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- Tasks: Create engaging digital campaigns and nurture journeys to connect with brokers and customers.
- Company: Join Unum, a leading employee benefits provider focused on healthy workplaces.
- Benefits: Generous bonus, healthcare plan, remote GP access, and 27 days holiday.
- Why this job: Make a real impact in marketing while enhancing customer experiences and engagement.
- Qualifications: Strong communication skills and familiarity with digital marketing tools required.
- Other info: Hybrid role with opportunities for professional growth and collaboration.
The predicted salary is between 36000 - 60000 £ per year.
We’re a specialist employee benefits provider, striving to create healthy, happy workplaces. As part of the international Unum Group, we’re on a collective mission to help the working world thrive.
The role
As a Digital Engagement Executive, you’ll help deliver targeted marketing campaigns that support our teams by reaching the right brokers and customers at the right time. You’ll use digital tools to send personalised messages, create simple contact plans, and support online journeys that encourage more people to use Unum UK’s digital platforms. Your work will help improve engagement, build stronger relationships, and make it easier for customers to get the support they need.
Key Responsibilities:
- Help create automated nurture journeys and contact plans that help attract, retain, and engage brokers and customers.
- Deliver personalised digital campaigns across email, social and other channels to support ABM goals.
- Track performance, spot trends, and adjust tactics to improve engagement and conversions.
- Share clear insights and ideas to improve results and test new tools to increase efficiency.
- Keep digital content up to date and make improvements that support a better user experience and strong SEO.
Key Skills:
- Strong understanding of segmentation, personalisation and customer journey mapping to support effective targeting and engagement.
- Excellent written and verbal communication skills, with strong attention to detail and organisational capability.
- Familiarity with marketing automation tools and CRM systems, alongside competence in digital analytics platforms such as Google Analytics 4 to track performance, interpret trends and provide clear, insight‑led recommendations.
- Proactive, curious and comfortable adopting new tools, testing ideas and continuously improving marketing effectiveness.
- Confident collaborating with internal stakeholders, external suppliers and cross‑functional teams.
The successful candidate can expect: Generous Bonus, Healthcare Cash plan Level 1 Funded, DC pension scheme, Life, medical and income Insurance, Access to remote GP, nutrition coaching, personal training, unlimited mental health support and medical 2nd opinion, 27 days holiday with the option to buy and sell holiday up to 5 days.
Digital Engagement Executive in Dorking employer: Unum
Contact Detail:
Unum Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Engagement Executive in Dorking
✨Tip Number 1
Network like a pro! Reach out to current employees on LinkedIn or attend industry events. A friendly chat can give us insights into the company culture and might just get your foot in the door.
✨Tip Number 2
Show off your skills! Prepare a portfolio or case studies that highlight your digital marketing successes. We love seeing real examples of how you've engaged customers and improved campaigns.
✨Tip Number 3
Be ready for the interview! Research Unum and our mission. Think about how your experience aligns with our goals in digital engagement. We want to see your passion for creating healthy, happy workplaces!
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows us you’re genuinely interested in joining our team at Unum.
We think you need these skills to ace Digital Engagement Executive in Dorking
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Digital Engagement Executive role. Highlight your experience with digital campaigns, personalisation, and customer engagement to show us you’re the perfect fit!
Show Off Your Skills: Don’t hold back on showcasing your skills in segmentation and customer journey mapping. We want to see how you can use these to create effective marketing strategies that resonate with our brokers and customers.
Be Clear and Concise: When writing your application, keep it clear and to the point. Use bullet points where possible to make it easy for us to see your key achievements and how they relate to the role.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates about the process!
How to prepare for a job interview at Unum
✨Know Your Digital Tools
Familiarise yourself with marketing automation tools and CRM systems before the interview. Be ready to discuss how you've used these tools in past roles, especially in relation to segmentation and personalisation.
✨Showcase Your Campaign Success
Prepare specific examples of digital campaigns you've worked on. Highlight your role in creating automated nurture journeys and how you tracked performance to improve engagement. Numbers speak volumes, so if you can, quantify your successes!
✨Understand the Customer Journey
Brush up on customer journey mapping and be prepared to discuss how you would apply this knowledge to enhance user experience at Unum. Think about how you can make it easier for customers to engage with digital platforms.
✨Be Proactive and Curious
Demonstrate your proactive nature by discussing any new tools or strategies you've tested in previous roles. Show that you're not just comfortable with change but excited about it, and ready to bring fresh ideas to the table.
