At a Glance
- Tasks: Lead a dynamic team, manage client portfolios, and drive business development.
- Company: Award-winning accountancy firm with a strong local presence.
- Benefits: Competitive salary, bonus potential, flexible working, and clear path to Partner.
- Other info: Join a collaborative team focused on client relationships and professional development.
- Why this job: Step into a key leadership role with real influence and growth opportunities.
- Qualifications: ACA/ACCA qualified with 5+ years in general practice.
The predicted salary is between 60000 - 80000 £ per year.
This role has been created due to succession planning. You will be stepping into a key leadership position in a successful Liverpool general practice team, with a genuine, planned path to Partner within c. 3–4 years for the right person. This role is ideal for a Senior Manager or Associate Director in general practice who feels “ready for more” but blocked where they are, and wants real influence in a growing group, while keeping the relationship-driven feel of a local practice.
About the Firm: Award-winning, regional accountancy and business advisory firm, now part of a larger North West / national group. General practice and entrepreneurial OMBs are at the heart of the client base.
Why this role exists: An experienced senior leader is stepping back from day-to-day portfolio management over the next few years. They are looking to recruit at Senior Manager / Associate Director level now, so there is time for handover, relationship building and mentoring.
General Practice Senior Manager / Associate Director Responsibilities:
- Portfolio leadership: Managing and growing a sizeable portfolio of OMB and corporate clients. Overseeing accounts, tax, and associated advisory work.
- Client advisory & problem-solving: Working directly with business owners on structuring, tax planning, forecasting, profit improvement and succession. Acting as a key commercial sounding board for clients.
- Leadership & team development: Leading, coaching and reviewing the work of managers and seniors. Helping shape resourcing, training and quality control.
- Business development: Preparing and presenting proposals. Attending and leading pitches and new business meetings alongside Partners and senior leadership. Identifying opportunities within your portfolio and the wider local market.
General Practice Senior Manager / Associate Director – Requirements:
- ACA / ACCA qualified.
- c. 5+ years PQE in practice.
- Strong background in general practice: accounts, corporate/owner-managed tax, and advisory.
- Proven track record managing a portfolio and a team.
- Commercially aware, comfortable discussing fees, scope and value with clients.
- Enjoys being client-facing and building long-term relationships.
- Hands-on enough to roll sleeves up when needed, but comfortable delegating and developing others.
- Ambitious, but grounded and collaborative – someone who can slot into an existing leadership team and be seen as a future Partner.
- Open to candidates from Top 20, strong regional or quality independent firms.
- Experience with OMBs and SMEs is essential; larger/complex clients are a bonus.
General Practice Senior Manager / Associate Director – Benefits:
- Salary: £Market rate – arrange a confidential discussion with Vaisto Recruitment for salary information.
- Benefits: Competitive package including bonus potential and flexible working.
- Progression: A defined succession-planning route to Partner, targeted over the next 3–4 years.
Associate Director - General Practice in Liverpool employer: Vaisto Recruitment Ltd
As an award-winning regional accountancy and business advisory firm, we offer a dynamic work environment in Liverpool that prioritises employee growth and development. With a clear path to Partner within 3-4 years, our culture fosters collaboration and mentorship, ensuring you have the support needed to thrive while managing a diverse portfolio of clients. Enjoy competitive benefits, including flexible working arrangements, as you take on a key leadership role in a practice that values relationships and community impact.
StudySmarter Expert Advice🤫
We think this is how you could land Associate Director - General Practice in Liverpool
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join local meetups, or even hit up LinkedIn to find folks who can give you the inside scoop on opportunities. Remember, it’s all about who you know!
✨Tip Number 2
Show off your skills! When you get the chance to chat with potential employers, be ready to discuss your achievements and how you can add value to their team. Bring examples of your past work and be prepared to talk about how you’ve tackled challenges.
✨Tip Number 3
Don’t just apply – engage! When you find a role that excites you, reach out directly through our website. A personal touch can make all the difference. Show them you’re genuinely interested and ready to step into that leadership role.
✨Tip Number 4
Follow up after interviews! A quick thank-you email can keep you top of mind. Use this opportunity to reiterate your enthusiasm for the role and remind them why you’re the perfect fit for their team.
We think you need these skills to ace Associate Director - General Practice in Liverpool
Some tips for your application 🫡
Tailor Your CV:Make sure your CV reflects the skills and experiences that match the Associate Director role. Highlight your leadership experience, client management skills, and any relevant achievements in general practice.
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to explain why you’re the perfect fit for this role. Mention your ambition to become a Partner and how you can contribute to the growth of the team.
Showcase Your Client-Facing Skills:Since this role is all about building relationships, make sure to include examples of how you've successfully managed client portfolios and provided valuable advisory services in your application.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way to ensure your application gets the attention it deserves and helps us get to know you better!
How to prepare for a job interview at Vaisto Recruitment Ltd
✨Know Your Stuff
Make sure you brush up on your technical knowledge related to general practice, especially around accounts, tax planning, and advisory work. Be ready to discuss your experience managing portfolios and how you've added value to clients in the past.
✨Show Your Leadership Skills
Since this role involves leading a team, be prepared to share examples of how you've coached and developed others. Highlight any experiences where you've successfully managed a team or improved processes, as this will show you're ready for a leadership position.
✨Be Client-Focused
This role is all about building relationships with clients. Think of specific instances where you've acted as a commercial sounding board for clients or helped them solve complex problems. This will demonstrate your client-facing skills and your ability to foster long-term relationships.
✨Prepare for Business Development
Since business development is key, come equipped with ideas on how you can identify opportunities within your portfolio and the local market. Be ready to discuss how you would approach pitches and proposals, showing that you’re proactive and ready to contribute to the firm's growth.
