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- Tasks: Drive user growth through partnerships and innovative marketing strategies.
- Company: Join UpSkill Universe, a leader in AI-driven skills transformation.
- Benefits: Flexible part-time role with impactful projects and global reach.
- Why this job: Make a difference in the AI landscape while building your career.
- Qualifications: Experience in user acquisition or growth marketing, with a focus on SMBs.
- Other info: Opportunity to work with top brands like Google and TikTok.
The predicted salary is between 36000 - 60000 £ per year.
About UpSkill Universe
UpSkill Universe is a global leader in AI-driven skills transformation and inclusive workforce development. Since 2015, we’ve designed and delivered award-winning digital skills, AI fluency and workforce development programmes for over 650,000 learners worldwide, partnering with organisations including Google, Sky, Walmart, HSBC and TikTok. We design cutting-edge, scalable learning experiences that help enterprise organisations build AI capability, digital confidence and future-ready leadership. Our work sits at the intersection of AI, human performance and business impact. As we continue to expand across the UK, Europe, US, Sub-Saharan Africa and Asia-Pacific, we are hiring a contract based part-time Partnerships & User Acquisition Manager to play a critical role in one of our exciting upcoming projects.
About the Role
We are looking for a part-time contract based (3 months) data-driven User Acquisition and Partnerships Manager to build a scalable growth engine for our AI-focused Learning Experience Platform (LXP). Your primary objective is to drive high volumes of SMB enrolments by leveraging the reach of major membership organisations. Instead of traditional one-to-one sales, you will focus on one-to-many distribution, creating automated and repeatable marketing playbooks that turn partner networks into a consistent stream of new users.
Core Responsibilities
- Scalable Partnership Strategy & UA
- High-Leverage Distribution: Build and manage a "growth-first" pipeline of partners including focusing on those with the largest active SMB memberships.
- The "Growth Playbook": Develop a repeatable onboarding and activation framework for new partners to ensure every signed partnership results in immediate and sustained user traffic.
- Segmented Acquisition: Tailor the LXP value proposition for specific cohorts (e.g., "AI for Accountants" for ICAEW vs. "AI for Tech Scale ups" for Tech Nation) to maximise conversion rates.
- Automated Partner Toolkits: Design and deploy "Plug & Play" marketing assets for partners, including white-label email sequences, social media kits, and webinar templates that require minimal effort from the partner to execute.
- Multi-Channel Campaigns: Coordinate large-scale outreach via:
- Email Marketing: Scheduled blasts through partner-owned databases.
- Social Proof & Engagement: Using LinkedIn, X, and business forums to drive organic viral growth within the SMB community.
- Targeted Digital Advertising: Running performance-based ads to supplement organic partner traffic.
- Launch & Event PR: Orchestrate "earned media" moments around programme updates or tool launches to spike registration numbers.
- Case Study & Testimonial Engine: Systematically capture success stories from SMBs using the LXP to create "Social Proof" assets that lower the friction for new users to sign up.
- Value-First Outreach: Lead "Taster" webinars and digital workshops that provide immediate value, using them as a high-conversion top-of-funnel entry point to the LXP.
- Conversion Rate Optimisation (CRO): Analyse the user journey from partner referral to LXP sign-up, identifying and removing friction points in the registration process.
- Data-Driven Reporting: Track and report on key growth metrics: Cost Per Acquisition (CPA), Partner Activation Rate, and Total Active Users.
- Feedback Loops: Use data to identify which partner types or marketing channels are driving the highest quality users and double down on those segments.
About You
- Growth Mindset: You come from a background in User Acquisition, Growth Marketing, or Partnership Management where "success" is measured by user numbers and scale.
- SMB Expert: You have a deep understanding of the SMB landscape and know how to cut through the noise to reach busy business owners.
- Systems Thinker: You don’t just want to do things once; you want to build a process that allows for 10x growth without 10x the manual effort.
- Digital Native: You are comfortable with marketing automation, CRM tracking, and social media dynamics.
How to Apply
If you are excited about this role and the opportunity to drive change in the AI landscape, we would love to hear from you. Please submit your CV and portfolio on this job posting. For questions, contact talent@upskilluniverse.com
Partnerships & User Acquisition Manager employer: UpSkill Digital Ltd
Contact Detail:
UpSkill Digital Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Partnerships & User Acquisition Manager
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, webinars, or even local meetups. The more you engage, the better your chances of landing that Partnerships & User Acquisition Manager role.
✨Tip Number 2
Show off your skills! Create a personal project or case study that highlights your expertise in user acquisition and partnerships. This will not only demonstrate your capabilities but also give you something tangible to discuss during interviews.
✨Tip Number 3
Be proactive! Don’t just wait for job openings to pop up. Reach out to companies you admire, like UpSkill Universe, and express your interest in potential opportunities. A little initiative can go a long way!
✨Tip Number 4
Utilise our website! When you find a role that excites you, apply directly through our site. It shows you're serious about joining the team and makes it easier for us to spot your application.
We think you need these skills to ace Partnerships & User Acquisition Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience in user acquisition and partnerships. Use keywords from the job description to show that you understand what we're looking for.
Showcase Your Achievements: Don’t just list your responsibilities; share specific achievements that demonstrate your impact in previous roles. Numbers speak volumes, so include metrics where possible!
Craft a Compelling Cover Letter: Your cover letter is your chance to tell us why you're the perfect fit for this role. Be genuine, express your passion for AI and skills transformation, and connect your experience to our mission.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way to ensure your application gets into the right hands and shows us you're serious about joining our team!
How to prepare for a job interview at UpSkill Digital Ltd
✨Know Your Numbers
Make sure you come prepared with data that showcases your previous successes in user acquisition and partnerships. Be ready to discuss specific metrics like Cost Per Acquisition (CPA) and conversion rates, as these will be crucial in demonstrating your impact.
✨Tailor Your Approach
Understand UpSkill Universe's target audience and their unique needs. Prepare examples of how you've successfully segmented audiences in the past, and think about how you can apply that knowledge to create tailored value propositions for different SMB cohorts.
✨Showcase Your Growth Mindset
During the interview, highlight your experience in building scalable processes. Share stories that illustrate your ability to think strategically about growth and how you've implemented systems that allow for efficiency and expansion without increasing manual effort.
✨Engage with Their Mission
Familiarise yourself with UpSkill Universe's mission and recent projects. Be ready to discuss how your skills align with their goals in AI-driven skills transformation and workforce development, and express genuine enthusiasm for contributing to their vision.