At a Glance
- Tasks: Create engaging social content for Instagram, TikTok, and Pinterest that resonates with our audience.
- Company: Join Anthropologie, a leading fashion destination with a unique culture and community.
- Benefits: Enjoy flexible hours, employee discounts, wellness support, and opportunities for personal growth.
- Other info: Collaborative environment with opportunities to make a real impact on brand identity.
- Why this job: Be part of a creative team shaping the future of social storytelling in fashion.
- Qualifications: Experience in social media and content creation with a strong eye for aesthetics.
The predicted salary is between 30000 - 40000 £ per year.
Founded in 1992, Pennsylvania, USA, by current URBN chairman and president Dick Hayne, Anthropologie operates over 200 stores worldwide and has evolved into a leading destination for those seeking a curated mix of clothing, accessories, gifts and home décor. In 2009, the brand launched its first store in London and now has over 18 stores in the UK and Europe.
We are looking for a creative, culturally aware Social Content Creator to help bring the Anthropologie EU brand to life across social channels. We're looking for someone who understands social-first storytelling, has a strong eye for aesthetics and is deeply immersed in fashion, internet culture, and the evolving social landscape. You'll play a key role in developing engaging content across Instagram, TikTok, Pinterest, and emerging platforms, supporting everything from campaign storytelling and product launches to community engagement and cultural moments. The ideal candidate will be passionate about creating content that truly connects with our audience.
What You'll Be Doing
- Content Creation & Creative Development: Create and capture engaging social-first content across Instagram, TikTok, Pinterest and emerging platforms. Build recurring content formats and storytelling frameworks that create recognizable, returnable moments for our audiences. Develop a test-and-learn culture that's rooted in brand integrity. Work with Buying partners to understand what's being sold and how products can be brought to life. Partner with Creative teams to translate campaign direction into socially native content. Align with Marketing partners on broader brand moments and ensure social storytelling ladders up to business goals. Support the development of content that operates across brand identity, cultural relevance and commerce. Lead and assist cross functionally with content shoots, including content capture and styling support. Edit video and static content for social channels, ensuring assets are optimized for platform performance.
- Paid Social: Drive the development of content specifically for Paid Social and Digital Marketing channels. Demonstrate an understanding of key performance indicators (KPIs) and use these metrics to inform and optimize creative decisions.
- Trend, UGC & Competitor Research: Monitor emerging social trends and identify culturally relevant opportunities. Conduct competitor and industry research to identify best practices and content inspiration. Source and organise UGC inspiration and monitor audience sentiment.
- Content Planning & Social Operations: Support content planning, scheduling and publishing across social channels. Assist with social reporting by identifying key learnings. Help maintain content calendars and ensure content is delivered on time.
- Shoot & Production Support: Support shoot preparation, on-set logistics, budgets and sample management. Assist with content tracking and post-shoot organisation. Support content capture opportunities during events and help organise content libraries.
What You'll Need
- Strong proven experience in social media, content creation, or a related field.
- Deep understanding of Instagram, TikTok, Pinterest and YouTube.
- Exceptional taste level with a strong eye for fashion and visual aesthetics.
- Experience shooting low-fi iPhone & high-fi DSLR content.
- Confident creating social-first content, including filming and editing.
- Strong eye for visual storytelling and social trends.
- Familiarity with video editing tools such as CapCut, Premiere Pro, Final Cut Pro or similar.
- Excellent written communication skills and attention to detail.
- Highly organized with experience managing multiple projects.
- Proactive, collaborative and excited to contribute ideas in a fast-moving creative environment.
The Perks
- Work-life balance: Flexible start and finish times.
- Bring your dog to work.
- Wellbeing: Employees Assistance program to support mental, physical and financial health.
- Fully equipped free gym and on-site wellness room.
- Private Medical Insurance.
- Employee Discount: Up to 40% off at all URBN Brands!
- Community: One paid day to volunteer or fundraise for a charity of your choice.
- Travel: Cycle to work scheme and season ticket loan.
- Continued Development: Structured support within the business alongside continued learning and development.
Equal Opportunity Statement
URBN is an Equal Opportunities Employer committed to diversity and inclusion. We provide equal employment opportunities regardless of age, sexual orientation, sex, gender reassignment, pregnancy, marital status, religion, race, or disability.
Anthropologie Social Content Creator employer: Urban Outfitters
Anthropologie is an exceptional employer that fosters a vibrant and inclusive work culture, offering flexible working hours and unique perks such as the opportunity to bring your dog to work. With a strong emphasis on employee wellbeing, including access to a fully equipped gym and private medical insurance, the company also prioritises professional growth through structured support and continued learning opportunities. Located in the creative hub of Brick Lane, employees can thrive in a dynamic environment that encourages innovative content creation while enjoying generous discounts across all URBN brands.
StudySmarter Expert Advice🤫
We think this is how you could land Anthropologie Social Content Creator
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Urban Outfitters and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Urban Outfitters are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Urban Outfitters on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Urban Outfitters. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Anthropologie Social Content Creator
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Urban Outfitters. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Urban Outfitters:Show us that you’ve done your homework! In your application, briefly mention what you admire about Urban Outfitters’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Urban Outfitters
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Urban Outfitters will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Urban Outfitters, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.