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- Tasks: Lead our social media strategy and engage communities with creative content.
- Company: University of Lincoln, known for its innovative and bold approach.
- Benefits: Competitive salary, full-time role, and a chance to make a real impact.
- Why this job: Shape conversations and build communities that resonate with future students.
- Qualifications: Experience in managing social media channels and a flair for creativity.
- Other info: Join a dynamic team that challenges the norm and values cultural impact.
The predicted salary is between 38784 - 54300 £ per year.
Help us shape conversations, build communities, and create content that matters. At the University of Lincoln, we’re proud to do things differently. In a sector often defined by safe, predictable marketing, we’ve chosen a more creative, culturally aware path — one that connects with audiences authentically and avoids the dreaded dull. Our ‘University of No Regrets’ platform reflects that ambition: bold, relevant, and built for a generation that expects clarity, creativity, and proof. Now, we’re looking for a Social & Engagement Manager to lead the next stage of our digital journey.
The Role
This is your chance to take the reins of our social media presence and online engagement strategy — turning insight into impact and conversation into conversion. You’ll lead the planning, delivery, and evaluation of social and digital engagement activity across our channels, ensuring everything we do supports recruitment, reputation, and engagement goals.
- Develop and deliver a social media strategy that reflects our brand and audience priorities.
- Build active, positive communities across key platforms through authentic communication.
- Create and curate engaging content — from video and photography to social-first campaigns — that resonates with prospective students and advocates.
- Monitor performance, analyse trends, and use insight to drive continuous improvement.
- Act as the University’s lead specialist in social media, promoting best practice and supporting colleagues and ambassadors.
What You’ll Bring
- Experience managing corporate or large-scale social media channels.
- A strong understanding of social platforms, algorithms, and audience behaviour.
- Creative flair and cultural awareness — you know what makes content shareable and conversations meaningful.
- Skills in analytics and reporting to measure success and inform strategy.
- Confidence to manage sensitive issues with professionalism and sound judgement.
Why Lincoln?
We’re ambitious, creative, and unafraid to challenge the status quo. This role is central to how we connect with audiences and grow our reputation — offering the chance to deliver work with genuine cultural and commercial impact. If you love building communities, shaping conversations, and breaking category norms, we’d love to hear from you.
Social and Engagement Manager (MAR031) in Lincoln employer: University of Lincoln
Contact Detail:
University of Lincoln Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Social and Engagement Manager (MAR031) in Lincoln
✨Tip Number 1
Get to know the University of Lincoln's vibe! Dive into their social media channels and see how they engage with their audience. This will help you tailor your approach and show them you’re on the same wavelength.
✨Tip Number 2
Don’t just apply — engage! Reach out to current employees on LinkedIn, ask about their experiences, and share your thoughts on their recent campaigns. This shows initiative and helps you stand out from the crowd.
✨Tip Number 3
Prepare for the interview by crafting a few ideas for social media campaigns that align with their 'University of No Regrets' ethos. This demonstrates your creativity and understanding of their brand.
✨Tip Number 4
Finally, don’t forget to apply through our website! It’s the best way to ensure your application gets the attention it deserves. Plus, we love seeing candidates who are proactive about their job search!
We think you need these skills to ace Social and Engagement Manager (MAR031) in Lincoln
Some tips for your application 🫡
Be Authentic: When you're crafting your application, let your personality shine through! We want to see the real you, so don’t be afraid to show your creative flair and cultural awareness. Remember, we’re all about connecting authentically with our audience.
Tailor Your Content: Make sure your application reflects our brand and audience priorities. Highlight your experience in managing social media channels and how you've built communities before. Show us that you understand what makes content engaging and shareable!
Show Your Analytical Side: We love data-driven decisions! Include examples of how you've used analytics to measure success and inform your strategies in past roles. This will demonstrate your ability to turn insight into impact, which is key for this role.
Apply Through Our Website: Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for this exciting opportunity. We can’t wait to see what you bring to the table!
How to prepare for a job interview at University of Lincoln
✨Know Your Platforms
Make sure you’re well-versed in the social media platforms relevant to the role. Understand their algorithms, audience behaviours, and what type of content performs best on each. This knowledge will help you demonstrate your expertise and show how you can elevate the University’s online presence.
✨Showcase Your Creativity
Prepare examples of past campaigns or content you've created that reflect your creative flair. Be ready to discuss how you’ve engaged communities authentically and what made those efforts successful. This is your chance to shine and show how you can bring fresh ideas to the table!
✨Data-Driven Insights
Familiarise yourself with analytics tools and be prepared to discuss how you’ve used data to inform your strategies in previous roles. Highlight specific metrics you’ve improved and how those insights shaped your approach. This will show that you can turn insight into impact, which is key for this position.
✨Cultural Awareness Matters
Demonstrate your understanding of cultural trends and how they influence social media conversations. Be ready to discuss current events or popular culture references that resonate with prospective students. This will illustrate your ability to create content that is not only relevant but also shareable and engaging.
