Head of Sales

Head of Sales

Pontefract Full-Time 43200 - 72000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Lead sales strategy and build strong retailer partnerships for growth.
  • Company: Valeo Foods UK creates beloved brands like Kettle Crisps and Rowse Honey.
  • Benefits: Enjoy a dynamic work environment with opportunities for impact and growth.
  • Why this job: Shape the future of iconic brands while driving sustainable success.
  • Qualifications: Experience in senior sales roles with strong commercial acumen required.
  • Other info: This role offers full P&L responsibility and requires mobility for site visits.

The predicted salary is between 43200 - 72000 £ per year.

At Valeo Foods UK, we are the creative force behind an array of beloved brands spanning indulgence, innovation, and tradition. From the iconic crunch of Kettle Crisps to the pure sweetness of Rowse Honey, and the rich heritage of Matthew Walker puddings, our portfolio reflects our commitment to quality and diversity. Our family of brands extends further, encompassing an exciting array of products and experiences.

We’re on an exciting journey to strengthen our retailer partnerships and drive sustainable growth, and we’re looking for a Head of Sales to play a pivotal role in leading our commercial strategy within the Grocery channel, working alongside one of our largest customers. This is a high-impact role with full P&L responsibility, offering the opportunity to shape our category vision and influence the future of our brands in key retail environments.

What You’ll Be Doing:

  • Ownership of customer relationships, developing and executing joint business plans that drive profitable growth.
  • Negotiating terms, pricing, and promotions, ensuring alignment with business objectives while maintaining a customer-first approach.
  • Leading strategic initiatives, including new product development (NPD), pricing strategies, and category expansion.
  • Collaborating cross-functionally with Marketing, Category, Finance, and Operations to drive long-term business success.
  • Developing and implementing growth plans, ensuring our brands and own-label products continue to thrive in competitive markets.
  • Coaching and supporting the team, helping to shape the future of our commercial talent.
  • Playing a key role in forecasting, ensuring strong commercial decision-making and accuracy in planning.

Qualifications:

  • Proven experience in a senior sales role within Grocery Multiples.
  • Strong commercial acumen with full P&L accountability.
  • A strategic thinker who can balance long-term vision with day-to-day execution.
  • Experience negotiating and securing new business while driving sustainable growth.
  • Excellent internal stakeholder management, working seamlessly with Marketing, Finance, and Operations.
  • A collaborative leader who thrives in a fast-paced, results-driven environment.
  • Ability to influence and engage both internally and externally to shape commercial strategy.
  • Mobility is essential, as regular customer and site visits will be key to success in this role.

This is an incredible opportunity to take ownership, drive impact, and work with some of the UK’s best-loved brands. If you’re looking for your next challenge in a dynamic, ambitious business, we’d love to hear from you.

Head of Sales employer: Valeo Foods UK

At Valeo Foods UK, we pride ourselves on being a vibrant and innovative employer that champions creativity and collaboration. Our dynamic work culture fosters personal and professional growth, offering employees the chance to lead impactful projects with some of the UK's most cherished brands. With a commitment to nurturing talent and a focus on sustainable success, we provide an exciting environment where your contributions truly matter.
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Contact Detail:

Valeo Foods UK Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Head of Sales

✨Tip Number 1

Familiarise yourself with Valeo Foods' brand portfolio. Understanding the unique stories and flavours behind each brand will help you connect with their vision and demonstrate your passion during interviews.

✨Tip Number 2

Network within the grocery sector. Attend industry events or join relevant online forums to meet professionals who can provide insights into the company culture and expectations for the Head of Sales role.

✨Tip Number 3

Prepare to discuss your experience with P&L accountability in detail. Be ready to share specific examples of how you've driven profitable growth and managed customer relationships effectively in previous roles.

✨Tip Number 4

Showcase your strategic thinking skills by preparing a few ideas on potential growth plans or new product developments that could benefit Valeo Foods. This will demonstrate your proactive approach and alignment with their goals.

We think you need these skills to ace Head of Sales

Proven Sales Experience
Commercial Acumen
P&L Management
Strategic Thinking
Negotiation Skills
Customer Relationship Management
Cross-Functional Collaboration
Team Leadership
Forecasting and Planning
Market Analysis
Business Development
Stakeholder Management
Adaptability in Fast-Paced Environments
Influencing Skills
Growth Strategy Development

Some tips for your application 🫡

Understand the Company: Familiarise yourself with Valeo Foods UK and their diverse portfolio of brands. Highlight your understanding of their products and how they align with your sales strategies in your application.

Tailor Your CV: Ensure your CV reflects your experience in senior sales roles, particularly within Grocery Multiples. Emphasise your P&L accountability and any successful negotiations you've led that resulted in sustainable growth.

Craft a Compelling Cover Letter: Write a cover letter that showcases your strategic thinking and ability to balance long-term vision with day-to-day execution. Mention specific examples of how you've influenced commercial strategy in previous roles.

Highlight Collaborative Skills: In your application, emphasise your experience in cross-functional collaboration. Discuss how you've worked with teams in Marketing, Finance, and Operations to achieve business success, as this is crucial for the role.

How to prepare for a job interview at Valeo Foods UK

✨Know the Brands Inside Out

Familiarise yourself with Valeo Foods' portfolio, including Kettle Crisps and Rowse Honey. Understanding the unique stories and flavours of each brand will help you demonstrate your passion and alignment with their mission during the interview.

✨Showcase Your Commercial Acumen

Prepare to discuss your experience with P&L responsibility and how you've driven profitable growth in previous roles. Be ready to share specific examples of successful negotiations and strategic initiatives that have led to sustainable growth.

✨Emphasise Collaboration Skills

Highlight your ability to work cross-functionally with teams like Marketing, Finance, and Operations. Share examples of how you've successfully collaborated to achieve business objectives, as this role requires strong internal stakeholder management.

✨Demonstrate Strategic Thinking

Be prepared to discuss your approach to balancing long-term vision with day-to-day execution. Think about how you would develop and implement growth plans for the brands, and be ready to articulate your strategic thinking process.

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