At a Glance
- Tasks: Lead exciting B2B marketing campaigns and shape the company's marketing strategy.
- Company: Award-winning, family-run business with a vibrant culture in Kettering.
- Benefits: Competitive salary, modern office, team lunches, and social events.
- Other info: Join a dynamic team with opportunities for creativity and growth.
- Why this job: Make a real impact by building the marketing function from the ground up.
- Qualifications: Experience in B2B marketing, lead generation, and digital marketing skills.
The predicted salary is between 40000 - 40000 £ per year.
We're delighted to be recruiting a Marketing Executive on behalf of a well-established, multi-award-winning independent business based in Kettering. This newly created Marketing Coordinator role offers a rare opportunity to take ownership of marketing activity within a growing B2B organisation that is bringing its marketing function in-house for the first time. For an ambitious marketing professional, this is a chance to shape strategy, influence business growth, and make a visible impact across the organisation.
Salary: up to £40,000 per annum
Working Hours: Monday to Friday 9am - 5.30pm
Location: 100% office-based role in Kettering
Benefits:
- Beautiful modern, open-plan offices
- Family-run, multi-award-winning business
- Quarterly team lunches, summer and Christmas celebrations, and regular social events
- Opportunity to build and develop the marketing function from the ground up
Duties and Responsibilities:
- Develop and deliver B2B marketing campaigns focused on lead generation, brand awareness and new business acquisition
- Create and manage website content, blogs, newsletters, case studies, marketing literature and industry updates
- Manage and grow the company's social media presence, with particular focus on LinkedIn and audience engagement
- Drive SEO improvements and enhance the organisation's online visibility and Google rankings
- Plan and execute targeted email marketing campaigns using CRM data to engage different customer sectors
- Support PR activities, including charitable initiatives, trade shows and raising the profile of the SMT
- Provide marketing insight and guidance to help shape a cohesive marketing strategy and improve the speed and effectiveness of marketing activity
Required Skills and Experience:
- Extensive previous experience in a similar Marketing role within a B2B environment
- Proven success in generating leads and delivering marketing activity that supports business development objectives
- Strong understanding of both traditional marketing principles and modern digital marketing techniques
- Experience creating engaging content across multiple channels, including websites, email marketing and social media
- Knowledge of SEO best practice and methods for improving online visibility and search performance
- Excellent communication and collaboration skills, with the ability to build positive relationships across a business
- Proactive and enterprising approach, with the confidence to take ownership of marketing initiatives and contribute new ideas
Marketing Executive in Kettering employer: Vanilla Recruitment UK
Join a dynamic retail design agency near Lutterworth, where your role as an Installations Project Manager will not only allow you to lead impactful projects but also collaborate with renowned international brands. Enjoy a supportive work culture that prioritises employee growth, offers competitive benefits like free parking and generous leave, and fosters a fast-paced environment where your contributions truly matter.
