At a Glance
- Tasks: Create engaging content on investing and personal finance for retail investors.
- Company: Join Vanguard, a leader in low-cost investments and financial education.
- Benefits: Hybrid work model, competitive pay, and a focus on diversity and inclusion.
- Other info: Fast-paced environment with opportunities for growth and collaboration.
- Why this job: Make a real impact by helping people achieve their financial goals.
- Qualifications: Experience in content creation and ability to simplify complex topics.
The predicted salary is between 30000 - 40000 £ per year.
As a content creator for Vanguard’s retail investor business, you’ll play a key role in bringing that mission to life – creating clear, engaging content that helps people understand investing, pensions and retirement, and broader personal finance topics. Your work will help people feel more confident in their decisions and achieve their financial goals.
You’ll create and deliver content for Vanguard’s retail investor audience, translating complex topics – from investing and market movements to pensions, retirement, investment accounts and everyday personal finance – into clear, accessible ways for retail investors. This role is key to ensuring a consistent flow of high-quality content across channels, supporting ongoing campaigns and business priorities.
- Plan and produce high-quality content across multiple formats, including written articles, email, social media and video – often working across several projects and deadlines at once
- Turn Vanguard’s global research and thought leadership into engaging, relevant content for retail investors
- Support the delivery of marketing campaigns and wider business priorities, ensuring a consistent message across channels
- Help create content which financial advisers can use with their clients
- Work with our Digital Wealth team to produce content that can work for both Vanguard and our partners
A key part of the role is balancing engaging storytelling with regulatory requirements – producing content that meets legal and compliance standards, including Consumer Duty expectations. You’ll respond to market developments and business needs with agility, maintaining high content production standards in a fast-moving environment.
- Strong experience in content creation, ideally in personal finance journalism, working for a retail investor platform, or investment writing for a retail audience
- Proven ability to explain complex topics (e.g. investing, pensions, markets or personal finance) in ways that retail investors can easily access and understand.
- Experience working across content formats (articles, social, email, video) and adapting content for different channels
- Comfortable working in a fast-paced environment and iterating content based on stakeholder feedback
- Understanding of regulatory requirements in financial services
- Undergraduate degree or equivalent combination of training and experience
This position is hybrid and would require you to be in our office 3 days per week.
Vanguard’s continued commitment to diversity and inclusion is firmly rooted in our culture. Every decision we make to best serve our clients, crew (internally employees are referred to as crew), and communities is guided by one simple statement: “Do the right thing.” We believe that a critical aspect of doing the right thing requires building diverse, inclusive, and highly effective teams of individuals who are as unique as the clients they serve. To avoid missing out, we recommend applying as soon as possible.
Vanguard has implemented a hybrid working model for the majority of our crew members, designed to capture the benefits of enhanced flexibility while enabling in-person learning, collaboration, and connection. We believe our mission-driven and highly collaborative culture is a critical enabler to support long-term client outcomes and enrich the employee experience.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing / Social Media Content Creator in Manchester
✨Show Off Your Creative Juice
As a freelancer in marketing communications, your portfolio is your golden ticket! Make sure you’ve got a killer online presence showcasing projects you've worked on, including any campaigns or content pieces. Don't just toss it together; highlight the impact you've made with metrics whenever possible!
✨Join the Marketing Circuit
Get yourself into the local or online marketing communities, like the AMA (American Marketing Association) or industry-specific groups on LinkedIn. Attending events, workshops, or webinars can help you connect with potential clients or collaborators who might need your skills.
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Use platforms like Instagram and Twitter to share your insights on marketing trends or showcase your past work. Creating engaging posts or even threads with tips can boost your visibility and position you as a go-to expert in your niche.
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We think you need these skills to ace Marketing / Social Media Content Creator in Manchester
Some tips for your application 🫡
Craft a Portfolio that Pops:As a freelance marketer, your portfolio is your best friend! Make sure to showcase your best marketing campaigns, social media content, and any communications strategies you've developed. Don't just list your experience; highlight the results you achieved for your clients to demonstrate your talent.
Show Off Your Creativity:Marketing and communications thrive on creativity, so don’t hesitate to let your unique style shine! Whether it’s your CV layout, your cover letter’s voice, or even your email subject line, a bit of flair goes a long way in making you stand out to Vanguard.
Define Your Services and Rates:Freelancing means you're running your own show! In your application, be clear about the services you can offer Vanguard and include your rates if appropriate. This helps potential clients understand what they can expect from you and makes it easier for them to consider working together.
Don’t Forget About Availability:Clients want to know when they can start working with you, so be upfront about your availability in your application. Whether you can take on a project immediately or have a schedule lined up, being clear about timelines will make you a more attractive candidate for Marketing / Social Media Content Creator at Vanguard.
How to prepare for a job interview at Vanguard
✨Showcase Your Portfolio
When interviewing for a freelance gig in marketing communications, having a strong portfolio is crucial. Make sure you have examples of your best work, whether that's social media campaigns, press releases, or content pieces, ready to share with the team at Vanguard.
✨Familiarise Yourself with Marketing Tools
Since this role involves communication, be prepared to discuss the specific tools that you use for managing campaigns and analytics, like HubSpot or Hootsuite. Being able to demonstrate your technical comfort with these platforms can really set us apart from other candidates.
✨Pitch Your Unique Value
Freelance roles are all about standing out, so don’t just talk about what you can do—pitch why you’re the perfect fit for Vanguard. Focus on your unique style, previous client success stories, and how you can tailor your approach to their needs.
✨Prepare to Discuss Your Availability
Since this is a freelance position, expect to chat about your availability and workload management. Have a clear plan on how you can fit this role into your schedule while ensuring quality output, as this will establish reliability and professionalism with the hiring team at Vanguard.
