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For Companies At a Glance
- Tasks: Run engaging events and webinars, managing logistics and creating compelling content.
- Company: Join Unum, a leading employee benefits provider with a mission to create happy workplaces.
- Benefits: Generous bonus, healthcare plan, pension scheme, and 27 days holiday.
- Why this job: Make a real impact by delivering high-quality events and building strong relationships.
- Qualifications: Experience in B2B marketing events, CRM tools, and excellent communication skills.
- Other info: Hybrid role with opportunities for professional growth and continuous improvement.
The predicted salary is between 36000 - 60000 £ per year.
We’re a specialist employee benefits provider, striving to create healthy, happy workplaces. As part of the international Unum Group, we’re on a collective mission to help the working world thrive.
The role
As a Senior Events Marketing Executive, you’ll help deliver Unum UK’s marketing strategy by running engaging events and webinars for prospects and customers. You’ll support our presence at industry events and lead internal sessions for clients and advisers, helping to build strong relationships and achieve real results.
Key Responsibilities:
- Manage Unum’s presence at industry events and deliver high quality client and adviser events, working with suppliers and internal teams to ensure smooth, on brand execution.
- Create on brand event materials and brief speakers, shaping content and presentations to reflect product priorities, brand themes and customer insights.
- Use Salesforce and data insights to track leads, measure performance and improve event outcomes and ROI, maintaining accurate reporting and contributing to continuous optimisation.
Key Skills:
- Proven experience planning, coordinating and delivering high quality B2B marketing events and webinars, managing end to end logistics, timelines and third party suppliers.
- Skilled in creating compelling event content, briefing speakers and ensuring clear, on brand messaging, while integrating events into wider multi channel marketing activity (email, social, web, CRM).
- Experienced in using Salesforce (or similar CRM) for lead tracking, reporting and measuring event effectiveness, with a strong performance mindset to define KPIs, measure outcomes and optimise ROI.
- A confident collaborator who works effectively with internal teams, external suppliers and cross functional stakeholders, supported by excellent written and verbal communication skills to turn insights into clear actions.
- Highly organised, proactive and comfortable testing ideas, adopting new tools and driving continuous improvement.
The successful candidate can expect:
- Generous Bonus
- Healthcare Cash plan Level 1 Funded
- DC pension scheme
- Life, medical and income Insurance
- Access to remote GP, nutrition coaching, personal training, unlimited mental health support and medical 2nd opinion
- 27 days holiday with the option to buy and sell holiday up to 5 days
Senior Marketing Executive - Events in Dorking employer: Unum
Contact Detail:
Unum Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Marketing Executive - Events in Dorking
✨Tip Number 1
Network like a pro! Attend industry events and webinars, not just as a participant but as someone looking to connect. We can’t stress enough how important it is to build relationships; you never know who might help you land that dream job.
✨Tip Number 2
Show off your skills! If you’ve got experience in planning and executing events, create a portfolio showcasing your best work. We recommend bringing this along to interviews or sharing it with potential employers to really stand out.
✨Tip Number 3
Be proactive! Don’t wait for job openings to pop up. Reach out to companies you admire, like us at Unum, and express your interest in working with them. A well-timed email can open doors you didn’t even know existed.
✨Tip Number 4
Utilise social media! Platforms like LinkedIn are goldmines for job seekers. Engage with content related to events and marketing, and don’t hesitate to share your insights. We love seeing passionate individuals who are active in their field!
We think you need these skills to ace Senior Marketing Executive - Events in Dorking
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Senior Marketing Executive - Events role. Highlight your experience with B2B marketing events and any relevant skills that match the job description. We want to see how you can bring value to our team!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about events marketing and how your background aligns with our mission at Unum. Keep it engaging and personal – we love a good story!
Showcase Your Achievements: When detailing your experience, focus on specific achievements and metrics. Did you increase event attendance or improve ROI? We want to know how you've made an impact in your previous roles, so don’t hold back!
Apply Through Our Website: We encourage you to apply directly through our website for the best chance of getting noticed. It’s super easy, and you’ll be able to see all the details about the role and our company culture. Let’s get started on this journey together!
How to prepare for a job interview at Unum
✨Know Your Events Inside Out
Before the interview, make sure you research Unum's recent events and webinars. Understand their themes, target audience, and how they align with the company's marketing strategy. This will show your genuine interest and help you discuss how you can contribute to their future events.
✨Showcase Your B2B Experience
Be ready to share specific examples of high-quality B2B events you've planned and executed. Highlight your role in managing logistics, timelines, and third-party suppliers. This will demonstrate your hands-on experience and ability to deliver results in a similar environment.
✨Demonstrate Data Savvy
Since the role involves using Salesforce for tracking leads and measuring performance, be prepared to discuss your experience with CRM systems. Share how you've used data insights to optimise event outcomes and ROI in past roles, showcasing your analytical skills.
✨Emphasise Collaboration Skills
Unum values confident collaborators, so think of examples where you've worked effectively with internal teams and external suppliers. Discuss how you communicate insights and turn them into actionable plans, as this will highlight your teamwork and communication abilities.
