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- Tasks: Create and promote digital content to boost brand awareness and engage audiences.
- Company: Join Valeo, a global leader in innovative automotive solutions.
- Benefits: Enjoy a diverse workplace with career growth and sustainability focus.
- Why this job: Be part of a digital transformation in the automotive aftermarket industry.
- Qualifications: Experience in digital marketing and strong communication skills required.
- Other info: Work in a multicultural environment with over 100,000 colleagues worldwide.
The predicted salary is between 36000 - 60000 £ per year.
The Digital & Communication Specialist will be contributing to the Digital & Communications activities for the Valeo Service Northern Europe subregion. This role is a key position contributing to turn Valeo Service into a digital automotive aftermarket player. The scope will cover all Valeo Service product lines and tools, including interactions with distributors, branch networks, ITGS, and independent garages in multiple countries. The mission is to strengthen Valeo's brand awareness, drive the adoption of digital services, and ensure consistent messaging across all platforms.
Key Responsibilities
- Promotions & Communication
- Create Valeo brand awareness by effectively promoting and deploying digital services, including the management and implementation of online campaigns (incl. E-Mail Marketing, Content Marketing) for Valeo Tech Academy.
- Contribute to the definition and execution of the Digital & Communications Strategy.
- Involved in the creation of marketing collateral for online and offline channels, including briefing and follow up with internal stakeholders.
- Support trade marketers with their marketing plan implementation with both online and offline activities.
- Digital Marketing Analysis
- Contribute to digital marketing activities like SEO, SEA, Social media (e.g., Facebook) to generate targeted audience mainly workshops, distributors, and drivers.
- Identify local opportunities with Whatsapp or any local social network.
- Continuously track and improve performance on all digital touch points.
- Be a key contributor for dashboards and metrics on digital activities to optimize budgets for acquisition.
- Turn qualified leads into ambassadors and animate our community (garage network, loyalty program).
- Content Creation & Social Media
- Adapt and create content for news, fairs, and strive for the efficiency of our tools and services like parts finder & technical documentation, Webinars in liaison with TechCare team.
- Contribute to content creation for Newsletters across different countries, including managing the editorial calendar, managing translations into main languages, proofreading, and publishing.
- Ensure consistent, audience-relevant messaging aligned with corporate guidelines across all channels.
- Contribute to Valeo Social Media strategy and implementation.
Join Us! Being part of our team, you will join one of the largest global innovative companies, with more than 20,000 engineers working in Research & Development, a multi-cultural environment that values diversity and international collaboration, and more than 100,000 colleagues in 31 countries, which provides many opportunities for career growth. We are highly committed to limiting the environmental impact of our activities and ranked by Corporate Knights as the number one company in the automotive sector in terms of sustainable development.
Valeo is a global tech company, designing breakthrough solutions to reinvent the mobility industry. We are leaders in our businesses and recognised as one of the largest innovative companies. We offer a large number of job opportunities that are as diverse as they are rewarding. Whether you are a student seeking an internship, a recent graduate, or an experienced professional, you will find an interesting opportunity at Valeo for you!
Digital and Communication Specialist in Redditch employer: Valeo
Contact Detail:
Valeo Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital and Communication Specialist in Redditch
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your digital marketing projects and content creation. This gives potential employers a taste of what you can do and sets you apart from the crowd.
✨Tip Number 3
Prepare for interviews by researching Valeo's digital strategies and recent campaigns. Tailor your answers to show how your experience aligns with their goals. We want to see your passion for digital communication!
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re genuinely interested in joining Valeo and being part of our innovative team.
We think you need these skills to ace Digital and Communication Specialist in Redditch
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Digital and Communication Specialist role. Highlight relevant experience in digital marketing, content creation, and communication strategies that align with what Valeo is looking for.
Craft a Compelling Cover Letter: Your cover letter should tell us why you're the perfect fit for this position. Share specific examples of your past work that demonstrate your skills in promoting brand awareness and managing digital campaigns.
Showcase Your Digital Skills: Since this role focuses on digital services, don’t forget to showcase your expertise in SEO, social media, and email marketing. Mention any tools or platforms you’re familiar with that could benefit Valeo's digital strategy.
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It’s the best way for us to receive your application and ensure it gets the attention it deserves!
How to prepare for a job interview at Valeo
✨Know Your Digital Marketing Basics
Make sure you brush up on your digital marketing knowledge, especially around SEO, SEA, and social media strategies. Valeo is looking for someone who can drive brand awareness through effective online campaigns, so be ready to discuss your experience with these tools.
✨Showcase Your Content Creation Skills
Prepare examples of content you've created in the past, whether it's for newsletters, social media, or marketing collateral. Highlight how you ensured consistent messaging and audience relevance, as this aligns perfectly with the role's responsibilities.
✨Understand the Automotive Aftermarket
Familiarise yourself with the automotive aftermarket landscape, particularly how digital services are transforming it. Being able to discuss current trends and how they relate to Valeo's mission will show that you're genuinely interested in the role.
✨Be Ready to Discuss Metrics and Performance
Since tracking and improving performance is a key part of the job, come prepared with examples of how you've used data to optimise digital marketing efforts. Discuss any dashboards or metrics you've worked with to demonstrate your analytical skills.
