At a Glance
- Tasks: Create and manage engaging content across various platforms, including video and social media.
- Company: Established manufacturing and interiors business with a creative focus.
- Benefits: Flexible working hours, travel opportunities, and a chance to shape brand storytelling.
- Other info: Opportunity to work across B2B and B2C brands with excellent career growth.
- Why this job: Join a dynamic team and make your mark in the world of content marketing.
- Qualifications: 3+ years in content marketing, strong writing skills, and video production experience.
The predicted salary is between 35000 - 45000 £ per year.
VANRATH are delighted to be supporting a well-established manufacturing and interiors business based in Toome in the appointment of a Content and Marketing Executive. This is a fantastic opportunity for a creative and digitally minded marketer to take ownership of content delivery across a diverse mix of B2B and B2C brands. Reporting into the Group Marketing Manager, you will play a key role in shaping and executing the content approach, ensuring consistent, engaging, and performance-led output across multiple channels.
Working Hours
- Full-time position
- Monday to Friday
- Standard office hours with flexibility required for travel and on-site content capture
The Role
- Take responsibility for planning and coordinating content across multiple platforms, ensuring alignment with wider marketing activity
- Produce and deliver a range of content including written copy, photography, and video for both digital and offline use
- Lead on the creation and editing of video content, from initial capture through to final production and publishing
- Attend sites across the UK and Ireland to gather real-life content, including imagery, interviews, and project-based storytelling
- Manage scheduling and publishing across social channels such as Instagram, Facebook, LinkedIn, TikTok, Pinterest, YouTube, and Houzz
- Work closely with internal teams and external partners to develop authentic case studies and customer stories
- Support the development of SEO-focused content and contribute to wider campaign planning
- Review and assess content performance using analytics, adapting approach based on insights and engagement
- Contribute to wider marketing activity including brand campaigns, internal communications, and sales support materials
- Maintain awareness of emerging content trends and digital best practice to continuously improve output
The Person
- At least 3 years' experience in a content marketing or content creation role covering both digital and traditional channels
- Qualification in Marketing or a related discipline (degree or postgraduate level)
- Strong ability to write engaging copy and tell compelling brand stories across different audiences
- Confident in producing and editing both video and photography content
- Experience using content creation tools such as Canva, Adobe Suite, or similar platforms
- Strong understanding of major social media platforms and how content performs across them
- Ability to manage multiple deadlines and prioritise workload effectively
- Comfortable working with analytics and using data to inform content decisions
- Strong communication skills with the ability to work collaboratively across teams and stakeholders
- Full UK driving licence with willingness to travel across the UK and Ireland
Desirable Criteria
- Experience working across both B2B and B2C environments
- Background in interiors, manufacturing, construction, or home improvement sectors would be advantageous
Content & Marketing Lead: Video, SEO & Storytelling in Belfast employer: VANRATH
Join a well-established manufacturing and interiors business in Toome, where creativity meets opportunity. As a Content & Marketing Lead, you'll thrive in a supportive work culture that values innovation and collaboration, with ample opportunities for professional growth and development. Enjoy the flexibility of a full-time role that allows you to explore diverse content creation across multiple platforms while being part of a dynamic team dedicated to delivering engaging narratives for both B2B and B2C audiences.
StudySmarter Expert Advice🤫
We think this is how you could land Content & Marketing Lead: Video, SEO & Storytelling in Belfast
✨Tip Number 1
Get your networking game on! Connect with people in the industry, attend events, and don’t be shy to reach out on LinkedIn. We all know that sometimes it’s not just what you know, but who you know that can land you that dream job.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best content work, whether it’s videos, written pieces, or social media campaigns. We want to see your creativity in action, so make sure it’s easily accessible when you’re chatting with potential employers.
✨Tip Number 3
Prepare for interviews like a pro! Research the company, understand their brand voice, and think about how your experience aligns with their needs. We recommend practising common interview questions and even preparing some of your own to show your interest.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who take that extra step to engage with us directly.
We think you need these skills to ace Content & Marketing Lead: Video, SEO & Storytelling in Belfast
Some tips for your application 🫡
Show Off Your Creativity:When you're crafting your application, let your creative side shine! Use engaging language and showcase your storytelling skills. Remember, we’re looking for someone who can create compelling content, so make sure your application reflects that vibe.
Tailor Your Experience:Make sure to highlight your relevant experience in content marketing and creation. We want to see how your background aligns with the role, especially if you've worked in B2B or B2C environments. Don’t just list your jobs; tell us how they’ve prepared you for this position!
Be Data-Driven:Since we value performance-led output, include examples of how you've used analytics to inform your content decisions. Show us that you can adapt your approach based on insights and engagement – it’s a key part of the role!
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates. Plus, it shows you’re keen to join our team!
How to prepare for a job interview at VANRATH
✨Know Your Content Inside Out
Before the interview, make sure you’re well-versed in the company’s content strategy and recent campaigns. Familiarise yourself with their B2B and B2C brands, and think about how your experience aligns with their needs. This will show that you’re genuinely interested and ready to contribute.
✨Showcase Your Creative Skills
Prepare a portfolio that highlights your best work in video, photography, and written content. Bring examples that demonstrate your storytelling ability and how you’ve engaged audiences across different platforms. This is your chance to shine, so make it count!
✨Be Data-Driven
Since the role involves assessing content performance, be ready to discuss how you’ve used analytics in past roles. Share specific examples of how data has informed your content decisions and led to improved engagement. This will show that you can blend creativity with strategy.
✨Ask Insightful Questions
Prepare thoughtful questions about the company’s content goals and challenges. This not only shows your interest but also gives you insight into how you can add value. For instance, ask about their approach to SEO-focused content or how they measure success across different channels.
