Sales Manager (London Area)

We are seeking a dynamic and driven Sales Manager to take the lead in selling restaurant and event space across a portfolio of restaurants in the South of the UK. This is a key role where you'll be responsible for growing revenue through reactive and proactive sales and building lasting client relationships across the leisure, corporate, and MICE sectors. This is a fantastic opportunity for someone with a strong track record in hotel sales who is passionate about hospitality, thrives in a results-driven team, and enjoys working with a variety of clients.

Key Responsibilities

• Deliver and exceed personal revenue targets across group bookings, meetings, and events for the designated portfolio.
• Consistently meet or exceed set KPIs, including conversion, email management, RFPs, client appointments, selling collateral, familiarisation trips (FAM trips), and networking events.
• Oversee the full lifecycle of client inquiries, from initial contact through to contracting, deposit collection, menu selection, creation of function sheets, and seamless handover to the operations team.
• Manage the events inbox efficiently, ensuring timely and professional responses to all inquiries in line with established response timeframes to consistently meet and exceed client expectations.
• Ensure all online lead generation platforms are consistently updated with current promotions, imagery, and accurate property information.
• Develop and execute a regional sales strategy to optimise revenue across the portfolio.
• Analyse performance data and sales reports to inform strategic decision-making and maintain alignment with individual and property-level revenue targets.
• Monitor competitor activity and broader market trends to identify emerging opportunities and areas for strategic growth.
• In collaboration with the Director of Sales, create and implement targeted account development plans to drive new business and increase share from existing clients.
• Manage and grow revenue from a dedicated portfolio of direct accounts and agency partners.
• Ensure all sales tools – including rate grids, proposals, digital collateral, and virtual tours – are up to date and utilised effectively throughout the sales process.
• Provide ongoing support to the Director of Sales with ad hoc projects and commercial initiatives throughout the year.
• Participate in regular sales and strategy meetings to support business development and conversion.
• Maintain and distribute weekly and monthly performance updates, highlighting progress against sales targets and key objectives.
• Present results, insights, and strategic updates to senior stakeholders across the business.
• Assist with budget planning and forecasting processes, including expense tracking and reporting.
• Conduct frequent competitor analysis to ensure the hotels and venues remain competitively positioned within the market.
• Collaborate closely with General Managers and the wider commercial and marketing teams to ensure alignment of sales goals and integrated campaign execution.

Why us?

• Referral scheme of up to £2000!! So spread the word.
• WageStream – track, stream, save & learn with your hard earned ££££.
• 50% discount on food and drinks across all our brands.
• Long service rewards including increased holiday and access to private healthcare.
• Discounted room rates at our award-winning hotels.
• 50% off Private Event Space hires.
• Health & Wellbeing Support.
• Mental Health & Legal Guidance.
• Financial Support & Advice.
• Access to a wide range of discounts from well-known brands.
• Access to our Enrichment Days & Events Calendar.
• Apprenticeship Programmes tailored to YOU.