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- Tasks: Lead digital marketing strategies across email, social media, SEO, and PPC.
- Company: Join a dynamic team focused on innovative brand growth in Dungannon.
- Benefits: Enjoy an attractive salary of ~£40,000 and fantastic benefits.
- Why this job: Be part of a creative environment that values your input and drives real impact.
- Qualifications: 3+ years in digital marketing with a related degree; D2C experience preferred.
- Other info: Immediate start available; work closely with a passionate team.
The predicted salary is between 24000 - 48000 £ per year.
The Digital Marketing Manager’s role involves overseeing the overall digital marketing · Create and implement a digital marketing strategy across all digital channels including but not limited to email marketing, social media marketing, content creation, SEO, PPC, Google shopping, Google Ads, keyword optimisation & video marketing., * Take ownership of the brand(s) marketing activity, including the creation and execution of PPC, GDN, Google Shopping, Google Ads, SEO and social media ads (We do not rely on third party agencies for these activities).
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Take ownership of the brand(s) digital marketing activity (social media focus)
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Setting up the right reports to communicate relevant performance insights, analysis, and information to the wider team.
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Assist trade marketing in the creation of high-quality and locally relevant assets to help drive lead generation across advertising, email marketing & social media.
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Own the content marketing calendar to help drive brand awareness and engagement.
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Measure the effectiveness of marketing content, and consistently test & learn how to improve key KPIs.
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Ensuring channels are kept up to date with correct product, offers, and gift offers as well as updated product shots, banners, new in products/brands.
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Work in synergy with the rest of the team to identify new growth opportunities and ways in which to improve our brand reputation and presence & drive new customer acquisition at the lowest cost possible.
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3+ years’ experience in digital marketing roles with related specialist qualifications, Marketing or related degree
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Min. 2 years’ experience in a D2C digital marketing role
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Experience in creating and managing Google Ad and social media ad campaigns including PPC, Shopping and GDN.
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Proficient in the use of Adobe Illustrator, Adobe Photoshop, Google Analytics / Adobe Analytics
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Sense of brand and editorial voice
Desired:
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FMCG knowledge
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Graphic design experience
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Photography/Videography experience
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Attractive Salary of ~£40,000
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Fantastic Benefits
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Contact: Conor Groves
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Contact Email: conor.groves@vanrath.com
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Start Date: ASAP, Conor Groves
Digital Marketing Manager (Dungannon) employer: VanRath
Contact Detail:
VanRath Recruiting Team
conor.groves@vanrath.com
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Marketing Manager (Dungannon)
✨Tip Number 1
Make sure to showcase your hands-on experience with digital marketing tools and platforms. Highlight specific campaigns you've managed, especially in PPC and social media, as this will demonstrate your ability to take ownership of brand marketing activities.
✨Tip Number 2
Familiarize yourself with the latest trends in digital marketing, particularly in D2C strategies. Being able to discuss current best practices and innovative approaches during your interview can set you apart from other candidates.
✨Tip Number 3
Prepare to discuss how you've used analytics tools like Google Analytics or Adobe Analytics to measure campaign performance. Be ready to share specific examples of how you've improved KPIs based on your insights.
✨Tip Number 4
If you have experience in graphic design or content creation, bring a portfolio that showcases your work. This will not only highlight your skills but also demonstrate your sense of brand and editorial voice, which is crucial for this role.
We think you need these skills to ace Digital Marketing Manager (Dungannon)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience in digital marketing, especially in areas like PPC, SEO, and social media. Use specific metrics to showcase your achievements and demonstrate how you've driven brand awareness and engagement.
Craft a Compelling Cover Letter: In your cover letter, express your passion for digital marketing and how your skills align with the company's needs. Mention your experience with Google Ads and social media campaigns, and provide examples of successful projects you've managed.
Showcase Relevant Skills: Emphasize your proficiency in tools like Adobe Illustrator, Adobe Photoshop, and Google Analytics. If you have experience in graphic design or videography, make sure to include that as well, as it aligns with the job requirements.
Highlight Your Strategic Thinking: Discuss your approach to creating and implementing digital marketing strategies. Provide examples of how you've measured effectiveness and improved KPIs in previous roles, showcasing your analytical skills and ability to drive growth.
How to prepare for a job interview at VanRath
✨Showcase Your Digital Marketing Expertise
Be prepared to discuss your previous digital marketing campaigns in detail. Highlight your experience with PPC, SEO, and social media ads, and be ready to share specific metrics that demonstrate your success.
✨Demonstrate Your Analytical Skills
Since the role involves measuring effectiveness and reporting insights, come equipped with examples of how you've used analytics tools like Google Analytics or Adobe Analytics to drive decisions and improve KPIs.
✨Emphasize Your Content Creation Abilities
Talk about your experience managing content calendars and creating engaging content. If you have examples of successful campaigns or assets you've developed, be sure to mention them.
✨Align with the Brand's Voice
Understand the brand's identity and voice before the interview. Be ready to discuss how you would maintain and enhance this voice across various digital channels, ensuring consistency and engagement.
