Social Media Assistant
Marketing, Brand and Voice
Location
Stoke Campus
Salary
£28,778 to £33,002 Per Annum
Contract
Pro Rata Fixed Term for 12 Months Part Time 22.2 Hours
Release Date
Thursday 22 October 2026
Closing Date
Thursday 05 November 2026
Reference
MBV173-26
About the Role
The University of Staffordshire is seeking a creative Social Media Assistant to join the Marketing, Brand and Voice team on a fixed term basis for 12 months. This role focuses on developing and co-ordinating original multimedia content to strengthen the University's online presence for our targeted audiences. The successful candidate will implement strategic campaigns to promote the University's brand and systematically monitor social media activity to measure impact. You will employ creative strategies, including student-led content and targeted incentives, to foster meaningful online conversations and increase overall engagement. A critical component of the role involves directly supporting student recruitment by enhancing the performance of key platforms such as YouTube, TikTok, and Instagram.
Main Responsibilities
- Planning, creating, and scheduling social media content in line with the University's strategy and values to enhance the growth of the digital portfolio, reputation, and reach.
- Monitoring daily social media activity and playing a pivotal role in measuring the impact of digital communications.
- Actively participating in community engagement by speaking directly to prospective students on dedicated forums, including The Student Room, Campus Connect, and Reddit.
- Supporting ongoing prospect engagement, facilitating digital channel growth, and producing creative multimedia content.
- Aiding university recruitment efforts by focusing on increasing engagement from prospect audiences, specifically by enhancing output across YouTube, TikTok, and Instagram.
- Utilising a diverse digital skillset to creatively grow conversations across social platforms, which may include implementing incentives, developing student-led content, and leveraging platform engagement features.
Contact For Informal Discussion
For further information about the role, please contact Adam Lane, Contact Manager - e: adam.lane@staffs.ac.uk
Further Details
In return for your contributions to the work of our University, you'll be based from one of our industry leading campuses, enjoying a range of benefits exclusive to members of our community and contributing to our vision, value and culture.
Our Commitment to Inclusion
Staffordshire University is committed to promoting and enabling a positive culture where staff, students and visitors are confident to be their authentic selves.
We focus on inclusion as a way to ensure equality of opportunity for all our people and to demonstrate our commitment to Equality, Diversity and Human Rights.
We promote applications from all sections of the community, regardless of background, belief or identity, recognising the benefits a diverse organisation can bring for the University.
We particularly encourage applications from Black, Asian and Minority Ethnic (BAME) people, who are currently under-represented in the University workforce.
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MBV173-26 - Social Media Assistant in Stoke-on-Trent employer: University of Staffordshire Business Engagement
As an Accounts Payable Assistant at our Stoke Campus, you will join a supportive and inclusive work culture that values diversity and encourages professional growth. We offer competitive salaries, comprehensive benefits, and opportunities for career advancement within the financial services sector, making it an excellent place for those seeking meaningful and rewarding employment.
Contact Details:
University of Staffordshire Business Engagement Recruitment Team
