Head Of Marketing in England

Our clients are leading UK & European events company specialising in large-scale music and destination experiences.
From sell-out club nights to multi-day festivals in iconic overseas locations.
Independent, founder-led, and currently generating £3.5–4m in revenue, they\’re entering a major scale-up phase with bold plans for the next few years.
They\’re now looking for a
Head of Marketing
to build the strategic and operational engine that takes them to the next level.
The Role
This is a defining leadership role where you\’ll own the marketing strategy for the full events portfolio – particularly the 12-month campaigns for high-ticket destination experiences.
You\’ll bring structure, clarity and senior direction to a committed marketing function and directly manage
two Marketing Managers
(one creative/content-focused, one generalist).
Your job is to elevate their work, sharpen processes, and create a unified, data-led approach that drives consistent, high-value ticket sales.
It\’s a hybrid role: part strategic leader, part hands-on operator.
One day you\’ll be setting direction with the senior team; the next you\’ll be improving a CRM journey, reviewing paid creative, or troubleshooting a conversion drop-off.
Your mission:
turn huge audience passion into predictable, scalable revenue.
What you\’ll own:
Full marketing strategy & planning across all events, with the support and input of the marketing team.
12-month campaign leadership for the flagship destination shows.
Performance marketing & paid media, working with external ads partner.
CRM & lifecycle strategy, including segmentation, journeys, rebooking and loyalty.
Audience insights, positioning & messaging across multiple markets.
Website performance & conversion, with tech partners.
Clear data, reporting & forecasting for the senior team.
Brand, storytelling & content direction across all channels.
Team leadership: line-managing and developing two Marketing Managers.
Who you are:
Senior marketer, ideally with experience in live events, festivals, music, travel, hospitality, entertainment or a high-growth B2C brand.
Proven track record owning revenue/lead targets and helping scale a business from ~£4–5m towards £10m+
Deep knowledge of paid digital, CRM/lifecycle marketing and funnel optimisation.
Comfortable running long, multi-phase campaigns (6–12 months).
Highly data-literate and commercially sharp.
Strong project manager with exceptional attention to detail.
Hands-on and adaptable; thrives in founder-led environments where you help build structure as you go.
A natural people leader: supportive, clear, organised and energising.
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Salary:
£60,000 – £70,000 DOE
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Logistics:
Shoreditch office (2 days a week WFH)
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