Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Lead marketing strategies in the sports betting sector, focusing on brand and partnerships.
- Company: High-growth sports betting business with 7 million users and ambitious goals.
- Benefits: Competitive salary, dynamic work environment, and opportunities for professional growth.
- Why this job: Shape brand presence in key markets and make a real impact in the sports industry.
- Qualifications: Strong marketing background with experience in sponsorship and partnerships.
- Other info: Join a scaling business and influence its growth in the African market.
The predicted salary is between 70000 - 90000 £ per year.
We’re supporting a high-growth business in the sports betting sector, currently serving 7 million users and on track to reach 10 million active users, in the search for a Head of Marketing.
This is a commercially focused marketing leadership role with responsibility across brand, sponsorship, activation, partnerships, and local market engagement. It’s well suited to someone who understands how to build market relevance and brand credibility through smart, effective partnerships rather than large-scale traditional advertising.
The role will focus heavily on identifying and delivering impactful opportunities across key markets, with particular relevance to football in Africa, local sponsorships, product-led campaigns, and strategic activation activity. You’ll also work closely with the product team and lead negotiations with leagues and commercial partners.
We’re interested in speaking with candidates from sports betting or related sectors who bring strong experience across brand, partnerships, sponsorship, and activation.
Key requirements:
- Strong commercial marketing background
- Experience in brand, sponsorship, activation, and partnerships
- Track record of negotiating with leagues, sponsors, or commercial partners
- Ability to work closely with product and commercial teams
- Experience in African markets preferred
- Knowledge of football-led marketing or sponsorship activity highly advantageous
- Humble, open, and willing to learn
This is an exciting opportunity to join a scaling business and play a key role in shaping how the brand is positioned and activated across important growth markets.
Head of Marketing in Maidstone employer: Van Kaizen
Contact Detail:
Van Kaizen Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Marketing in Maidstone
✨Tip Number 1
Network like a pro! Reach out to industry contacts on LinkedIn or at events. We all know that sometimes it’s not just what you know, but who you know that can land you that dream job.
✨Tip Number 2
Show off your expertise! Create a portfolio or case studies showcasing your past marketing successes, especially in sports betting or African markets. This will help us see how you can bring value to the role.
✨Tip Number 3
Prepare for interviews by researching the company and its competitors. We want to see that you understand the market landscape and can discuss innovative strategies for brand activation and partnerships.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are proactive and engaged with our brand.
We think you need these skills to ace Head of Marketing in Maidstone
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of Head of Marketing. Highlight your experience in brand, sponsorship, and partnerships, especially in the sports betting or gaming sectors. We want to see how your background aligns with our needs!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about marketing in the African sports betting market. Share specific examples of your past successes and how they relate to the role. We love a good story!
Showcase Your Achievements: When detailing your experience, focus on quantifiable achievements. Did you increase brand awareness or drive user engagement? Numbers speak volumes, so let us know how you've made an impact in your previous roles.
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you don’t miss out on any important updates. Plus, we love seeing candidates who take that extra step!
How to prepare for a job interview at Van Kaizen
✨Know Your Market
Make sure you do your homework on the African sports betting market. Understand the key players, trends, and what makes football so significant in this region. This knowledge will help you demonstrate your expertise and show that you're genuinely interested in the role.
✨Showcase Your Partnerships Experience
Prepare specific examples of successful partnerships or sponsorships you've managed in the past. Be ready to discuss how you negotiated deals and the impact they had on brand visibility and engagement. This will highlight your ability to build market relevance through effective collaborations.
✨Align with Their Vision
Familiarise yourself with the company's current marketing strategies and campaigns. Think about how your experience aligns with their goals, especially in terms of product-led campaigns and local market engagement. This will show that you’re not just a fit for the role, but also for the company culture.
✨Be Open and Humble
The job description mentions the importance of being humble and willing to learn. During the interview, express your eagerness to grow and adapt within the role. Share instances where you’ve learned from challenges or feedback, as this will resonate well with their values.