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- Tasks: Create engaging SEO-optimised content and support marketing initiatives across various platforms.
- Company: Join Utility Bidder, a dynamic company committed to equal opportunities and employee growth.
- Benefits: Enjoy a competitive salary, extensive training, 33 days holiday, and flexible work options.
- Why this job: Be part of a creative team that values innovation and collaboration while making an impact.
- Qualifications: Proven content creation experience, strong writing skills, and knowledge of SEO principles required.
- Other info: Remote GP access and life assurance cover included in the benefits package.
The predicted salary is between 30000 - 35000 £ per year.
We're looking for a talented and versatile Content Marketing Executive to join our growing marketing team. This is an exciting opportunity for a creative and detail-oriented individual who excels at crafting SEO-optimized content and has a flair for PR-style writing. You'll be responsible for producing engaging, high-performing content across three core websites, while also supporting the wider marketing team with content for brochures, award entries, press releases, and brand storytelling.
Content Marketing & PR
- Write compelling and persuasive copy for marketing materials, including brochures, case studies, award submissions, and corporate presentations.
- Draft PR-style content such as press releases, thought leadership articles, and media pitches.
- Support brand reputation through consistent tone of voice and messaging across all channels.
- Collaborate with internal stakeholders (design, digital, SEO, sales) to ensure content aligns with campaign goals and business objectives.
SEO & Web Content
- Create and optimise high-quality, search engine-friendly content for our three websites, including landing pages, blog articles, service pages, and more.
- Conduct keyword research and competitor analysis to guide content strategy.
- Collaborate with SEO specialists to ensure best practices in on-page optimization and internal linking.
- Regularly audit and update existing content to improve performance and maintain relevance.
General & Collaborative
- Work closely with the broader marketing team to align content output with campaign calendars and brand messaging.
- Assist in tracking content performance, reporting on key metrics, and adjusting strategies accordingly.
- Stay up to date with industry trends, SEO developments, and PR best practices.
Requirements
Essential:
- Proven experience in content creation, ideally in an SEO or digital marketing context.
- Strong writing, editing, and proofreading skills with a portfolio of varied content types.
- Knowledge of SEO principles.
- Experience writing for both digital and offline formats.
- Strong organisational and time management skills.
- Excellent attention to detail and ability to manage multiple projects at once.
Desirable:
- Experience using SEO tools such as SEMrush, Ahrefs, and Surfer SEO for keyword research, content optimization, and performance tracking.
- Experience in PR, media communications, or journalism.
- Basic understanding of CMS platforms (e.g., WordPress).
- Familiarity with analytics tools such as Google Analytics or Data Studio.
Benefits
- Base salary £30,000 to £35,000 per annum dependent on experience (37.5 hours per week).
- Ongoing training and development including extensive 1:1 coaching and group sessions.
- 33 days holiday (inc bank holidays) - with the opportunity to buy & sell holidays.
- Paid birthday leave.
- Employee Assistance Programme - with 24/7 access to a Remote GP.
- Cycle to Work Scheme & Tech Scheme.
- Pension Scheme.
- Life assurance cover.
Utility Bidder is an Equal Opportunities Employer. The company is committed to equal employment opportunities regardless of age, sexual orientation, gender, pregnancy, religion, nationality, ethnic origin, disability, race, marital status, medical history, genetic information or parental status. We base all our employment decisions on merit, job requirements and business needs.
Content Marketing Executive employer: Utility Bidder Ltd.
Contact Detail:
Utility Bidder Ltd. Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Content Marketing Executive
✨Tip Number 1
Familiarise yourself with SEO principles and tools like SEMrush or Ahrefs. Understanding how to conduct keyword research and optimise content will give you a significant edge in your application.
✨Tip Number 2
Showcase your writing versatility by preparing samples that include both digital and offline formats. Highlighting your ability to craft compelling copy for various mediums can set you apart from other candidates.
✨Tip Number 3
Network with professionals in the marketing and PR fields. Engaging with industry peers can provide insights into current trends and may even lead to referrals or recommendations for the role.
✨Tip Number 4
Stay updated on the latest developments in content marketing and SEO. Being knowledgeable about recent changes and best practices will demonstrate your commitment to the field and your readiness to contribute effectively.
We think you need these skills to ace Content Marketing Executive
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in content creation, SEO, and digital marketing. Use specific examples that demonstrate your writing skills and familiarity with SEO principles.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for content marketing and PR. Mention how your skills align with the job requirements and provide examples of your previous work that relate to the role.
Showcase Your Portfolio: Include a link to your portfolio in your application. Make sure it features a variety of content types, such as blog posts, press releases, and marketing materials, to demonstrate your versatility.
Highlight Collaboration Skills: In your application, emphasise your ability to work collaboratively with different teams. Provide examples of past projects where you successfully collaborated with designers, SEO specialists, or other stakeholders.
How to prepare for a job interview at Utility Bidder Ltd.
✨Showcase Your Writing Skills
Prepare a portfolio that highlights your best writing samples, especially those that demonstrate SEO-optimised content and PR-style writing. Be ready to discuss the thought process behind each piece and how it contributed to the overall marketing strategy.
✨Understand SEO Principles
Brush up on your knowledge of SEO principles and be prepared to discuss how you have applied them in past roles. Familiarity with tools like SEMrush or Ahrefs can set you apart, so mention any experience you have with these tools during the interview.
✨Demonstrate Collaboration Skills
Since the role involves working closely with various teams, think of examples where you've successfully collaborated with others. Highlight your ability to align content with campaign goals and how you’ve managed multiple projects simultaneously.
✨Stay Updated on Industry Trends
Research current trends in content marketing and SEO before your interview. Being able to discuss recent developments or changes in the industry will show your passion for the field and your commitment to staying informed.