At a Glance
- Tasks: Create and manage engaging content across social media platforms to inspire offline experiences.
- Company: Join Unplugged, a mission-driven company focused on helping people disconnect from tech.
- Benefits: Enjoy free cabin stays, flexible work arrangements, and a competitive salary.
- Other info: Work in a small, dynamic team where your ideas truly matter.
- Why this job: Be part of a creative team making a positive impact on people's lives through storytelling.
- Qualifications: Strong storytelling skills and experience with social media content creation.
The predicted salary is between 36000 - 60000 £ per year.
We’re Unplugged, and we’re on a mission to help busy people switch off from the noise of modern life. Our off‑grid cabins across the UK invite guests to disconnect from tech, reconnect with themselves, and recharge offline. No Wi‑Fi, no notifications, no doomscrolling. Just three days of real rest.
We’ve grown to 50 cabins with an 85%+ occupancy, set to double this number in 2026, plus already have an audience of over 250K on social media channels. Now we’re looking for a creative powerhouse to help us tell our story and OWN the growth of our online presence (in a valuable and meaningful way). We’re looking for someone who is plugged into content and social media, but wants to use platforms for change and positive storytelling to make our digital landscape a little greener. We want you to love the art of storytelling and brand building to inspire people everywhere to spend less time on their devices.
What You’ll Be Owning
This isn’t just about making content, it’s about owning the whole show (with support from the Head of Marketing). You’ll manage Unplugged’s presence across Instagram, TikTok, and LinkedIn — what we put out, how it looks, when it lands, and how people engage with it. From a thoughtful carousel announcing a new cabin to a big influencer content drop or behind‑the‑scenes cabin shoot—you’ll be across every detail.
You’re equal parts creative producer, storyteller, and executor — the kind of person who can turn a spark of an idea into a live post with quick turnaround. You bring great energy, a meticulous eye, and a bias toward action.
We’re a small team punching way above our weight. And so, we’re looking for someone who’s been in the viral trenches, has made content go big, and now wants to channel that energy into a brand that’s genuinely doing something good for the world.
We’ve experimented with freelancers and formats, and now we’re ready for a single creative owner to bring consistency, taste, and momentum to our social presence.
More specifically, you will:
- Own the full social machine. You’ll plan, produce, and post content across Instagram, TikTok, and LinkedIn, balancing scheduled storytelling with in‑the‑moment ideas.
- Create, produce, edit. You’re hands‑on with content—from ideation to scripting, even shooting, and editing. You’ll manage freelance editors and creators when needed but can just as easily make it yourself.
- Work with creators and partners. Working with our Influencers and Partnerships Manager, you’ll help guide what content you need and make sure we’re getting the best content out of our partnerships.
- Keep the brand alive online. You’ll learn Unplugged’s tone of voice and bring it to life across every post, caption, and comment.
- Bring campaigns to life. You’ll work with our marketing team and creative agency to produce scroll‑stopping, shareable campaigns that drive both brand love and bookings.
- Measure, learn, repeat. You’ll track engagement, growth, and content performance, testing new formats and feeding those insights back into the next round.
- Get out in the wild. You’ll stay at cabins, join the operations team for cabin set‑ups and get out in the wild to record content.
- Test and learn. There’s no such thing as failure, just lessons. You will test new things, monitor performance and learn from them.
Success in this role is a steady stream of people saying, “I saw Unplugged on TikTok, and I want to go.” Our goal is to use social media to help get more people off social media. We want to make high‑quality content that really inspires people to get offline and spend time in nature, with the people they love, and with themselves. The ideal candidate is motivated by this mission as much as by the creative work itself.
Also
- Consistent, high‑quality content output across all channels
- Rising engagement rate and audience growth
- Strong creator collaborations that feel natural and on‑brand
What We’re Looking For
- A storyteller first and foremost. You can craft a narrative in one caption, one frame, or one campaign. You love words, and growing brands with your content.
- A content all‑rounder. You’ve done both short‑form and long‑form content.
- Social native. You live and breathe social. You know Instagram, TikTok, and LinkedIn inside out.
- Fast and flexible. You can juggle a content calendar and jump on a trend when something viral hits.
- Hands‑on doer. You don’t wait for a brief — you see a story worth telling and make it happen. You are an executor!
- Hospitality, health, or lifestyle brand experience is a bonus (you get what it means to make a brand feel human and inviting).
Salary: up to £50,000 DOE
Logistics: Monday & Friday in London office
What else?
- Free Unplugged cabin stays throughout the year
- WeWork All Access membership (hybrid means flexible, not lonely)
- Small, ambitious team where your ideas shape the brand
Social & Content Manager - Unplugged in London employer: Up World
At Unplugged, we pride ourselves on being an exceptional employer that champions creativity and meaningful storytelling. Our vibrant work culture fosters collaboration within a small, ambitious team, where your ideas can truly shape the brand. With unique benefits like free cabin stays and a flexible hybrid working model, we offer not just a job, but a chance to contribute to a mission that encourages people to disconnect from technology and reconnect with nature.
StudySmarter Expert Advice🤫
We think this is how you could land Social & Content Manager - Unplugged in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Up World and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Up World are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Up World on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Up World. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Social & Content Manager - Unplugged in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Up World. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Up World:Show us that you’ve done your homework! In your application, briefly mention what you admire about Up World’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Up World
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Up World will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Up World, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
