At a Glance
- Tasks: Drive brand growth through innovative marketing strategies and impactful campaigns.
- Company: A London-based food business specialising in Mediterranean products with a rich heritage.
- Benefits: Competitive salary, hands-on experience, and the chance to make a real impact.
- Other info: Fast-paced environment with opportunities for personal and professional growth.
- Why this job: Join a passionate team and help shape the future of Mediterranean food brands.
- Qualifications: 3-5 years in FMCG or food marketing with a flair for creativity and strategy.
The predicted salary is between 38000 - 42000 € per year.
Our client is a London-born food business specialising in Greek and Mediterranean products, with roots dating back to a market stall in the early 1990s. Over the years, they have grown into a trusted name across a wide range of categories including premium olives and olive oils, meze, speciality ingredients, and dairy products. They pride themselves on building long-term, sustainable relationships with their producers - many of whom they have partnered with since the beginning. This allows them to deliver quality and authenticity that mass production methods often cannot match.
We are looking for a commercially minded Brand Marketing Executive to help drive the growth of their portfolio of Mediterranean food brands. This is an exciting opportunity for a 360° FMCG marketer who enjoys combining strategic thinking with hands‐on execution. You will partner closely with the Marketing Manager and cross‐functional teams across the business to develop impactful campaigns, bring new products to market, and ensure our brands continue to stand out in a competitive food landscape. This role would suit someone with 3 to 5 years of experience in FMCG or food marketing who brings ideas, commercial awareness, and a passion for food.
Key Responsibilities- Brand Strategy & Development: Partner with the Marketing Manager to develop and execute brand strategies that support business growth and strengthen brand positioning within the Mediterranean food category. Contribute ideas and insights that shape how our brands show up across retail, digital, and consumer touchpoints.
- Campaigns & Digital Marketing: Help drive brand visibility through digital campaigns, social media content, and influencer collaborations. Own the execution of social media activity and support the development of engaging brand‐led content.
- Product Launches & Innovation: Play a key role in bringing new products to market. Support packaging development, product storytelling, and launch plans to ensure strong impact across retail and marketing channels.
- Market & Consumer Insights: Monitor consumer trends, competitor activity, and category developments within the FMCG and Mediterranean food sectors. Translate insights into actionable marketing ideas that support brand growth.
- Cross-Functional Collaboration: Work closely with internal teams including sales, product development (NPD), and external creative partners to ensure marketing initiatives are delivered effectively and consistently across all channels.
- Promotions & Events: Plan and coordinate promotional activity, brand activations, trade events, and partnerships that build awareness and drive trials both online and offline.
- Performance & Reporting: Track marketing performance across campaigns and initiatives, analyzing results and sharing insights that help improve future marketing activity.
- 3–5 years' marketing experience, ideally within FMCG, food, or consumer brands.
- Experience delivering brand‐led marketing activity across multiple channels.
- Strong understanding of consumer behaviour, retail environments, and FMCG brand building.
- Proven experience working with social media, content creation, and campaign execution.
- Experience supporting or delivering product launches.
- Commercially aware with the ability to translate insights into marketing ideas.
- Comfortable working in a hands‐on, fast‐paced environment.
- Excellent organisational skills and strong attention to detail.
- Confident communicator who enjoys collaborating across teams.
- A passion for food and Mediterranean cuisine.
- A marketer who brings initiative, ideas, and a point of view.
- Comfortable balancing strategy with hands‐on delivery.
- Enjoy working in a growing business where marketing has real impact.
- Have the drive to help build brands and impact commercial growth.
Leyton (London) - office based role £38,000 - £42,000 DOE
Brand Marketing Executive - FMCG brand in London employer: Up World
Join a dynamic London-born food business that champions quality and authenticity in Mediterranean cuisine. As a Brand Marketing Executive, you'll thrive in a collaborative environment that values creativity and strategic thinking, while enjoying opportunities for professional growth and development. With a strong focus on building sustainable relationships and impactful marketing campaigns, this role offers a unique chance to make a meaningful contribution to a trusted brand in the FMCG sector.
StudySmarter Expert Advice🤫
We think this is how you could land Brand Marketing Executive - FMCG brand in London
✨Tip Number 1
Network like a pro! Get out there and connect with people in the FMCG and food marketing space. Attend industry events, join relevant online groups, and don’t be shy about reaching out to folks on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your passion for Mediterranean cuisine! When you get the chance to chat with potential employers, share your love for their products and how you can contribute to their brand story. Authentic enthusiasm can set you apart from other candidates.
✨Tip Number 3
Prepare for interviews by researching the company’s recent campaigns and product launches. Bring fresh ideas to the table that align with their brand strategy. This shows you’re not just interested in the role, but you’re also ready to hit the ground running!
✨Tip Number 4
Don’t forget to apply through our website! We’ve got loads of resources to help you ace your application and connect with the right opportunities. Plus, it’s a great way to show you’re serious about joining the team!
We think you need these skills to ace Brand Marketing Executive - FMCG brand in London
Some tips for your application 🫡
Show Your Passion for Food:When you're writing your application, let your love for Mediterranean cuisine shine through! Share any personal experiences or insights that connect you to the food industry. We want to see that you’re not just a marketer, but someone who genuinely cares about the products.
Tailor Your Experience:Make sure to highlight your 3-5 years of experience in FMCG or food marketing. Use specific examples from your past roles that demonstrate your skills in brand strategy, digital marketing, and product launches. We’re looking for how you can bring your unique expertise to our team!
Be Creative with Campaign Ideas:Don’t hold back on sharing your innovative ideas for campaigns! Think about how you would approach brand visibility and consumer engagement. We love fresh perspectives, so let us know how you’d make our brands stand out in a competitive landscape.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures it gets into the right hands. Plus, it shows you’re keen on joining our team at StudySmarter!
How to prepare for a job interview at Up World
✨Know Your Mediterranean Flavours
Before the interview, brush up on the brand's product range and their unique selling points. Familiarise yourself with Mediterranean cuisine and how it influences their marketing strategies. This will show your genuine interest and help you connect your experience to their needs.
✨Showcase Your Campaign Successes
Prepare specific examples of past campaigns you've worked on, especially those in FMCG or food marketing. Highlight your role, the strategies you implemented, and the results achieved. This will demonstrate your hands-on experience and ability to drive brand visibility.
✨Understand Consumer Insights
Be ready to discuss how you've used consumer insights to shape marketing strategies in the past. Think about trends you've noticed and how they could apply to the Mediterranean food sector. This shows your analytical skills and commercial awareness.
✨Collaborative Spirit is Key
Since this role involves cross-functional collaboration, prepare to talk about your experience working with different teams. Share examples of how you’ve successfully partnered with sales, product development, or creative teams to deliver impactful marketing initiatives.
