At a Glance
- Tasks: Lead growth marketing strategies to drive pipeline and revenue in a dynamic SaaS environment.
- Company: Join UpSlide, a top productivity solution provider for financial services with a vibrant culture.
- Benefits: Enjoy hybrid work, competitive salary, wellness packages, and professional development opportunities.
- Other info: Be part of a diverse team committed to positive impact and continuous improvement.
- Why this job: Make a real impact in a fast-growing company while working with cutting-edge technology.
- Qualifications: Proven experience in B2B SaaS growth marketing and strong analytical skills.
The predicted salary is between 80000 - 100000 £ per year.
UpSlide is the number one productivity solution provider for financial services. Our software dramatically improves the functionality of PowerPoint, Word, Excel, and Power BI and enables users at firms like Deloitte, KPMG, and BNP Paribas to focus on high-value tasks rather than formatting or copy-pasting. We’re scaling up with 160+ employees across our offices in New York, London, Paris (HQ), Singapore, and Berlin.
Our values
- Excellence: We think that every detail counts, and we place great importance on the quality of our deliverables.
- Trust: We are passionate, committed, and free to act with autonomy.
- Happiness at work: We enjoy looking on the bright side and we share our enthusiasm with our colleagues and clients.
The team
Reporting to Giorgia, Head of Marketing, you will lead the Growth Marketing function, including:
- Field Marketing
- Lifecycle Marketing
- Marketing Operations
You will also be responsible for managing external SEO and paid media agency partners.
As a senior leader within the Marketing team, you will work closely with:
- Sales on pipeline generation, lead management and strategic account engagement
- Product Marketing and the Head of Marketing on messaging, ICPs and long-term strategy
- Content Marketing on integrated campaigns and thought leadership
- Design for ad creatives and campaign planning
- Customer Success on adoption, expansion and customer engagement programs
- RevOps on attribution, reporting and funnel optimization
Your responsibilities
UpSlide is looking for a commercially minded Head of Growth Marketing to build and scale a predictable pipeline generation engine. You will own the strategy, performance and optimization of our demand generation activities, ensuring marketing delivers measurable impact on pipeline, opportunity creation and revenue.
You will lead our Growth function across field marketing, lifecycle marketing and marketing operations, while managing our SEO and paid acquisition agency partners. Working closely with Sales, Product Marketing, Content, Customer Success and RevOps, you will translate our positioning into programs that generate demand, accelerate opportunities and support long-term business growth.
This role is critical to achieving UpSlide's growth ambitions globally and strengthening our position as the leading AI document production layer for Financial Services professionals.
Your goals
- Consistent delivery of qualified opportunities and pipeline targets
- Increased contribution of marketing to revenue growth and ARR
- Strong performance across strategic growth markets, particularly the Americas and EMEA
- Improved conversion throughout the marketing and sales funnel
- Measurable growth of newsletter audience and engagement
- Clear attribution, reporting and visibility into marketing performance
- Scalable growth programs that support future business expansion
- A high-performing team with strong cross-functional partnerships
Job requirements
You are a great fit if you have:
- Proven experience leading growth, demand generation or acquisition marketing teams within B2B SaaS
- Experience leveraging AI for pipe generation, efficiency and experimentation
- Strong commercial mindset with experience owning pipeline and revenue targets
- Deep understanding of enterprise buying journeys and complex sales cycles within regulated industries
- Experience working closely with GTM teams to drive measurable business outcomes
- Strong analytical and operational skills, with a data-driven approach to decision-making
- Experience managing marketing technology, agencies and performance budgets
- Excellent stakeholder management and leadership capabilities
- Comfortable operating across both strategy and execution
We’d love it if:
- You have experience in an international environment
- You have experience in Financial Services, Fintech or AI software
Recruitment process
- Phone call with Andrea, Senior Talent Acquisition Specialist [45’]
- Video call with Giorgia, Head of Marketing [60’]
- At-home case study prep, with an in-person presentation and team-meet [90’]
- Final video call with Julien, CEO [30’]
We'll conduct a reference check to learn how to help you thrive! On average, our process lasts 3 weeks.
What we offer
- Make a real difference and be at the very centre of a self-funded and growing SaaS company (doubling every two years for the past 10 years)!
- International environment: Start-up with five offices (Paris, London, Berlin, New York, Singapore) and users in more than 60 countries
- Hybrid work: 3 days in-office per week
- Work-from-home budget: €500 WFH equipment budget
- Training & professional development: Collaboration with our sister company, IPH, who provides UpSliders with training on key soft skills and management
- Company events: Office socials and international company events (e.g. annual company seminar, team seminar, and sustainability actions taken throughout the year)
- Parental leave: Paid parental leave for the birthing/non-birthing parent and help for parents of children under seven
- Birthing parent: 14 weeks of fully paid leave
- Non-birthing parent: 4 weeks of fully paid leave
- Additional benefits: flexible return to work options, and additional 5 days fully paid
- 4 days fully paid leave for sick children up to 6 years old or up to €1,800 for childcare reimbursement
- Flexi-work: Flexible working hours
- Wellness package: £45 per month for physical and mental wellness activities
- Beautiful office: An inspiring eighth-floor corner office near Liverpool Street with beautiful common areas and meeting rooms, a balcony with a view, bike storage and showers, tea/coffee, etc.
- Holidays: 25 days plus public holidays & a half-day of additional holiday per year of full service (up to 5 additional days)
- Pension: Pension contributions (with matched contributions up to 5% after one year)
- Health insurance: Opportunity to opt into a health insurance plan (Vitality)
More about UpSlide
On top of exciting business challenges in a fast-growing market, you will find a friendly, caring, and challenging culture. You will be met with opportunities to acquire new skills, learn from others in a multicultural environment, and grow as a person. UpSlide employees have committed to making a positive impact on the world. We obtained B Corp certification in 2022 with strong commitments toward our employees, community, clients, suppliers, and the environment. UpSlide is now 30% owned by employees.
As a B Corp-certified company, we have strong commitments toward our employees, community, clients, suppliers, and the environment. We strive to create an environment where everyone feels welcome. This commitment to diversity and inclusion is applied in our recruitment process and your employee experience once you’ve joined UpSlide.
Head of Growth Marketing in London employer: Upslide
UpSlide is an exceptional employer that prioritises excellence, trust, and happiness at work, creating a vibrant and supportive culture for its employees. With opportunities for professional development and a commitment to employee ownership, you will thrive in a dynamic environment that values your contributions and fosters growth. Located in the bustling cities of New York and London, UpSlide offers a hybrid work model and a generous work-from-home budget, ensuring you have the tools needed to succeed while enjoying a balanced work-life experience.
StudySmarter Expert Advice🤫
We think this is how you could land Head of Growth Marketing in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Upslide and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Upslide are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Upslide on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Upslide. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Head of Growth Marketing in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Upslide. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Upslide:Show us that you’ve done your homework! In your application, briefly mention what you admire about Upslide’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Upslide
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Upslide will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Upslide, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.