At a Glance
- Tasks: Lead marketing for iconic confectionery brands, driving innovation and market growth.
- Company: Valeo Foods UK creates beloved brands like Kettle Chips and Barratt sweets.
- Benefits: Enjoy 25 days holiday, matched pension, staff discounts, and a cycle to work scheme.
- Why this job: Join a vibrant team focused on creativity, collaboration, and making sweet treats unforgettable.
- Qualifications: Proven experience in brand strategy, strong leadership, and analytical skills required.
- Other info: This is a hybrid role with flexible start dates until September 2025.
The predicted salary is between 28800 - 43200 Β£ per year.
Marketing Manager 15 month FTC – Sweets and Chocolate
Join to apply for the Marketing Manager 15 month FTC – Sweets and Chocolate role at Valeo Foods UK
Marketing Manager 15 month FTC – Sweets and Chocolate
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At Valeo Foods UK, we\’re the creative force behind beloved brands like Kettle Chips, Rowse Honey, and Matthew Walker puddings. Our diverse portfolio also includes New World Foods, Barratt sweets, and Metcalfe Popcorn, each with its own unique story and flavour.
Were excited to share that now our new Chief Marketing Officer, Michael Inpong, has joined the business we are set to redefine our marketing strategies and drive growth. To support this vision, we\’re opening several key roles within our restructured marketing team. These positions are essential for driving innovation, enhancing our brand presence, and delighting our customers. We offer best-in-class marketing training through the Valeo Brand Building Academy and on-the-job coaching to ensure your success.
Join us on a journey where passion meets flavour, crafting experiences that bring people together and delight taste buds.
Job Description
As the Marketing Manager for our confectionery category, you\’ll be the driving force behind some of the nation\’s favourite sweet treats.
This role is all about innovation, brand building, and market growth. You\’ll take ownership of our beloved confectionery brands, leading with creativity and strategic insight to ensure we remain top of mind for consumers. We are looking for somebody to join us until September 2025 – December 2026 – Although the start date could be flexed. This role is hybrid with 2/3 days across our sites at Pontefract / York.
- Hit or beat budget financial targets and grow market shares for our confectionery brands.
- Create and deliver exceptional brand plans, utilizing available resources to maximize impact.
- Implement learning plans with a capacity to innovate, try new approaches, and refine strategies.
- Provide detailed quarterly reporting internally and prepare versions for external stakeholders.
- Use analytical thinking to drive decisions and develop insightful strategies.
- Lead your team with energy, coaching them to excel and grow.
- Oversee the marketing budget for the confectionery category, covering core marketing, ASOH, and shopper marketing.
- Work cross-functionally within the confectionery team and beyond to ensure cohesive strategies.
- Be the face of our confectionery brands, especially in interactions with retailers.
- Lead and inspire the Consumer is Boss plan, maintaining regular connections with our consumers.
Qualifications
- A proactive approach with the ability to innovate and drive growth within a large organisation.
- Proven experience in creating and executing successful brand strategies.
- Strong leadership skills with the ability to inspire and mobilize teams.
- Excellent skills in managing relationships with both internal and external stakeholders.
- Strong analytical skills to support logical and data-driven decision-making.
- Ability to foster a collaborative environment and work effectively across functions.
At Valeo Foods UK, were dedicated to delighting our consumers with high-quality, innovative products. Join us, and you\’ll be part of a vibrant team that values creativity, collaboration, and excellence.
Additional Information
- 25 days + Bank Holidays
- Matched pension scheme
- Death in service
- Cycle to work scheme
- Canteen accessibility
- Retailer discount platform
- Staff discount
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Marketing Manager 15 month FTC - Sweets and Chocolate employer: Valeo Foods UK
Contact Detail:
Valeo Foods UK Recruiting Team
StudySmarter Expert Advice π€«
We think this is how you could land Marketing Manager 15 month FTC - Sweets and Chocolate
β¨Tip Number 1
Familiarise yourself with Valeo Foods' brand portfolio, especially their confectionery products. Understanding the unique stories and flavours behind brands like Barratt sweets will help you demonstrate your passion for their products during interviews.
β¨Tip Number 2
Showcase your innovative thinking by preparing examples of successful marketing strategies you've implemented in the past. Be ready to discuss how you can apply similar approaches to enhance Valeo's confectionery brands.
β¨Tip Number 3
Network with current or former employees of Valeo Foods on platforms like LinkedIn. Engaging with them can provide valuable insights into the company culture and expectations, which you can leverage in your discussions.
β¨Tip Number 4
Prepare to discuss your analytical skills and how they can drive data-driven decisions for the marketing team. Being able to articulate your approach to using analytics in marketing will set you apart as a candidate.
We think you need these skills to ace Marketing Manager 15 month FTC - Sweets and Chocolate
Some tips for your application π«‘
Understand the Role: Read the job description thoroughly to grasp the key responsibilities and qualifications required for the Marketing Manager position. Tailor your application to highlight how your skills and experiences align with these requirements.
Craft a Compelling CV: Ensure your CV is up-to-date and tailored specifically for this role. Highlight relevant marketing experience, particularly in brand strategy and team leadership, as well as any achievements that demonstrate your ability to drive growth.
Write a Strong Cover Letter: Your cover letter should reflect your passion for the confectionery industry and your understanding of Valeo Foods UKβs brands. Use specific examples from your past experiences to illustrate how you can contribute to their marketing strategies.
Showcase Analytical Skills: Since the role requires strong analytical thinking, include examples in your application that demonstrate your ability to make data-driven decisions. Mention any tools or methodologies youβve used to analyse market trends or consumer behaviour.
How to prepare for a job interview at Valeo Foods UK
β¨Show Your Passion for Confectionery
Make sure to express your enthusiasm for sweets and chocolate during the interview. Share any personal experiences or favourite brands that resonate with you, as this will demonstrate your genuine interest in the role and the products you'll be marketing.
β¨Highlight Your Innovative Ideas
Prepare to discuss specific examples of how you've driven innovation in previous roles. Valeo Foods UK is looking for someone who can think outside the box, so come armed with creative strategies that could enhance their confectionery brands.
β¨Demonstrate Strong Analytical Skills
Be ready to showcase your analytical thinking by discussing how you've used data to inform marketing decisions in the past. Provide examples of how your insights led to successful outcomes, as this aligns with the company's focus on data-driven strategies.
β¨Emphasise Team Leadership Experience
Since the role involves leading a team, share your leadership style and experiences. Discuss how you've motivated and developed team members in previous positions, highlighting your ability to inspire and foster collaboration within a diverse group.