Senior Delegate Sales Executive

Senior Delegate Sales Executive

Full-Time On-site
Unleash Group
  • We are hiring an exceptional seller to convert that momentum into paid participation from the right enterprise buyers
  • This is a full cycle role: you will identify the market, build and progress your own pipeline, close individual and group attendance, and develop accounts that return
  • The opportunity is proven. A recent UNLEASH seller reached target by July and went on to achieve 200% of target for our 2026 event in Paris
  • The result came from a disciplined and repeatable sales system, not from waiting for inbound leads
  • Create, progress and convert a high quality North American delegate pipeline for UNLEASH 2027 in Miami. Put the right senior buyers in the room, grow the value of each account and make performance visible through disciplined execution
  • Map and prioritise target accounts across the US and wider Americas by sector, seniority, relevance and buying potential
  • Work every useful source: CRM history, current marketing leads, LinkedIn, approved data tools, event networks and your own research
  • Reactivate previous attendees and lost opportunities while continually adding net new prospects and accounts
  • Build towards a model in which approximately 80% of your result is self generated rather than dependent on inbound demand
  • Use mobile first calling, personalised email and LinkedIn together to reach senior HR and business leaders
  • Run discovery, connect customer priorities to the programme and community, handle objections and create a credible reason to act
  • Close paid passes, premium experiences and team or loyalty packages within agreed commercial guardrails
  • Multi thread valuable accounts, reach the real decision maker and turn first interest into larger bookings
  • Qualify for role, influence, company fit, reason to attend and credible likelihood of showing up, not registration volume alone
  • Confirm participation, reduce cancellation and no-show risk, and surface customer needs early enough for the event team to act
  • Develop accounts through group growth, repeat attendance, cross event opportunity and referrals
  • Keep HubSpot current with a recorded outcome, a dated next action and clear value for every viable opportunity
  • Maintain a qualified pipeline and credible forecast, identifying risk early rather than explaining it after the event
  • Share objections, source quality, competitive insight and customer feedback with Marketing, Content and the wider event team
  • Represent UNLEASH professionally in customer conversations and onsite at UNLEASH 2027 in Miami and UNLEASH 2027 in Paris

The organisation to work a North American customer day from the UK or Europe and the flexibility to travel internationally for key events

Commercial curiosity and the ability to learn a market and proposition quickly, understand why a customer should care and adapt your message

Proof that you can create your own opportunities through outbound prospecting rather than rely on a queue of warm leads

A quantified record of meeting or exceeding an individual B2B sales target. Be ready to explain the target, your result and your personal contribution

Confidence engaging senior decision makers by phone, email, LinkedIn and video, with strong discovery, objection handling and closing skills

Disciplined CRM use to prioritise work, maintain next steps, manage a cadence and produce a forecast others can trust

Resilience, accountability and coachability. You respond to evidence, maintain standards and recover quickly when an approach does not work

Evidence of growing an account through additional buyers, team packages, repeat business, cross sell or a larger commitment

Direct delegate or conference sales experience is useful, but it is not the only route

You like a clear number, a visible standard and the freedom to decide how best to win within it

You can sustain high quality activity without confusing busyness with progress

Strong candidates may come from B2B media or subscriptions, business intelligence, executive education, memberships, recruitment, professional services, SaaS or another target driven environment with meaningful outbound sellingYou share what works, accept direct coaching and want your performance to be measurable

What we do not require:

  • A particular degree
  • a fixed number of years in delegate sales or a stereotypical sales personality

What we require:

  • Clear evidence that you can prospect, qualify, create urgency, close and manage the work with discipline

This role is unlikely to suit you if you depend on inbound leads, avoid the phone, treat CRM discipline as administration, prioritise easy registrations over the right buyers or want results judged without reference to the work that created them

You enjoy learning what matters to senior customers and making a precise case for action

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Senior Delegate Sales Executive employer: Unleash Group

As a Senior Marketing Manager for our UNLEASH event in Miami, you will join a dynamic and innovative team that values creativity and data-driven strategies. Our company fosters a collaborative work culture, offering ample opportunities for professional growth and development while ensuring a supportive environment that encourages new ideas. With a focus on impactful marketing initiatives and a vibrant location like Miami, we provide a unique platform for you to thrive and make a significant impact in the events industry.

Unleash Group

Contact Details:

Unleash Group Recruitment Team