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- Tasks: Oversee visual merchandising strategy and enhance the digital customer experience.
- Company: Urban Outfitters, a creative hub for unique fashion and homeware.
- Benefits: Flexible hours, gym access, discounts, and support for mental health.
- Why this job: Join a vibrant team and shape the future of digital retail.
- Qualifications: Experience in digital visual merchandising and strong analytical skills.
- Other info: Dynamic work environment with opportunities for growth and creativity.
The predicted salary is between 28800 - 48000 £ per year.
About Us
Urban Outfitters started out as a single boutique in 1970s Philadelphia with creativity and uniqueness at its core. 50 years on, and over 60 stores across Europe later, we’ve become a destination for emerging design, unexpected styling, One-Of-A-Kind vintage and homeware that makes you want to hit the share button. We speak to a social community of over 10 million forward-thinking individuals, bringing together a nostalgia for the past with an enthusiasm to shape the future. The UO community are culturally aware, they shape the music scene, they live a digitally native life and they wear style trends before anyone else. At our core, we empower our customers and staff to express themselves, unapologetically, living life in a way that’s truly authentic to them.
We are always excited to bring new talent into the room, especially if you share our values:
- Progressive — we move with the mood
- Creative — we champion limitless minds
- Inclusive — we open our platforms to all communities
- Responsible — we work to reduce our impact on the environment
- Compassionate — we care for each other beyond the 9 to 5
Sound like you, why not join us?
Role Summary
We are looking for a dynamic Digital Visual Merchandiser to join our team here at Urban Outfitters! You will play a key role in overseeing our visual merchandising strategy, utilising website operations and optimising category performance you will work cross-functionally to enhance the digital customer experience. This role combines data-driven UX optimization with creative brand storytelling and includes line management responsibilities.
What You’ll Be Doing
- Manage promotional set up and QA, ensuring promos are represented consistently across all sites and markets with a clear message.
- Lead the personalisation strategy, executing a seamless end-end journey for key segments and reporting on engagement weekly.
- Analyse KPIs to review the performance of category and trend pages, defining key actions to improve the site.
- Improve category structure and action changes to optimise the UX by reviewing the navigation.
- Work closely with technology to report bugs and suggest enhancements to optimise the customer journey.
- Work collaboratively with Buying, Photo Studio/Styling, Copy, SEO/Digital Marketing, Planning, Marketing, Analytics, UX/Research, Planning, and Creative teams to ensure delivery of brand-appropriate web categories and merchandising.
- Manage requests from Buying and Planning teams, and work closely with Copy, Trade, and Content teams to deliver on expectations.
- Oversee visual merchandising strategy, managing the VM assistant.
- Supporting the Senior Digital Merchandising Manager on wider digital and operations projects.
What You’ll Need
- Proven experience as a Visual Merchandiser across Web / Digital
- Excellent attention to detail
- Strong Excel skills
- Salesforce experience preferable or similar
- Experience in Analytics software such as Adobe Analytics or Google Analytics
- Excellent organisational skills with a strong ability to prioritise and manage multiple and competing priorities
- Strong team player with the ability to make and maintain connections across the business
- Line management experience
The Perks
- Flexible start and finish times
- Bring your dog to work
- Employees Assistance program to support with mental, physical and financial health
- Fully equipped free gym and on-site wellness room in Brick Lane and 50% discount of external gym memberships
- Private Medical Insurance
- Up to 40% off at all URBN Brands
- One paid day to either volunteer or fundraise for a charity of your choice
- Cycle to work scheme, season ticket loan
We offer structured support within the business alongside continued learning and development.
Equal Opportunity Statement
URBN is an Equal Opportunities Employer committed to diversity and inclusion. We provide equal employment opportunities regardless of age, sexual orientation, sex, gender reassignment, pregnancy, marital status, religion, race, or disability. We base all our employment decisions on merit, job requirements and business needs.
Urban Outfitters Digital Visual Merchandiser employer: Urban Outfitters
Contact Detail:
Urban Outfitters Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Urban Outfitters Digital Visual Merchandiser
✨Tip Number 1
Get to know Urban Outfitters inside out! Dive into their website, social media, and any recent campaigns. This way, when you chat with them, you can show off your knowledge and passion for the brand.
✨Tip Number 2
Network like a pro! Reach out to current or former employees on LinkedIn. Ask them about their experiences and any tips they might have. It’s a great way to get insider info and maybe even a referral!
✨Tip Number 3
Prepare for the interview by practising common questions related to digital visual merchandising. Think about how you can showcase your creativity and analytical skills, as these are key for the role.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re serious about joining the Urban Outfitters team.
We think you need these skills to ace Urban Outfitters Digital Visual Merchandiser
Some tips for your application 🫡
Show Your Creative Side: When you're applying for the Digital Visual Merchandiser role, let your creativity shine through! Use your application to showcase your unique style and how you can bring fresh ideas to our visual merchandising strategy.
Be Data-Driven: We love a good mix of creativity and analytics. Make sure to highlight any experience you have with data analysis tools like Google Analytics or Adobe Analytics. Show us how you've used data to drive decisions in your previous roles!
Tailor Your Application: Don’t just send a generic application. Take the time to tailor your CV and cover letter to reflect the specific skills and experiences that align with the job description. We want to see how you fit into our UO community!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it’s super easy to do!
How to prepare for a job interview at Urban Outfitters
✨Know Your Visual Merchandising Inside Out
Make sure you brush up on the latest trends in digital visual merchandising. Urban Outfitters values creativity, so be prepared to discuss how you can bring fresh ideas to their online presence. Think about examples from your past experience that showcase your ability to enhance customer engagement through visual storytelling.
✨Data is Your Best Friend
Since this role involves analysing KPIs and optimising user experience, come ready to talk about your experience with analytics tools like Google Analytics or Adobe Analytics. Be specific about how you've used data to drive decisions in previous roles and how you can apply that knowledge at Urban Outfitters.
✨Collaboration is Key
Urban Outfitters emphasises teamwork across various departments. Prepare to share examples of how you've successfully collaborated with different teams, such as marketing, buying, or creative. Highlight your communication skills and how you can bridge gaps between departments to achieve a common goal.
✨Show Your Passion for the Brand
Urban Outfitters is all about authenticity and creativity. Make sure to express your enthusiasm for the brand and its values during the interview. Share what you love about their products and how you see yourself contributing to their mission of empowering customers to express themselves.