At a Glance
- Tasks: Lead product marketing strategies and create compelling messaging for our innovative mental health solutions.
- Company: Join Unmind, a remote-first company dedicated to improving mental health globally.
- Benefits: Enjoy private medical care, equity options, generous leave, and flexible working arrangements.
- Other info: Embrace a supportive culture that values wellbeing and offers excellent career growth opportunities.
- Why this job: Make a real impact on mental health while collaborating with top brands like Uber and Disney.
- Qualifications: Experience in product marketing, strong communication skills, and a passion for mental health.
The predicted salary is between 65000 - 75000 £ per year.
Location: UK Based, Remote-first (with monthly travel to London)
At Unmind, we're here to create better mental health. We believe mental health should be a source of strength, not struggle – for people, teams, and entire organisations. We combine science, technology, and human care to help companies like Uber, Disney, Major League Baseball, and the NHS improve mental health and drive performance.
Our Values:
- Outpace the rest – Move fast. Deliver excellence.
- Stronger together – We go further, faster, together.
- Client first – We win, when our clients win.
Inclusion & Belonging: We’re building a place where everyone feels seen, heard, and supported – and where difference is celebrated. If you need adjustments during the process, tell us when you apply or email talent@unmind.com.
Learn more about how we hire and our commitment to equity in our Candidate FAQ.
The Role — Senior Product Marketing Manager: We're looking for a Senior Product Marketing Manager to own the end-to-end positioning, go-to-market, and enablement work for our product portfolio. As our first dedicated product marketer, you'll build the relationships, rituals, and frameworks that help bring compelling, consistent messaging to our B2B2C clients. We’re looking for someone who brings educated conviction to positioning decisions, has a point of view, and who shapes the market narrative.
What you'll do:
- Partner closely with Product, Sales, CS, and Marketing leaders to translate product strategy, customer insight, and market context into clear, compelling positioning that serves as the foundation the whole business speaks from.
- Own and evolve differentiated positioning and messaging across our core products, ensuring consistency across sales materials, in-app content, marketing campaigns, and customer communications.
- Build product marketing foundations from the ground up, including the rituals, frameworks, and ways of working that help Product, Sales, CS, and Marketing collaborate effectively.
- Support product launches by creating messaging, FAQs, enablement materials, and launch content that resonate with the market and help teams tell a consistent story.
- Turn customer interviews, win/loss analysis, and competitive tracking into actionable insight that shapes product positioning and informs roadmap conversations.
- Establish product marketing success measures and use performance data, client feedback, and adoption insight to evaluate launches and improve future go-to-market activity.
About You: In the spirit of equity and continuous growth, we invite you to remove education from your CV. Qualifications are not a factor in our decision-making. However, some experience in the following is important for this position:
- A track record of creating differentiated positioning and go-to-market plans for complex products.
- Experience operating as a solo product marketer, creating structure and building product marketing foundations from an early stage.
- Meaningful product marketing experience in B2B2C enterprise SaaS or similarly complex commercial environments.
- Sharp writing and communication skills, with the ability to flex from member communications and in-app copy to sales talk tracks and customer-facing materials.
- Experience turning customer interviews, win/loss analysis, and competitive tracking into insight that influences product roadmaps and product positioning.
- Confidence building trusted relationships across Product, Sales, CS, and Marketing, with the judgement to balance strategic thinking and hands-on delivery.
Tip for candidates: If you’re unsure whether to apply – do. We know great people don't always tick every box.
Life at Unmind: We believe wellbeing and performance go hand-in-hand – and we build our environment to support both.
A few highlights:
- Private medical for you & your family
- Equity in Unmind
- Generous gender-neutral parental leave
- 25 days holiday + birthday + celebration days
- Revive & Thrive Days – company-wide Friday off monthly
- Flexible working + early Friday summers
- Remote-first within the UK, with monthly in-person meet-ups and access to a London co-working space
- Annual learning budget + learning leave
- Free weekly therapy or coaching sessions
- Wellbeing support via WellHub & Bippit
See all benefits on our Careers Page.
Senior Product Marketing Manager in London employer: Unmind
Unmind is an exceptional employer that prioritises employee well-being and innovation in the health tech sector. With a strong focus on flexible working arrangements, generous leave policies, and private medical care, we foster a supportive work culture that encourages professional growth and collaboration. Join us to make a meaningful impact in the realm of AI and healthcare while enjoying the benefits of a dynamic and inclusive team environment.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Product Marketing Manager in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Unmind and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Unmind are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Unmind on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Unmind. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Senior Product Marketing Manager in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Unmind. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Unmind:Show us that you’ve done your homework! In your application, briefly mention what you admire about Unmind’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Unmind
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Unmind will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Unmind, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
