At a Glance
- Tasks: Lead B2B leisure sales and build relationships with travel partners worldwide.
- Company: Join a world-class visitor attraction in Belfast, known for unforgettable experiences.
- Benefits: Competitive salary, generous leave, private GP access, and lifestyle discounts.
- Other info: Dynamic role with opportunities for international travel and professional growth.
- Why this job: Promote Belfast globally while developing your career in tourism sales.
- Qualifications: 3+ years in sales, ideally within travel or tourism, with team management experience.
The predicted salary is between 35000 - 45000 £ per year.
VANRATH are delighted to be partnering with one of Northern Ireland's most iconic visitor attractions to recruit a Sales Manager on a permanent basis. Based in Belfast (with travel across multiple venues), this is a rare opportunity to join a world class attraction and take ownership of its B2B leisure sales activity across domestic and international markets.
The Company
Our client is a leading Belfast visitor attraction that welcomes guests from all over the world, all year round. An integral part of the destination's tourism offering, they are known for delivering five star, memorable experiences and for their commitment to developing and retaining the best people in the sector.
The Role
Reporting to the Sales Opportunities Manager, the Sales Manager will work with travel trade partners across the world to drive group, FIT and OTA business, nurturing existing relationships and developing new opportunities. As the first point of contact for all travel trade, you will be an ambassador for the attraction, promoting the venue on both a domestic and international level and working closely with city tourism agencies and industry partners. Responsible for the day-to-day management of the Leisure Sales Team, you will drive B2B leisure sales to meet visitor number and revenue targets from key markets.
Key responsibilities include:
- Contributing to the creation and delivery of the leisure sales strategy to drive sales and meet KPIs and revenue targets.
- Managing proactive leisure sales plans across domestic, national and international markets to drive tour operator and adhoc group business.
- Leading and managing direct reports within the leisure sales team on a day-to-day basis, providing motivation, direction and support.
- Building and maintaining relationships with tour operators, group travel organisers, destination management companies, online travel agents, ground handlers and tourism agencies.
- Representing the attraction at trade shows, site show rounds, sales calls, FAM trips and network events across all target markets.
- Driving international visitor numbers from key markets including ROI, GB, USA, France, Germany and Asia.
- Delivering face-to-face presentations to tour group, coach and cruise operators to generate and contract new business.
- Managing and monitoring the venue's volume-based pricing strategy for tour operators.
- Working alongside the marketing and digital teams to develop impactful collateral and content that drives new enquiries and revenue.
- Assisting with the departmental budget for tradeshows and promotional activity, and contributing to reporting and business planning.
The Ideal Person
Essential:
- Minimum of 3 year's business sales experience within Travel, Leisure, Tourism or related sector.
- Previous management experience of a small team would be ideal.
- Strong knowledge of the tourism industry, its stakeholders and partners would be ideal.
- Open to candidates from wider sectors providing you can demonstrate good sales experience.
- The ability to work both independently and as part of a wider team.
- Solutions focused, with the ability to work calmly under pressure and a positive 'can do' attitude.
- Willingness to travel domestically, nationally and internationally as required.
Desirable competencies:
- Creative and innovative thinking with strong commercial awareness.
- Excellent presentation, communication and interpersonal skills.
- Strong attention to detail and the ability to prioritise workload and manage deadlines.
- Proven people management and team leadership qualities.
What's on Offer
A permanent, full-time position (40 hours per week) with a highly competitive salary and an excellent benefits package, including generous annual leave, an enhanced pension, private GP access, an employee assistance programme, life assurance, subsidised staff development and a range of lifestyle discounts. Above all, the chance to develop your career at a world class attraction and travel globally promoting Belfast and Northern Ireland.
How to Apply
To find out more, please apply via the link or contact VANRATH in confidence for a discreet discussion about this opportunity.
Sales Manager - Tourism in Belfast employer: VANRATH
Join a forward-thinking manufacturer in the Derry area as a Maintenance Technician, where you'll enjoy a stable dayshift role with an early finish every Friday. Our supportive team environment fosters professional growth, offering excellent training and development opportunities, ensuring you can advance your career while contributing to continuous improvement projects in a modern manufacturing facility.
StudySmarter Expert Advice🤫
We think this is how you could land Sales Manager - Tourism in Belfast
✨Get Involved in Local Travel Events
Join local tourism fairs or travel expos in your area. These events are a treasure trove for networking, and you can often meet hiring managers from companies like VANRATH who are looking for fresh talent for roles like Sales Manager - Tourism.
✨Showcase Your Travel Know-How
Create a travel blog or use social media to share your experiences and insights about different destinations. This can help you stand out to recruiters in the travel industry, demonstrating your passion for the sector and your ability to engage with an audience.
✨Connect with Alumni from Your School
Check out alumni groups linked to the travel and tourism sectors. Often, these connections can lead to inside info about opportunities at companies like VANRATH and give you a leg up for your Sales Manager - Tourism application.
✨Don’t Shy Away from Cold Emails
If there's a dream company you want to join, don’t hesitate to send a friendly email to their HR or recruitment team. Express your interest in their vision and mention that you’re keen on any Sales Manager - Tourism openings they might have. It's a bold move, but it might just pay off!
We think you need these skills to ace Sales Manager - Tourism in Belfast
Some tips for your application 🫡
Show Your Passion for Travel:In the travel and tourism industry, your love for exploration and different cultures should shine through in your application. Make sure to share personal anecdotes or experiences that highlight your enthusiasm for travel—this can really set you apart when applying for the Sales Manager - Tourism role at VANRATH.
Highlight Your Customer Service Skills:Customer service is king in travel and tourism. When detailing your work experience, focus on situations where you provided outstanding service or resolved customer issues, as this demonstrates your ability to ensure client satisfaction. Include specific examples in your CV to show that you're ready to face the challenges of the Sales Manager - Tourism position at VANRATH.
Keep Your CV Travel-Themed:When it comes to CV conventions in the travel industry, think of including any relevant certifications or training you've completed, like first aid or tour guiding courses. If you've travelled widely yourself, don't hesitate to mention that—it's all about showing your background fits the globetrotting vibe of VANRATH.
Craft a Compelling Cover Letter:Your cover letter should not only explain why you're a great fit but also reflect your personality! Use this space to express what excites you about the travel sector and how you can contribute to VANRATH's adventures. Share any unique perspectives or ideas you have to enhance the travel experience, especially as a full-time Sales Manager - Tourism.
How to prepare for a job interview at VANRATH
✨Show Off Your Travel Knowledge
For a role in travel and tourism, it’s vital to demonstrate your knowledge of different destinations, cultures, and travel trends. Brush up on popular destinations and recent changes in travel restrictions. We suggest bringing some interesting travel stories or experiences to share—this can help you connect personally with the interviewer!
✨Prepare for Customer Scenarios
Expect to be hit with customer service scenarios during the interview. They might ask how you'd handle a challenging traveller or resolve a booking issue. Think of a few real-life examples from your experiences, even if they’re just from customer service roles. This will show that you're ready for the field and have the right mindset to tackle on-the-ground challenges!
✨Highlight Your Flexibility and Passion
In a full-time travel position, there are often irregular hours and spontaneous travel opportunities. Be sure to convey your flexibility and willingness to embrace the unpredictable nature of this industry. Let’s showcase that enthusiasm for travel and how it drives your decision-making!
✨Know the Tools of the Trade
Get familiar with travel booking systems and tools, such as Amadeus or Sabre. If you have experience using any specific software or even social media for travel promotions, bring that up! We want to show that you can hit the ground running and adapt quickly to their processes at VANRATH.
