At a Glance
- Tasks: Lead exciting digital campaigns and engage our community through creative storytelling.
- Company: Join Biotiful, the UK's number 1 Kefir brand with a passionate team.
- Benefits: Enjoy a competitive package, hybrid working, and a vibrant work environment.
- Other info: We celebrate diversity and welcome applicants from all backgrounds.
- Why this job: Make a real impact on gut health while showcasing your digital marketing skills.
- Qualifications: 4+ years in digital marketing, ideally in FMCG or wellness, with hands-on experience.
The predicted salary is between 40000 - 50000 € per year.
City: Hammersmith
Department: Marketing
Location: Hammersmith, ENG, GB, W6 8DA
Contract: Full-Time, Fixed-Term Contract
Contract Duration: Start ASAP, 3-4 month contract
Office-days: Monday, Tuesday, Thursday
Biotiful are responsible for creating and pioneering the Kefir category in the UK, from zero in 2012 to over £100m today, and are the driving force behind Kefir being the fastest growing sub-category within Dairy. Biotiful is the number 1 Kefir brand in the UK and the 6th largest Yogurt brand overall in the UK. With strong momentum, big ambitions, and a passionate team, we’re building something special and looking for a passionate, driven and purpose-led Social Media & Digital Marketing Manager.
At Biotiful Gut Health, we’re on a mission to bring gut health to the nation – and digital is at the heart of how we inspire, educate, and build momentum. In this role, you’ll help us ignite powerful digital campaigns and help more people discover the transformational benefits of kefir. You’ll own our digital brand presence, from paid media to CRM and social storytelling. You’ll craft and activate stand-out campaigns across all key digital touchpoints – turning brand campaigns into cultural moments, sparking conversation, and nurturing our growing community of gut health advocates.
If you’re a bold thinker, digitally fluent, and just reading this has given you butterflies – this could be the perfect fit.
Roles & responsibilities include but are not limited to:
- Lead integrated digital campaigns across paid, owned, and earned channels.
- Manage paid digital media strategy (Meta, TikTok, Google, YouTube) with agency partners.
- Plan and publish social content across Instagram, TikTok, Facebook, and LinkedIn.
- Develop engaging content and influencer collaborations.
- Grow and engage our community through storytelling and UGC.
- Oversee website updates, SEO, and UX improvements.
- Drive CRM and email marketing strategy using segmentation and insights.
- Track performance and optimise campaigns using analytics tools.
What you will need to succeed:
- 4+ years in digital marketing, ideally in FMCG or wellness.
- Strong campaign management and commercial acumen.
- Hands-on experience with Meta Ads, Google Ads, SEO, Klaviyo, and CMS.
- Creative flair with a data-driven mindset.
- Collaborative, organised, and outcome-focused.
- Bonus: a passion for gut health and kefir!
If this sounds like you and you’re ready to make an impact, we’d love to hear from you! At Biotiful, we’re committed to creating an inclusive workplace where everyone feels they belong. We welcome applications from all backgrounds and encourage people to apply even if they don’t meet every requirement listed. If you need reasonable adjustments at any stage of the recruitment process, please let us know - we’re happy to support you.
We can offer a hybrid working model, competitive package and great working environment so if you’re interested, please apply via the link.
Social Media & Digital Marketing Manager (Fixed-term) in London employer: Unternehmensgruppe Theo Müller
At Biotiful Gut Health, we pride ourselves on being a dynamic and innovative employer located in the vibrant area of Hammersmith. Our commitment to fostering a collaborative and inclusive work culture is matched by our dedication to employee growth, offering opportunities for professional development within the fast-paced FMCG sector. Join us and be part of a passionate team that is not only leading the Kefir revolution but also prioritising your well-being with a competitive package and a flexible hybrid working model.
Contact Detail:
Unternehmensgruppe Theo Müller Recruiting Team
StudySmarter Expert Advice🤫
We think this is how you could land Social Media & Digital Marketing Manager (Fixed-term) in London
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your best digital marketing campaigns. This is your chance to shine and demonstrate what you can bring to the table.
✨Tip Number 3
Prepare for interviews by researching the company and its culture. Be ready to discuss how your experience aligns with their mission, especially around gut health and digital marketing strategies.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we love hearing from passionate candidates who are excited about making an impact in the digital space.
We think you need these skills to ace Social Media & Digital Marketing Manager (Fixed-term) in London
Some tips for your application 🫡
Show Your Passion:When you're writing your application, let your enthusiasm for gut health and kefir shine through! We want to see that you’re not just looking for a job, but that you genuinely care about making an impact in this space.
Tailor Your Experience:Make sure to highlight your relevant experience in digital marketing, especially in FMCG or wellness. We love seeing how your past roles have prepared you for this position, so don’t hold back on those details!
Be Creative:This role is all about crafting standout campaigns, so show us your creative flair in your application. Whether it’s through your writing style or the examples you provide, we want to see how you think outside the box!
Apply Through Our Website:Don’t forget to apply via our website! It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity. We can’t wait to hear from you!
How to prepare for a job interview at Unternehmensgruppe Theo Müller
✨Know Your Digital Stuff
Make sure you brush up on your knowledge of digital marketing tools and platforms, especially Meta Ads, Google Ads, and SEO. Be ready to discuss specific campaigns you've managed and the results they achieved. This will show that you’re not just familiar with the tools, but you know how to use them effectively.
✨Show Your Creative Side
Prepare examples of your creative campaigns and how they sparked conversation or engagement. Think about storytelling techniques you've used in social media posts or influencer collaborations. This role is all about igniting powerful digital campaigns, so let your creativity shine!
✨Understand Biotiful's Mission
Familiarise yourself with Biotiful Gut Health and their mission to promote gut health through kefir. Being able to articulate why you're passionate about this mission will resonate well with the interviewers. It shows that you’re not just looking for a job, but you genuinely care about the brand and its impact.
✨Be Data-Driven
Since the role requires a data-driven mindset, be prepared to discuss how you've used analytics to optimise campaigns in the past. Bring examples of how you've tracked performance and made adjustments based on insights. This will demonstrate your ability to blend creativity with analytical thinking.
