At a Glance
- Tasks: Lead category strategy and drive growth for Biotiful's grocery products.
- Company: Join Biotiful, the UK's No.1 Kefir brand on a mission to improve gut health.
- Benefits: Competitive salary, flexible working, and opportunities for professional development.
- Other info: Dynamic role with a chance to influence major retail partnerships.
- Why this job: Shape the future of a fast-growing FMCG brand and make a real impact.
- Qualifications: Commercial mindset with experience in category management and data analysis.
The predicted salary is between 54000 - 66000 £ per year.
Location: Hammersmith, London (3 days per week)
At Biotiful, we're on a mission to improve the nation's gut health. As the UK's No.1 Kefir brand, we're transforming the dairy category with products that are nutritious, innovative and loved by consumers. Our growth has been exceptional, but we're only just getting started.
To support our next phase of growth, we're creating a brand-new Senior Category Manager role. This is an opportunity to join at a pivotal moment, take ownership of our category agenda across the grocery channel, and play a key role in shaping how Biotiful partners with retailers in the years ahead.
If you're commercially minded, thrive in a fast-paced environment, and enjoy turning shopper and consumer insight into action, we'd love to hear from you.
What you'll be doing
Reporting to the Category Director, you'll lead category strategy across Biotiful's grocery customer base, helping retailers unlock growth opportunities while driving the continued success of the Biotiful brand. You'll use data, insight and market understanding to influence decisions, strengthen retailer partnerships and ensure Biotiful remains at the forefront of one of the UK's most exciting FMCG categories.
Key responsibilities include:
- Developing and delivering category strategies that support sales growth and market share gains
- Leading category conversations with grocery retailers, using insights to influence decision making
- Identifying opportunities through analysis of shopper behaviour, consumer trends and market performance
- Delivering compelling recommendations around assortment, merchandising, space and promotional effectiveness
- Translating complex data into clear, actionable stories that drive change
- Partnering closely with Sales, Marketing and Innovation teams to support launches and growth initiatives
- Monitoring market activity, competitor performance and emerging consumer trends
- Helping shape and evolve Biotiful's category capability as the business continues to grow
Why this role is different
This isn't a traditional category role focused on a single customer.
Senior Category Manager - Grocery in London employer: Unternehmensgruppe Theo Müller
Müller Milk & Ingredients is an exceptional employer, offering a dynamic work environment in Glasgow where teamwork and initiative are highly valued. With competitive salaries, generous overtime premiums, and a commitment to employee growth, you will thrive in a supportive culture that prioritises food safety and hygiene while producing high-quality dairy products.
Contact Details:
Unternehmensgruppe Theo Müller Recruitment Team
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