Sales Manager - VIP Memberships Legends Global Sales · Legends HQ London

We are Legends Global! Legends Global delivers world-class solutions in sport, entertainment, and live events, combining international expertise with a 360-degree, data-driven approach across Partnerships, Hospitality, Merchandise, and Attractions. We partner with leading clients to create memorable experiences worldwide. Committed to inclusion, diversity, and innovation, we foster a collaborative culture guided by our values — Align, Scale, Connect, Team, Win — where every team member can thrive and make an impact. Sounds like a winning formula for you. Join us!

About the Role At Legends Global Sales, we forge true partnerships with every team, stadium, and owner we serve, delivering exceptional results through collaboration and innovation. The Sales Manager – VIP Membership will lead the sale of memberships to a revolutionary new VIP environment within a world-famous sporting venue. Based in London, this high-energy role offers the opportunity to shape the vision, from inception to launch and beyond, driving transformational growth in premium hospitality.

You’ll lead and inspire a fast-paced sales team, building relationships with high-net-worth individuals and corporate clients while executing business development campaigns across London and the UK. Collaborating with world-class luxury hospitality brands, you’ll deliver exceptional experiences that elevate the VIP guest journey. This is a unique chance to combine strategic sales leadership with hands-on execution, helping redefine what world-class VIP hospitality looks like while achieving significant contractual revenue.

What’s in it for you? Hosting events is what we do best, and we want our People to experience that too- enjoy access to discounted tickets to unleash your superfan for all your favourites. You will work hard with us, but you will be rewarded with lots of time to relax and rest with 25 days annual leave. We understand that you have a life outside of work and want to ensure that your loved ones will always be taken care of while you contribute to our success with our Life Assurance policy. A healthy contribution of 5% Pension so that your golden years are spent ticking off the items on your bucket list. Got a dental bill? Need to book a counselling session? Or even help with Physio costs? With the support of Healthshield, we will support these unexpected costs. For you and any children. We understand that from time to time, you may need a bit of support to get back to feeling your best. To support this, we have teamed up with AXA Health to provide our people with an Employee Assistance Programme (EAP) that focuses on mental health in the workplace. We are visionaries: both physically and metaphorically! When you join Legends Global, you will be entitled to eye care vouchers and a contribution towards any glasses you require. Pedal your way to a greener, healthier commute—join our Cycle to Work Scheme and turn every ride into a win for you and the planet. Great people know great people! Refer a friend through our Employee Referral Scheme and get rewarded for helping us build an amazing team.

You’ll be responsible for:

• Driving revenue and sales growth: Generate commercial growth by prospecting, pitching, and closing VIP membership and ad hoc sales with high-net-worth individuals, C-Level executives, and corporate clients, consistently exceeding targets.
• Managing relationships and networks: Build, develop, and nurture client and prospect relationships through face-to-face meetings, calls, networking events, referrals, and collaboration with external partners and stakeholders.
• Leading and coaching the sales team: Motivate, develop, and guide team members to exceed performance expectations, delivering results aligned with the world-class Legends Global way.
• Sales planning, reporting, and pipeline management: Lead sales meetings, forecasting, and reporting, maintaining a robust sales pipeline and ensuring accurate updates via CRM systems in line with Legends processes.
• Effective communication and stakeholder engagement: Communicate professionally and clearly at all levels, internally and externally, ensuring clients receive superior service and complete fulfilment of every contract detail.

You will have:

• Proven sales leadership and success: Ability to lead a sales team, drive top-line premium/B2B revenue, and achieve ambitious targets in sport, entertainment, or luxury hospitality sectors.
• Strong commercial and VIP hospitality knowledge: Deep understanding of VIP experiences, premium products, and the luxury market, with the ability to build and maintain meaningful relationships with key stakeholders.
• Exceptional communication and presentation skills: Confidently engage with internal teams, clients, and partners, both written and verbally, and deliver compelling pitches and presentations.
• Outstanding organization and pipeline management: Skilled at running sales meetings, managing pipelines, and coordinating multiple priorities with precision and attention to detail.
• Collaborative and team-focused mindset: Work effectively across all departments with a positive, professional, and solution-oriented approach.

Inclusive Workplace At Legends Global, we’re shaping a greener, faster, and more innovative future for the entertainment industry — and there’s never been a better time to join us. We’re an inclusive organisation built on trust, collaboration, and respect, where every voice matters. We value diversity, equal opportunity, and flexible working, and we’re committed to a fair and accessible recruitment process for all. If you require any adjustments, please let us know. Apply today to make an impact from day one — applications are reviewed on a rolling basis and may close early.