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- Tasks: Create engaging SEO-optimised articles that drive traffic and connect with users.
- Company: Join Upscope, a dynamic SaaS team with a people-first culture.
- Benefits: Flexible remote work, competitive pay, and a supportive team environment.
- Why this job: Make an impact in the SaaS world while honing your writing skills.
- Qualifications: 3–5+ years of B2B SaaS content writing experience required.
- Other info: Enjoy a relaxed office vibe in Soho with regular team events.
The predicted salary is between 2000 - 3000 £ per month.
SaaS B2B - Customer Support / Cobrowsing
Location: Remote (UK/Europe timezone preferred). Optional in-person meetings in London.
Role type: Freelance.
Contract length: 2–4 weeks paid trial, followed by an ongoing monthly retainer (approx. 12 months).
Deliverables: 4 SEO‑optimised articles per month (800–1500 words).
Compensation: Payment is structured per completed article during the trial period, transitioning to a monthly retainer after a successful trial.
About the job: We’re Upscope – a small SaaS team based in London and Miami. UserView is our cobrowsing product that helps support and onboarding teams guide users directly on their website. Instead of explaining where to click, teams can show users in real time. We’re building organic acquisition as a growth channel – and we need someone who understands how to make that happen.
Main responsibilities:
- Create SEO-optimised blog posts that drive qualified traffic.
- Have a clear understanding of E.E.A.T. and search intent.
- Can connect content to other blogs, business pages, and demo sign‑ups.
- Have a clear understanding of how SaaS teams support and onboard; and how customer experience teams research, evaluate, and purchase software.
This is not:
- A junior‑level blog writing role.
- A generic copywriter position.
- An SEO content farm setup.
What you’ll do each month:
- Deliver 4 SEO-optimised articles (800–1,500 words).
- Focus on net‑new keyword opportunities.
- Target mid‑ to bottom‑funnel search intent.
- Structure content for ranking, clarity, and conversion.
- Naturally position UserView within real support and onboarding scenarios.
- Suggest internal linking opportunities.
- Suggest new blog opportunities.
About you:
- 3–5+ years writing B2B SaaS content.
- Experience writing about customer support, onboarding, CX, or SaaS tools.
- Can show examples of content that ranks (with context around results).
- Understand buying psychology within support and onboarding teams.
- Comfortable working independently, conducting research, and proposing keyword opportunities.
Company values:
- People First: We put our team at the heart of everything, ensuring well-being comes before the bottom line.
- Purpose-driven Solutions: Our passion guides us. We’re dedicated to crafting genuine solutions, not just chasing revenue.
- Value in Usage: Our products’ real success? How much they’re loved and used by our customers.
- Enjoy the Journey: Here, it’s about the experience, fair rewards, and making every day count.
- Shared Success: Every achievement is a team win. We’re in this journey together.
- Proud Underdogs: Agile, lean, and always with that startup spirit – that’s how we roll.
- Be the Best Version of Yourself: We thrive on mutual respect, continuous growth, and backing each other up.
Our London HQ: Around half of our team works from our London HQ. The office is located in Soho and has a cool, relaxed vibe. There are regular team events and free lunch. Yes, we do have beer on tap.
Freelance SEO Content Writer (B2B SaaS - Customer Support / Cobrowsing) in City of Westminster employer: Upscope
Contact Detail:
Upscope Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Freelance SEO Content Writer (B2B SaaS - Customer Support / Cobrowsing) in City of Westminster
✨Tip Number 1
Network like a pro! Reach out to your connections in the SaaS and content writing space. Let them know you're on the lookout for freelance gigs, and don’t hesitate to ask for referrals. You never know who might have the perfect opportunity just waiting for you!
✨Tip Number 2
Show off your skills! Create a portfolio that highlights your best SEO-optimised articles, especially those related to customer support and onboarding. Make sure to include metrics that demonstrate how your content has driven traffic or conversions. This will make you stand out to potential employers.
✨Tip Number 3
Stay updated with industry trends! Follow relevant blogs, podcasts, and forums to keep your finger on the pulse of B2B SaaS and SEO strategies. This knowledge will not only help you in interviews but also in crafting content that resonates with your audience.
✨Tip Number 4
Apply through our website! We love seeing applications come directly from passionate candidates. Tailor your application to highlight your experience with E.E.A.T. and search intent, and show us how you can connect content to real-world scenarios. Let’s get you on board!
We think you need these skills to ace Freelance SEO Content Writer (B2B SaaS - Customer Support / Cobrowsing) in City of Westminster
Some tips for your application 🫡
Show Your Expertise: Make sure to highlight your experience in writing B2B SaaS content, especially around customer support and onboarding. We want to see examples of your work that not only rank well but also demonstrate your understanding of the industry.
Tailor Your Application: Don’t just send a generic application! Tailor your cover letter and CV to reflect how your skills align with our needs. Mention specific keywords from the job description to show you’ve done your homework.
Be Clear and Concise: When writing your application, keep it clear and to the point. We appreciate well-structured content that’s easy to read, so make sure your application reflects that style!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen on joining our team!
How to prepare for a job interview at Upscope
✨Know Your SEO Inside Out
Make sure you brush up on your SEO knowledge, especially around E.E.A.T. and search intent. Be ready to discuss how you can create content that not only ranks but also drives qualified traffic. Have examples of your past work handy to showcase your expertise.
✨Understand the SaaS Landscape
Familiarise yourself with the B2B SaaS environment, particularly in customer support and onboarding. Be prepared to talk about how these teams operate and how your writing can enhance their processes. Showing that you understand their pain points will set you apart.
✨Bring Ideas to the Table
Think about potential blog topics or keyword opportunities before the interview. Upscope is looking for someone who can suggest new ideas and internal linking strategies. Show them that you’re proactive and can contribute to their content strategy right from the start.
✨Showcase Your Independent Work Style
Since this role involves working independently, be ready to discuss how you manage your time and conduct research. Share examples of how you've successfully worked solo in the past, and highlight your ability to propose and execute content ideas without constant supervision.