At a Glance
- Tasks: Lead b2b PR campaigns for major clients in the food, drink, and retail sectors.
- Company: Join a supportive mid-sized PR agency with a focus on employee wellbeing and diversity.
- Benefits: Enjoy flexible working, with only one day a week in the office.
- Why this job: Be part of a dynamic team driving impactful PR strategies for well-known brands.
- Qualifications: Experience in a PR agency and a passion for b2b communications are essential.
- Other info: Ideal for a project manager and team leader ready to step up.
The predicted salary is between 43200 - 72000 £ per year.
Are you a trade PR professional that loves working for big name brand clients? This role offers the chance to work on huge household name clients with a focus on b2b PR and communications, leading across big name clients particularly in the beer, wine and spirits sector.
As well as client management, overseeing media relations and campaign delivery, this role offers the chance to drive a growing trade PR offering covering events and on trade activations across the retail and hospitality industry. Working on well known names across food & drink, retail and FMCG, you will be driving the b2b PR function and be the key client strategic lead.
This is a genuinely lovely, mid sized PR agency with around 40 people across consumer, digital, this specialist corporate and b2b PR team. They have a huge focus on employee welfare and wellbeing, with an amazing commitment to D&I at the heart of that. The agency has an open and autocratic culture, ensuring people feel supported to do their best work.
They are specifically looking for a PR Senior Account Director (or strong Account Director ready to step up) with experience of working in a PR agency (doesn’t have to be current but needs agency experience at some stage) and with a passion for b2b PR and experience across food, drink or retail. Experience working with BWS clients or on trade for hospitality would be a real bonus but not essential.
You must be a fantastic project manager and motivational team leader, thriving on getting the best out of others. Most importantly, they are looking for someone who has the balance of wanting to slot in and be a key team player in developing this growing team and wider business. They offer really flexible working (typically only one day a week in the office), operating a very trust focused and grown up environment, needing people who thrive in that culture.
PR Senior Account Director– b2b across retail, FMCG and food & drink – to £60k employer: Untapped Recruitment
Contact Detail:
Untapped Recruitment Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land PR Senior Account Director– b2b across retail, FMCG and food & drink – to £60k
✨Tip Number 1
Network with professionals in the B2B PR space, especially those who have experience with food, drink, or retail sectors. Attend industry events and engage on platforms like LinkedIn to connect with potential colleagues or clients.
✨Tip Number 2
Showcase your project management skills by discussing specific campaigns you've led in previous roles. Be prepared to share examples of how you motivated your team and achieved successful outcomes.
✨Tip Number 3
Familiarise yourself with the latest trends in B2B PR, particularly within the beer, wine, and spirits sector. Being knowledgeable about current market dynamics will help you stand out as a candidate who is genuinely passionate about the industry.
✨Tip Number 4
Demonstrate your understanding of diversity and inclusion initiatives in your conversations. This agency values D&I highly, so showing that you align with their culture will make a positive impression.
We think you need these skills to ace PR Senior Account Director– b2b across retail, FMCG and food & drink – to £60k
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience in trade PR, particularly with big name brands in the food, drink, and retail sectors. Emphasise any relevant agency experience and showcase your project management skills.
Craft a Compelling Cover Letter: In your cover letter, express your passion for b2b PR and detail how your background aligns with the role. Mention specific campaigns or clients you've worked with that relate to the beer, wine, and spirits sector.
Showcase Leadership Skills: Highlight your experience as a team leader and project manager. Provide examples of how you've motivated teams and driven successful campaigns, especially in a PR agency setting.
Demonstrate Cultural Fit: Research the agency's culture and values, particularly their focus on employee welfare and D&I. In your application, convey how you align with these values and how you can contribute to a supportive team environment.
How to prepare for a job interview at Untapped Recruitment
✨Showcase Your B2B PR Passion
Make sure to express your enthusiasm for B2B PR during the interview. Share specific examples of past campaigns you've worked on, especially those related to food, drink, or retail sectors, to demonstrate your expertise and passion for the industry.
✨Highlight Your Project Management Skills
As a Senior Account Director, strong project management skills are crucial. Be prepared to discuss how you've successfully managed multiple projects simultaneously, ensuring timely delivery and client satisfaction. Use metrics or outcomes to illustrate your success.
✨Emphasise Team Leadership Experience
This role requires a motivational team leader. Share experiences where you've led a team, highlighting how you inspired and supported your colleagues to achieve their best work. Discuss any strategies you used to foster collaboration and a positive team environment.
✨Align with Company Culture
Research the agency's culture and values, particularly their focus on employee welfare and D&I. During the interview, align your personal values with theirs and provide examples of how you've contributed to a positive workplace culture in previous roles.