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- Tasks: Analyse digital performance and deliver insights to optimise marketing strategies.
- Company: Join a leading employee benefits provider focused on creating happy workplaces.
- Benefits: Generous bonus, healthcare plan, remote GP access, and 27 days holiday.
- Why this job: Make a real impact in a fast-paced, data-driven environment with growth opportunities.
- Qualifications: Experience in digital analytics and strong communication skills required.
- Other info: Collaborative team culture with a focus on personal development and learning.
The predicted salary is between 36000 - 60000 £ per year.
We’re a specialist employee benefits provider, striving to create healthy, happy workplaces. As part of the international Unum Group, we’re on a collective mission to help the working world thrive.
What will you be doing?
Unum is a leading provider of employee benefits, and we’re growing fast. To support that growth, we’re expanding our marketing capabilities and sharpening our focus on segmentation, personalisation, and customer experience.
If you’re passionate about using insight to develop and deliver highly targeted, personalised marketing activity that achieves real results, you’ll thrive in our fast moving, performance-led environment. We’re looking for people who are curious, adaptable and bring positive energy to their work. If you’re excited by ambitious goals, open to learning quickly and enjoy collaborating with a team that moves at pace, you’ll fit right in.
What will you bring?
We are looking for a Digital Performance Analyst to lead digital performance analysis and reporting across all platforms and customer touchpoints, using digital analytics and CRM data to deliver insights, identify opportunities, and drive data-led decisions that optimise experiences and business outcomes.
Key Responsibilities
- Monitor and analyse performance across all digital platforms (web, email, app, etc.) using tools such as GA4, FullStory, Walnut, Qualtrics, and Power BI.
- Integrate and interpret data from Salesforce CRM to deliver a complete view of customer journeys and digital engagement.
- Develop dashboards and regular performance reports aligned with Marketing Scorecard KPIs, providing actionable insights to stakeholders and highlighting trends, opportunities, and areas for improvement.
- Take ownership of analytics tools, managing their maintenance and implementation (using Google Tag Manager) within digital platforms to ensure journeys are being tracked correctly.
- Champion a data-driven culture within the marketing team and across the wider business.
Skills & Experience
- Strong communication and presentation skills, with the ability to translate complex data into clear, actionable insights.
- Proven ability to educate and upskill stakeholders, fostering collaboration and understanding of digital performance metrics.
- Demonstrable experience in digital analytics or performance analysis.
- Proficiency in tools such as Google Analytics 4 (GA4), Google Tag Manager, FullStory, Walnut, Qualtrics, Power BI, and Salesforce CRM.
If you’re ready to make an impact, grow quickly and be part of something genuinely transformative, we’d love to hear from you.
The Successful Digital Performance Analyst Can Expect
- Generous Bonus
- Healthcare Cash plan Level 1 Funded
- DC pension scheme
- Life, medical and income Insurance
- Access to remote GP, nutrition coaching, personal training, unlimited mental health support and medical 2nd opinion
- 27 days holiday with the option to buy and sell holiday up to 5 days
Digital Performance Analyst in Dorking employer: Unum UK
Contact Detail:
Unum UK Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Performance Analyst in Dorking
✨Tip Number 1
Network like a pro! Reach out to current employees at Unum or in similar roles on LinkedIn. A friendly chat can give you insider info and might even lead to a referral, which is always a bonus!
✨Tip Number 2
Prepare for the interview by diving deep into digital performance metrics. Brush up on tools like GA4 and Power BI, and be ready to discuss how you've used data to drive decisions in past roles. Show them you're not just a numbers person, but someone who can tell a story with data!
✨Tip Number 3
Don’t forget to showcase your soft skills! Unum values communication and collaboration, so think of examples where you've worked well in a team or helped others understand complex data. It’s all about that positive energy!
✨Tip Number 4
Finally, apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re genuinely interested in being part of the Unum family. Let’s get you that Digital Performance Analyst role!
We think you need these skills to ace Digital Performance Analyst in Dorking
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter to highlight your experience with digital analytics and performance analysis. We want to see how your skills align with our mission of creating healthy, happy workplaces!
Showcase Your Tools Proficiency: Mention your experience with tools like GA4, Google Tag Manager, and Power BI. We love seeing candidates who can demonstrate their ability to use these tools effectively to drive data-led decisions.
Communicate Clearly: When writing your application, focus on clear and concise language. We appreciate candidates who can translate complex data into actionable insights, so show us you can do just that!
Apply Through Our Website: Don’t forget to submit your application through our website! It’s the best way for us to receive your details and get you in the running for this exciting role.
How to prepare for a job interview at Unum UK
✨Know Your Tools
Familiarise yourself with the digital analytics tools mentioned in the job description, like GA4 and Power BI. Be ready to discuss how you've used these tools in past roles to drive insights and improve performance.
✨Showcase Your Data Storytelling
Prepare to explain complex data in simple terms. Think of examples where you turned data into actionable insights that led to real results. This will demonstrate your strong communication skills and ability to educate stakeholders.
✨Understand the Company’s Mission
Research Unum's mission to create healthy, happy workplaces. Be prepared to discuss how your role as a Digital Performance Analyst can contribute to this goal, showing that you're aligned with their values and objectives.
✨Be Ready for Scenario Questions
Expect questions that ask how you would handle specific situations, such as optimising a digital campaign based on performance data. Practise articulating your thought process and decision-making skills in these scenarios.
