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- Tasks: Lead the iconic KETTLE® brand and drive marketing success for snacks.
- Company: Join a dynamic team at a leading snacks company with a passion for innovation.
- Benefits: Enjoy life assurance, private medical, and more perks!
- Other info: Flexible location with regular visits to Norwich for collaboration.
- Why this job: Make a real impact in the snacks industry and inspire a high-performance team.
- Qualifications: Proven experience in brand building and strong leadership skills required.
The predicted salary is between 70000 - 90000 ÂŁ per year.
As the Head of Marketing for our Crisps and Snacks, you’ll be at the helm of the beloved KETTLE® brand – the brand that changed the crisps game forever – along with some of the nation’s favourite retailer brands. You’ll be responsible for the leadership and stewardship of our category group, covering both Valeo-owned brands and retailer-owned brands. We’re looking for someone who can take ownership, lead from the front and build a high-performance team.
- Drive Success: Hit or beat budget financial targets and grow market shares.
- Brand Stewardship: Ensure excellent stewardship of brand plans and deliver outstanding monthly business and plan reports to the board.
- Team Leadership: Coach and develop your team, fostering a culture of high performance and support.
- Strategy Leadership: Lead the annual strategy review and quarterly updates on brand plans, ensuring alignment with our "Valeo Brand Building Recipe".
- Budget Management: Ensure marketing budget compliance and optimization.
- Cross-functional Collaboration: Work seamlessly with other teams to drive business success.
- Consumer Engagement: Inspire and oversee our “Consumer is Boss” plan, maintaining regular connections with our consumers.
This role can be based within distance of any of our UK sites, with 2-3 visits per month to Norwich.
Qualifications What We’re Looking For:
- Brand Building Mastery: Proven experience in building and leading successful brands. Ideally with private label or customer experience.
- Leadership Skills: Demonstrated ability to lead and inspire teams, driving a culture of excellence.
- Strategic Thinker: Ability to think strategically and execute flawlessly.
- Stakeholder Management: Excellent skills in managing internal and external stakeholders.
- Innovative Spirit: A knack for innovation and a passion for staying ahead of market trends.
Additional Information What we offer you in return:
- Life Assurance
- Private Medical
- And plenty more!
Head of Marketing, Snacks in Norfolk employer: Valeo Foods
Contact Detail:
Valeo Foods Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Marketing, Snacks in Norfolk
✨Tip Number 1
Network like a pro! Reach out to your connections in the marketing world, especially those who have experience with brand building. A friendly chat can lead to insider info about job openings or even a referral.
✨Tip Number 2
Show off your skills! Create a personal project or case study that highlights your brand stewardship and strategic thinking. This can be a great conversation starter during interviews and shows you’re proactive.
✨Tip Number 3
Prepare for interviews by researching the company’s brands and their market position. Be ready to discuss how you can drive success and engage consumers, aligning with their goals and values.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are genuinely interested in joining our team.
We think you need these skills to ace Head of Marketing, Snacks in Norfolk
Some tips for your application 🫡
Show Your Passion for the Brand: When writing your application, let your love for the KETTLE® brand shine through! Share specific examples of how you’ve engaged with the brand or similar products in the past. We want to see that you’re not just a fit for the role, but also genuinely excited about what we do.
Highlight Your Leadership Experience: As the Head of Marketing, we need someone who can lead from the front. Make sure to showcase your previous leadership roles and how you’ve successfully built and developed high-performance teams. Use concrete examples to illustrate your impact!
Be Strategic and Innovative: We’re looking for a strategic thinker with an innovative spirit. In your application, discuss your approach to brand building and how you’ve executed successful marketing strategies in the past. Don’t forget to mention any creative ideas you have for our brands!
Tailor Your Application: Make your application stand out by tailoring it specifically to this role. Use the job description as a guide and ensure you address each key responsibility and qualification. And remember, applying through our website is the best way to get noticed!
How to prepare for a job interview at Valeo Foods
✨Know Your Brands Inside Out
Before the interview, dive deep into the KETTLE® brand and its competitors. Understand their unique selling points, recent campaigns, and market positioning. This knowledge will help you demonstrate your passion for brand stewardship and show that you're ready to take ownership.
✨Showcase Your Leadership Style
Prepare examples of how you've successfully led teams in the past. Think about specific situations where you inspired high performance or fostered a culture of excellence. Be ready to discuss your coaching methods and how you develop talent within your team.
✨Strategic Thinking is Key
Be prepared to discuss your approach to strategic planning and execution. Think of examples where you've led strategy reviews or adapted plans based on market trends. Highlight your ability to align brand strategies with business goals, as this will resonate well with the interviewers.
✨Engage with Consumer Insights
Since consumer engagement is crucial, come armed with insights about consumer behaviour in the snacks market. Share how you've previously connected with consumers and used their feedback to drive brand success. This will show that you understand the 'Consumer is Boss' philosophy.