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- Tasks: Drive growth through data-driven campaigns across Google, Meta, and TikTok.
- Company: Join Brand Hackers, a dynamic team of marketing pros with a solid reputation.
- Benefits: Enjoy remote work, flexible hours, and a competitive salary of £37-56k pro-rata.
- Why this job: Be part of an innovative team that values creativity and collaboration in a fast-paced environment.
- Qualifications: Proven success in growth management, excellent analytical and communication skills required.
- Other info: Contract role with the opportunity to work with over 200 brands.
The predicted salary is between 37000 - 56000 £ per year.
Performance Marketing Manager | Brand Hackers
£37-56k pro-rata for day-rates
We build experienced, dynamic, and fractional teams that fit in like puzzle pieces – providing just the right knowledge and energy at the right time. We’re not your typical agency or a one-man show; we\’re a team of passionate professionals who eat, sleep, and breathe branding and marketing.
Our diverse team of experts covers all marketing mix elements, from performance and social media to web development and beyond. With over 200 brands under our belt, our Brand Hackers have a treasure trove of shared experiences. This wealth of knowledge fuels our creativity and gives us the edge.
We’re 4 years old and have grown from just 2 of us to 24 full-time people, along with an extended family of freelancers we work with regularly. We have some case studies we’re really proud of and a solid reputation (even if we say so ourselves).
The Role: Performance Marketing Manager
You’ll primarily focus on driving growth through data-driven campaigns and customer acquisition across Google, Meta, and potentially other paid channels.
The ideal candidate has excellent understanding of digital channels, is an excellent communicator, and understands how paid marketing fits into the wider marketing mix.
Responsibilities:
- End-to-end campaign ownership: Take full ownership of campaign planning, execution, and performance analysis to drive growth for primarily DTC brands across platforms such as Google, Meta, and TikTok.
- Data-driven decision making: Use insights from performance metrics and dashboards to inform strategies, optimize campaigns, and identify opportunities for innovation and improvement.
- Collaboration & stakeholder management: Work closely with cross-functional teams, including Brand Founders and internal teams, to align campaign objectives and deliver impactful results.
- Innovation & Testing: Develop and implement testing plans to refine strategies and keep campaigns forward-thinking and effective.
- Account management: Develop and maintain strong client relationships by consistently delivering results and providing strategic growth advice.
Experience/Skills:
- Proven success in growth management, especially for DTC brands, focusing on customer acquisition and revenue growth.
- Excellent analytical skills with the ability to use data to optimize performance and inform strategic decisions.
- Exceptional communication skills to build and maintain client relationships.
- Hands-on experience with Google Analytics, Meta Ads Manager, and tracking software.
- Knowledge of SEO techniques and A/B testing to optimize campaign funnels and customer journeys.
- Experience managing and mentoring teams, focusing on development and performance improvement (preferred).
- Background working in fast-paced startup or agency environments (a plus).
What we offer:
This is a contract, freelance role, remote, starting ASAP. All team members are required to be available in London at least once every two weeks.
Offers depend on location and experience; our salary brackets encompass a range, and offers will be made within that range.
Benefits include:
- Full Up World Membership
Salary: £37-56k paid pro-rata
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Performance Marketing Manager Freelance (1-3 days per week) Growth & Performance · employer: Up World
Contact Detail:
Up World Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Performance Marketing Manager Freelance (1-3 days per week) Growth & Performance ·
✨Tip Number 1
Familiarise yourself with the latest trends in performance marketing, especially for DTC brands. This will not only help you understand the landscape but also allow you to speak confidently about innovative strategies during your discussions with us.
✨Tip Number 2
Network with professionals in the industry, particularly those who have experience in performance marketing. Engaging with others can provide insights and potentially lead to referrals that could strengthen your application.
✨Tip Number 3
Prepare to discuss specific case studies or examples of successful campaigns you've managed. Being able to articulate your past successes will demonstrate your capability and fit for the role.
✨Tip Number 4
Showcase your analytical skills by being ready to discuss how you've used data to drive decisions in previous roles. We value data-driven decision-making, so highlighting this aspect will make you stand out.
We think you need these skills to ace Performance Marketing Manager Freelance (1-3 days per week) Growth & Performance ·
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in performance marketing, particularly with DTC brands. Emphasise your analytical skills and any hands-on experience with tools like Google Analytics and Meta Ads Manager.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for performance marketing and your understanding of how it fits into the wider marketing mix. Mention specific campaigns you've worked on and the results achieved.
Showcase Your Analytical Skills: In your application, provide examples of how you've used data to drive decision-making and optimise campaigns. Highlight any innovative strategies you've implemented that led to growth.
Prepare for Potential Interviews: Be ready to discuss your previous experiences in detail, especially regarding campaign ownership and client management. Think of examples that demonstrate your communication skills and ability to collaborate with cross-functional teams.
How to prepare for a job interview at Up World
✨Showcase Your Data-Driven Mindset
Since the role focuses on driving growth through data-driven campaigns, be prepared to discuss specific examples of how you've used data to inform your marketing strategies. Highlight any tools or metrics you've utilised to optimise performance.
✨Demonstrate Your Communication Skills
Exceptional communication is key for this position. Practice articulating your thoughts clearly and concisely. Be ready to explain complex marketing concepts in simple terms, as you'll need to collaborate with various stakeholders.
✨Prepare for Scenario-Based Questions
Expect questions that assess your problem-solving abilities. Prepare scenarios where you had to innovate or test new strategies in your previous roles. This will showcase your ability to think on your feet and adapt to changing circumstances.
✨Familiarise Yourself with Their Work
Research Brand Hackers and their case studies. Understanding their approach and the brands they work with will allow you to tailor your responses and demonstrate genuine interest in their work during the interview.
