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- Tasks: Lead and optimise media buying operations for client campaigns using data-driven insights.
- Company: Uplift is a cutting-edge agency revolutionising global talent search with innovative technology.
- Benefits: Enjoy fully remote work, flexible hours, and the chance to work with top brands.
- Why this job: Join a fast-growing ad tech company and drive impactful advertising strategies with AI and analytics.
- Qualifications: 5+ years in mobile advertising with leadership experience; strong analytical skills required.
- Other info: Candidates from Europe, Cyprus, London, and Israel are encouraged to apply.
The predicted salary is between 48000 - 84000 £ per year.
Uplift is a dynamic agency specializing in global talent search, covering EMEA, LATAM, USA, and APAC. With successful placements in 52 countries, we combine speed and cutting-edge technology to source top executive and mid-senior talent across various functions. Our innovative approach integrates global networks, AI, and advanced recruitment tools. Beyond recruitment, we engage with our audience through our podcast, newsletter, and webinars, ensuring we stay at the forefront of talent acquisition and global HR trends.
Our client is a fast-growing mobile ad tech company specializing in in-app programmatic advertising. Their Demand-Side Platform (DSP) empowers advertisers to efficiently reach their target audience across mobile devices. They work with top brands, agencies, and app developers to drive measurable growth.
We are seeking a Head of Media Buying with a strong data science focus to lead and scale our advertising operations team. This role is perfect for a strategic and technical leader who can combine ad tech expertise, data analytics, and operational efficiency to drive performance for client campaigns.
You will oversee the execution and optimization of performance-based advertising while integrating machine learning and predictive analytics to enhance decision-making, efficiency, and ROI. The role is fully remote. We are looking for candidates from Europe, Cyprus, London, and Israel.
Key Responsibilities
- Lead & develop the Product Ops team, ensuring efficient execution of client campaigns.
- Optimize campaign performance using data-driven insights, machine learning models, and automation.
- Drive innovation by integrating AI and automation tools to improve ad delivery and revenue efficiency.
- Monitor & mitigate risks related to ad fraud, invalid traffic, and compliance (GDPR, CCPA).
- Collaborate cross-functionally with sales, marketing, and product teams to align AdOps with business objectives.
- Develop and maintain training materials and knowledge collateral to enhance team capabilities.
Qualifications
- 5+ years of experience in mobile advertising, programmatic, or ad tech, with 2+ years in a leadership role.
- Deep knowledge of ad platforms, RTB, and programmatic trading.
- Proven experience managing high-budget ad campaigns with a strong focus on ROI and revenue growth.
- Strong leadership, problem-solving, and strategic thinking abilities.
Preferred Qualifications
- Experience in mobile advertising, gaming, or e-commerce industries.
- Background in automating ad operations using AI-driven tools.
- Strong analytical and data science skills (Python, SQL, machine learning, predictive modeling).
Head of Media Buying employer: Uplift People Consulting
Contact Detail:
Uplift People Consulting Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Media Buying
✨Tip Number 1
Familiarise yourself with the latest trends in mobile advertising and programmatic buying. Understanding the nuances of these areas will not only help you during interviews but also demonstrate your passion and commitment to the field.
✨Tip Number 2
Network with professionals in the ad tech industry, especially those who have experience in leadership roles. Engaging with them can provide valuable insights and potentially lead to referrals that could boost your application.
✨Tip Number 3
Showcase your analytical skills by discussing specific projects where you've successfully used data science to optimise ad campaigns. Be prepared to explain your thought process and the impact of your decisions on ROI.
✨Tip Number 4
Stay updated on compliance regulations like GDPR and CCPA, as they are crucial in the ad tech space. Being knowledgeable about these can set you apart as a candidate who understands the importance of ethical advertising practices.
We think you need these skills to ace Head of Media Buying
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in mobile advertising and programmatic trading. Emphasise any leadership roles you've held and specific achievements related to campaign performance and ROI.
Craft a Compelling Cover Letter: In your cover letter, express your passion for ad tech and data analytics. Discuss how your background aligns with the responsibilities of the Head of Media Buying role and mention any innovative strategies you've implemented in past positions.
Showcase Your Technical Skills: Clearly outline your technical skills, especially in data science and machine learning. Provide examples of how you've used these skills to optimise campaigns or improve operational efficiency in previous roles.
Highlight Leadership Experience: Since this role requires strong leadership abilities, include specific examples of how you've led teams or projects. Discuss your approach to developing team capabilities and driving innovation within your previous organisations.
How to prepare for a job interview at Uplift People Consulting
✨Showcase Your Data Science Skills
Since the role requires a strong data science focus, be prepared to discuss your experience with data analytics, machine learning, and predictive modelling. Bring examples of how you've used these skills to optimise ad campaigns and drive ROI.
✨Demonstrate Leadership Experience
Highlight your leadership experience in previous roles, especially in managing teams and driving performance. Be ready to share specific instances where you successfully led a team to achieve campaign goals or improved operational efficiency.
✨Understand the Ad Tech Landscape
Familiarise yourself with the latest trends in mobile advertising and programmatic trading. Being knowledgeable about ad platforms and real-time bidding (RTB) will show that you are well-prepared and passionate about the industry.
✨Prepare for Cross-Functional Collaboration Questions
As the role involves collaborating with sales, marketing, and product teams, think of examples where you've successfully worked across departments. Be ready to discuss how you align advertising operations with broader business objectives.
