At a Glance
- Tasks: Lead a dynamic team, manage client portfolios, and drive business growth.
- Company: Award-winning accountancy firm with a strong local presence.
- Benefits: Competitive salary, bonus potential, flexible working, and clear path to Partner.
- Other info: Join a collaborative team focused on client relationships and professional development.
- Why this job: Step into a key leadership role with real influence and growth opportunities.
- Qualifications: ACA/ACCA qualified with 5+ years in general practice.
The predicted salary is between 60000 - 80000 £ per year.
This role has been created due to succession planning. You will be stepping into a key leadership position in a successful Liverpool general practice team, with a genuine, planned path to Partner within c. 3–4 years for the right person. This role is ideal for a Senior Manager or Associate Director in general practice who:
- Feels “ready for more” but blocked where they are.
- Wants real influence in a growing group, while keeping the relationship-driven feel of a local practice.
About the Firm: Award-winning, regional accountancy and business advisory firm, now part of a larger North West / national group. General practice and entrepreneurial OMBs are at the heart of the client base.
Why this role exists: An experienced senior leader is stepping back from day-to-day portfolio management over the next few years. They are looking to recruit at Senior Manager / Associate Director level now, so there is time for handover, relationship building and mentoring.
General Practice Senior Manager / Associate Director Responsibilities:
- Portfolio leadership: Managing and growing a sizeable portfolio of OMB and corporate clients. Overseeing accounts, tax, and associated advisory work.
- Client advisory problem-solving: Working directly with business owners on structuring, tax planning, forecasting, profit improvement and succession. Acting as a key commercial sounding board for clients.
- Leadership team development: Leading, coaching and reviewing the work of managers and seniors. Helping shape resourcing, training and quality control.
- Business development: Preparing and presenting proposals. Attending and leading pitches and new business meetings alongside Partners and senior leadership. Identifying opportunities within your portfolio and the wider local market.
General Practice Senior Manager / Associate Director – Requirements:
- ACA / ACCA qualified.
- c. 5+ years PQE in practice.
- Strong background in general practice: accounts, corporate/owner-managed tax, and advisory.
- Proven track record managing a portfolio and a team.
- Commercially aware, comfortable discussing fees, scope and value with clients.
- Enjoys being client-facing and building long-term relationships.
- Hands-on enough to roll sleeves up when needed, but comfortable delegating and developing others.
- Ambitious, but grounded and collaborative – someone who can slot into an existing leadership team and be seen as a future Partner.
- Open to candidates from Top 20, strong regional or quality independent firms.
- Experience with OMBs and SMEs is essential; larger/complex clients are a bonus.
General Practice Senior Manager / Associate Director – Benefits:
- Salary: £Market rate – arrange a confidential discussion with Vaisto Recruitment for salary information.
- Benefits: Competitive package including bonus potential and flexible working.
- Progression: A defined succession-planning route to Partner, targeted over the next 3–4 years.
Associate Director - General Practice employer: Vaisto Recruitment Ltd
At Vaisto Recruitment Ltd, we pride ourselves on being an excellent employer that fosters a collaborative and supportive work culture in the heart of Manchester. Our commitment to employee growth is evident through our mentorship programmes and opportunities for professional development, ensuring that our team members thrive while delivering exceptional personal tax advisory services to a diverse client portfolio. With a competitive salary and a focus on nurturing client relationships, we offer a rewarding environment for those passionate about business development.
StudySmarter Expert Advice🤫
We think this is how you could land Associate Director - General Practice
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join local meetups, or even hit up LinkedIn to find folks who can give you the inside scoop on opportunities. Remember, it’s all about who you know!
✨Tip Number 2
Show off your skills! When you get the chance to chat with potential employers, be ready to discuss your achievements and how you’ve made an impact in your previous roles. Use real examples to illustrate your problem-solving abilities and leadership experience.
✨Tip Number 3
Don’t just apply – engage! When you find a role that excites you, reach out directly to the hiring manager or recruiter. A quick message expressing your interest can set you apart from the crowd and show that you’re genuinely keen on the position.
✨Tip Number 4
Keep learning and adapting! The job market is always changing, so stay updated on industry trends and skills. Consider taking a course or attending workshops to boost your knowledge and make yourself even more attractive to potential employers.
We think you need these skills to ace Associate Director - General Practice
Some tips for your application 🫡
Tailor Your CV:Make sure your CV reflects the skills and experiences that align with the Associate Director role. Highlight your leadership experience, client management skills, and any relevant achievements in general practice.
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to express why you're excited about this opportunity and how you can contribute to the team. Be genuine and let your personality come through.
Showcase Your Client-Facing Skills:Since this role involves a lot of client interaction, make sure to mention your experience in building long-term relationships and problem-solving for clients. We want to see how you can be a commercial sounding board!
Apply Through Our Website:We encourage you to apply directly through our website for a smoother application process. It’s the best way for us to receive your application and get you on the path to becoming a future Partner!
How to prepare for a job interview at Vaisto Recruitment Ltd
✨Know Your Stuff
Make sure you brush up on your technical knowledge related to general practice, especially around accounts, tax planning, and advisory work. Be ready to discuss your experience managing a portfolio and how you've helped clients with problem-solving.
✨Show Your Leadership Skills
Since this role involves leading a team, be prepared to share examples of how you've coached and developed others in your previous positions. Highlight any experiences where you've shaped resourcing or quality control, as this will show you're ready for a leadership role.
✨Be Client-Focused
This position is all about building long-term relationships with clients. Think of specific instances where you've successfully engaged with clients, discussed fees, or provided valuable insights. This will demonstrate your client-facing skills and commercial awareness.
✨Express Your Ambition
The firm is looking for someone who is ambitious yet grounded. Be honest about your career goals and how you see yourself fitting into their succession plan. Show that you're eager to take on more responsibility and eventually step into a Partner role.
