Media Manager

Hours 09:30-6pm 5 days a week, 3 days in the office You will lead our media strategy, planning and execution across our three titles, with key objectives: Ensure our media strategy supports our wider commercial and editorial objectives Be the company-wide authority on our audience from a data POV Ensure best-in-class delivery of commercial campaigns (from planning to execution), with a consistent focus on optimising results Key Responsibilities Day-to-day media management Own the media process on commercial projects: from brief through to delivery, including creation of media plans, translating the creative into deliverables, activation, optimisation and reporting, with a special emphasis on deep post-campaign reporting and client retention Own the the media activation process across ad platforms including Meta, Google and TikTok, including setting up ads, reporting and optimisation Be client-facing throughout the media phase of a project, presenting media plans, answering questions and sharing reports, as required Present regular monthly and quarterly internal reports on organic and commercial cross-channel performance, with analysis and concise actions Host regular internal meetings with Commercial, Studio and Editorial to discuss recent results and optimise for best-in-class performance Maintain relationships with key platforms and media agencies, staying abreast of industry developments Develop a refined strategic and creative point of view on our commercial offerings and outputs Work cross functionally, ensuring that Editorial and Commercial strategies feed one another Devise innovative organic tactics to help grow and deepen our audience engagement Stay abreast of channel developments, working closely with the Head of Social to continually refine our strategy Liaise with third-party media consultants to bolster our media output Build relationships with key media partners and technology vendors to deliver the best service Skills and Experience Required Skills & Attributes Minimum 3 years experience in a media or publisher environment Proven track record of activating £100k+ media campaigns on time and within budget Experience working across Meta, Google and TikTok ad platforms An understanding of a publisher’s multi-channel approach, which ranges from website, to newsletters, to varying social platforms, to talent campaigns, etc. Excellent knowledge of Google Analytics and campaign evaluation metrics A self-starter, with a bias for action Excellent interpersonal skills, as this role requires working with every team within the business Knowledge of GDPR and newsletter management Experience using Mutual, Supermetrics, Typeform and Lefty (or similar software) is a bonus #J-18808-Ljbffr