and creating meaningful connections.
RESPONSIBILITY IS AT THE CORE OF EVERYTHING WE DO:
We believe that responsibility is as fundamental as the fit of a garment. We prioritize ethical practices and sustainability in all aspects of our business. We are accountable for our actions and strive to make a positive impact on our environment and communities.
KINDNESS IS OUR GUIDING PRINCIPLE:
We prioritize treating others with respect, empathy, and understanding. We believe that kindness creates a positive work environment and fosters strong relationships with our team members, partners, and customers.
Assistant Manager employer: Varley
Contact Detail:
Varley Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Assistant Manager
✨Tip Number 1
Familiarise yourself with Varley's brand values and culture. Understanding their commitment to quality, community, and inclusivity will help you align your approach during interviews and discussions, showcasing that you're a great fit for their team.
✨Tip Number 2
Demonstrate your leadership skills by preparing examples of how you've successfully led teams in the past. Highlight specific instances where you motivated your team, improved customer experiences, or drove commercial success, as these are key aspects of the Assistant Manager role.
✨Tip Number 3
Stay updated on current fashion trends and the competitive landscape. Being knowledgeable about the industry will not only impress your interviewers but also show your passion for the brand and its products, which is essential for a role focused on customer experience.
✨Tip Number 4
Prepare to discuss your experience with omni-channel retail environments. Be ready to share how you've effectively used digital tools to enhance operations and customer interactions, as this is crucial for driving commercial objectives in the Assistant Manager position.
We think you need these skills to ace Assistant Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in retail management and leadership. Emphasise your ability to lead teams, drive customer experience, and achieve commercial objectives, as these are key aspects of the Assistant Manager role.
Craft a Compelling Cover Letter: In your cover letter, express your passion for fashion and your understanding of the brand's values. Mention specific examples of how you've successfully led teams and improved customer experiences in previous roles.
Showcase Leadership Skills: Provide concrete examples of how you've fostered teamwork and collaboration in past positions. Highlight any experience you have in training and developing team members, as this is crucial for the Assistant Manager position.
Research the Brand: Familiarise yourself with Varley's mission, values, and product offerings. Demonstrating knowledge about the brand in your application will show your genuine interest and alignment with their culture.
How to prepare for a job interview at Varley
✨Show Your Leadership Skills
As an Assistant Manager, you'll need to demonstrate strong leadership abilities. Be prepared to discuss your previous experiences leading teams, how you motivate others, and the strategies you use to foster collaboration and teamwork.
✨Understand the Brand Values
Familiarise yourself with Varley's core values and mission. During the interview, express how your personal values align with theirs, especially regarding quality, community, and inclusivity. This shows that you're not just looking for a job, but a place where you can contribute meaningfully.
✨Prepare for Customer Experience Scenarios
Since customer experience is a key focus, think of examples from your past roles where you enhanced customer satisfaction or resolved issues effectively. Be ready to share these stories and explain your approach to building long-term relationships with customers.
✨Demonstrate Commercial Awareness
Be prepared to discuss how you've previously analysed business performance and developed strategies for growth. Show that you understand the retail landscape and can identify opportunities to maximise commercial success while maintaining operational compliance.